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Master Your Mix Podcast

Björgvin Benediktsson: Building a Balanced Music Career

77 min • 5 april 2023

Björgvin Benediktsson is an Icelandic-American author, audio engineer, entrepreneur, and educator. He helps music, audio, and creative professionals level up their music and audio skills, transform those skills into income, grow their online business with digital products, and systemize their marketing so that they can make a bigger impact with their careers.

He’s a coach and mentor to multiple businesses and serves as a venture advisor at the McGuire Center for Entrepreneurship at the University of Arizona. His advice has been featured in MusicTech magazine, Startup Tucson, The Huffington Post, CD Baby's DIY Musician's Blog, Audiotuts, and at the SAE Institute. His latest book, “You Get What You Give”, teaches people the mindset that takes the sleaze out of marketing and selling, the success strategies for overcoming imposter syndrome, and the entrepreneurial principles needed to launch a profitable business.

IN THIS EPISODE, YOU’LL LEARN ABOUT:

  • Building an audience
  • Telling a story with your music
  • Defining success in your career
  • Setting realistic goals
  • Desire vs. having a clear strategy
  • Battling imposter syndrome
  • Maintaining work-life balance
  • Setting client expectations
  • Creating efficiencies in your process
  • Having an ROI mindset

To learn more about Björgvin Benediktsson, visit: https://www.audio-issues.com/

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