14 // Onboarding with Jane Portman

Jane Portman of Userlist joins Julia and Adam to share her expertise with onboarding. Why guided tours don't work, the legacy of Clippy, and drip campaigns that are more personal and considerate.

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Show notes

• Jane Portman @uibreakfast
• User Onboarding: The Ultimate Guide for SaaS Founders
• Userlist
• Benedikt Deicke
• Intercom
• lifecycle messaging
• Claire Suellentrop, Forget The Funnel
• UI Breakfast podcast
• tooltips
• Inspire, Not Instruct
• aha moment
• Clue
• out-of-box-experience (OOBE)
• Samuel Hulick, UserOnboard, podcast interview
• Clippy
• call to action
• Val Geisler
• drip campaign
• tech touch
• A/B test or split test
• Max Seelemann