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Outdoor Minimalist

44. What is the 30x30 Initiative? with Lexie Grittlefeld

32 min • 11 juli 2022

In episode 44 of the Outdoor Minimalist Podcast, we discuss the 30x30 Initiative introduced by the Biden Administration. This initiative is essentially a national goal to conserve at least 30% of the US lands and freshwater and 30% of the US ocean areas by 2030. 

We aren’t only talking about that, though. We will discuss the Recreate Responsibly Campaign and many other amazing initiatives in California. I was excited to hear about these goals and initiatives, and I am even more excited to introduce someone currently working to achieve them. 

Lexie Gritlefeld is on a mission to make the outdoors welcome for all to explore. After working for a U.S. Congresswoman, Lexie discovered a particular interest for outdoor recreation and conservation policy and she decided to follow that passion, which has led her to be the only staff member for a newer non-profit organization, California Outdoor Recreation Partnership (CORP). CORP represents 80+ outdoor industry businesses and organizations in policy advocacy issues. The main sponsors are REI and The North Face. Their top priorities include equitable access, outdoor recreation infrastructure, and climate change resiliency.

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CORP

WEBSITE: http://www.californiaoutdoor.org/

INSTAGRAM: https://www.instagram.com/californiaoutdoorrec/

LINKEDIN: https://www.linkedin.com/company/california-outdoor-recreation-partnership/

FACEBOOK: https://www.facebook.com/CaliforniaOutdoorRec/

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LEXIE

EMAIL: [email protected]

INSTAGRAM: https://www.instagram.com/lexiegritlefeld/

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EPISODE RESOURCES

Recreate Responsibly 

Outdoor Alliance 

America the Beautiful 

30x30 California 

AB2346 

UN Biodiversity Conference 

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