66 // Business of apps with Markus Müller-Simhofer

Selling software via the App Store has unique benefits and challenges compared to selling on the web. Markus joins Mark and Adam to talk through the 13-year history of MindNode on Mac, phone, and iPad sold via freemium, paid upgrades, and finally subscriptions. They discuss early inspiring Mac apps like NetNewsWire; the distribution benefits of the App Store; and the emotional journey of transitioning from indie hacker to team leader. Plus: the surprising connection between comic books, infinite canvases, and mind mapping.

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Show notes

• Markus Müller-Simhofer
• Mindnode
• infinitecanvas.tools by Arun Venkatesan
• Metamuse episode on infinite canvases
• Reinventing Comics
• InfiniteCanvas, an online comic experiment
• NeXTSTEP
• iMac G2
• Delicious Library 3,, NetNewsWire
• The Road to MindNode 1.0
• “640K ought to be enough for anybody.”
• AttributedString
• Vapor framework
• Rands in Repose on “should engineering managers code?”
• Apple’s Mac App Store Opens for Business
• Mindnode and Stage Manager
• Metamuse episode on brands
• StoreKit
• business models in the App Store
• Things 3