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How 22,000 were persuaded to clean sewage

25 min • 3 juni 2024

This is surely the most persuasive message on earth? It made 22,000 Brits agreed to 1,000 hours of community service, including, but not limited to; cleaning toilets at festivals, scraping chewing gum off the streets, and manually relieving sewer blockages. In today’s episode, Harvard Professor Todd Rodgers explains how. 

Access the bonus episode here: https://nudge.ck.page/b64397a286


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How 22,000 agreed to 1,000 hours of community service: https://tinyurl.com/y9znsvhn


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