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Newsroom Robots

Ole Reissmann: Revolutionizing a Legacy Newsroom with AI at Germany's Der Spiegel

51 min • 19 juni 2024

Ole Reissmann, Director of AI at Der Spiegel, joins host Nikita Roy to discuss how the legacy German news organization is harnessing AI to enhance their journalism and streamline newsroom workflows.

The episode explores Der Spiegel's initiatives to integrate AI into various aspects of its operations, from automating routine tasks like SEO title generation and fact-checking to developing audience-facing AI products, such as a browser plugin and audio article updates. Ole also shares insights on building an automated gender report using AI and the value of collaboration among German news organizations in advancing AI initiatives.


Topics discussed include:

  • Fostering a Culture of AI Experimentation in the Newsroom
  • Exploring Audience-Facing AI Products
  • Testing and Prototyping AI Products
  • Building Foundations for Future AI Projects
  • Enhancing User Experience and Personalizing Content with AI
  • Building an AI-powered gender report
  • Collaborating with German news organizations on AI initiatives
  • Personal experiments with AI and lessons learned


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