In an insightful conversation with Vishal Parikh, CPO, LiveLike, the episode discusses how interactivity can help retain users(2:00), increase revenue opportunities, and capture valuable user data. Vishal highlights how sports and entertainment brands leverage engagement and interactivity (7:00) and how LiveLike's platform, with its unique features, enables audience engagement and gamification with loyalty and rewards programs (14:31).
The discussion also includes the crawl-walk-run approach to implementing engagement and interactivity features (19:07) and the exciting developments at LiveLike, including the rewards platform and mini-games. (22:35)
Check out LiveLike.
Music by: Jahzzar