Advertisers have lots of ways of persuading us to buy their stuff. Sometimes you might not even realize it’s happening … until you find yourself riding around town on an ice-cream-making scooter. (Don’t worry, we’ll explain.) This week on the show, we’ll learn how to spot an ad and identify the tricks they use to win you over. And we’ll learn how to defend against them — from our special guest, Captain Kimberly. Plus, this week’s Dollar Scholar shares great ways you can help out in your community. Don’t forget to send us your questions about money at Marketplace.org/million!