#031 - David Pereira - product leaders

Join Murray Robinson and Shane Gibson in a conversation with David Pereira about Product Leaders. Successful Product Leaders don't write requirements; they define the problem, set a goal and empower the team to get the job done.  Be curious about customers' problems but don't take their word on the solution. Constantly test your assumptions with prototypes. Get your ideas in front of a customer early. Start with low fidelity and only enhance it when it shows value.  Focus on outcomes, not deliverables. Measure value with leading indicators not lagging ones. Empower your team to solve your customers problems better than anyone else

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