Bonus Episode: Design’s Role as AI Expands (Feat. Don Norman and Sarah Gibbons, VP at NN/g)

AI is changing faster than we can sometimes process and will likely do so for a while. The recent tech layoffs have also not spared UX professionals, adding to the uncertainty about our future roles in this rapidly changing environment. While there is still much we don't know about AI, Don Norman, co-founder of NN/g, and Sarah Gibbons, VP at NN/g, share their insights on the future roles of designers, encouraging professionals to think big in the wake of AI's advancements.

Related NN/g Articles & Training Courses

Generative UI and Outcome-Oriented Design

AI as a UX Assistant

The 4 Degrees of Anthropomorphism of Generative AI

AI Chat Is Not (Always) the Answer

AI-Powered Tools for UX Research: Issues and Limitations

Prompt Structure in Conversations with Generative AI

Sycophancy in Generative-AI Chatbots

New Course: Practical AI for UX Professionals

Other Related Content

⁠Don Norman’s Website⁠

Chapters

0:00-1:12 - Intro

1:13-18:18 - What will design’s role be as AI expands?

18:18-23:15 - What is going to stay the same as AI expands?

23:16-end - Rapid Fire Questions