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Product Talk

EP40- Products That Count: Get Storied CEO Michael Margolis on Storytelling in the Age of Disruption

27 min • 4 september 2017

Are you telling the big-picture story that’ll influence change? What is the structure of belonging in the digital age? These are just a few questions the CEO and Founder of Get Storied, Michael Margolis, asks on today’s episode.

Michael has a background in cultural anthropology, and he works with people who are changing history; people who are doing things that have never been done before. On this episode, you’ll hear his insights on why storytelling is more crucial than ever in our age of disruption and innovation. First and foremost, it’s all about the human experience. Emotion starts first. As consumers, we buy on emotion and justify with logic.

On this podcast, you’ll hear about Michael’s story and how he got into his role as a Narrative Strategist and what keeps his passion for storytelling alive. You’ll also hear great advice on why online comes first when it comes to your personal story and brand. Michael mentions how you write your about page and bio is one of the most important skills we don’t get taught. Finally, you’ll hear Michael explain why as product managers, we take for granted what other people want to know. He mentions: “You have to see it and feel it before you can believe it.”

To learn more about Michael follow him on Twitter or visit https://www.getstoried.com/redpill.

Sign up for the Oct 1-Day Masterclass with Michael Margolis; find tickets on Eventbrite.

Michael’s viral blog post: The Resume is Dead, The Bio is King

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