Monetizing with FAST featuring Amagi's SVP Siva Natarajan

In the latest episode, our host Neil is joined by Siva Natarajan, SVP, Amagi, to explore the dynamic world of FAST. Tune in on your favorite podcast platforms as they dive into the rise of original content in FAST (6:06) and examine how big media brands are making strategic moves into this space.

Siva also shares why Single IP Channels have succeeded (9:50), and invaluable advice for content owners looking to enter the FAST market (19:50) detailing the essential steps to prepare assets and businesses for a successful transition.

Music by: ⁠Jahzzar⁠