Land Rovers, Cigarettes, and Thicc Jungle- 20 Years of Camel Trophy

The world renowned Camel Trophy—one of the most brutal adventure driving events, and the ultimate proving grounds for Land Rover’s off-road capability. Crossing jungles and desert, from the Amazon to Borneo, Sumatra to New Guinea, this event was considered to be the “The Olympics of 4x4.”

Drivers flocked to the competition, applicants chosen over a million applicants worldwide. The event was not quite a rally, not quite a race, not quite a series of technical challenges-- it was the ultimate off-road adventure.

What made the Camel Trophy so iconic? How does it tell the story of Land Rover’s evolution as a company? And could it ever stage a comeback? Join Nolan, James, and Joe, as they traverse the history of the infamous Camel Trophy Event. The adventure—starts now!

Follow James on IG and Twitter @jamespumphrey.

Follow Nolan on IG and Twitter @nolanjsykes.

Follow Joe on IG and Twitter @joegweber 

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