EP 387 - Leaders in Innovation: Adrich CEO & Founder on Bringing a Startup to Life

What does it take to build a startup? In this episode of Capgemini's 2024 Leaders in Innovation miniseries hosted by Capgemini VP, Intelligent Industry & Connected Consumer Offer Lead Eric Cohen, Adrich Founder & CEO Adhithi Aji speaks on her experience bringing a startup to life from seeing an opportunity, creating an MVP as told in her Tic Tac box story, and finding early adopters. Tune in to gain insights on the marketing, fundraising, and scaling aspect bringing startups to life as a Co-founder and CEO.