How To Monetise Your Game Smarter in 2025

At PGC London, Andrew Seow, Director of Monetisation at Tripledot Studios, dropped some serious ad mon advice. From hacking auctions to boost CPMs to mixing up monetization models like a pro, 2025 is all about getting creative with how to boost the bottom line. Expect smarter segmentation, data-driven insights, and a focus on engagement that actually pays off. The secret to success? Patience, strategy, and maybe even ironing your shirt for good luck.

Andrew Seow - https://www.linkedin.com/in/andrew-seow-54006a163/

Tripledot Studios - https://tripledotstudios.com/

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