In this Dear Melissa segment, Melissa answers subscribers’ questions about how to use their time wisely, whether they’re trying to support their sales team with a complex product, getting the most out of a customer advisory board, or finding time for discovery work on a Scrum-focused team.
Q: I'm constantly helping our sales team run demo calls and our account managers onboard and set up new customers. What can I do to empower my team so I can focus on improving our product instead? Have you ever used a dedicated team member to fill this space as a product specialist role? [1:38]
Q: What am I signing up for when setting up a customer advisory board? What should I do to launch it smoothly and get the most out of it? What risks am I facing? Is this a stupid idea? [9:31]
Q: Is there a way to make product discovery a process and make time for it, like what scrum does for delivery? [16:28]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
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Previous guests include: Shruti Patel of US Bank, Steve Wilson of Contrast Security, Bethany Lyons of KAWA Analytics, Tanya Johnson Chief Product Officer at Auror, Tom Eisenmann of Harvard Business School, Stephanie Leue of Doodle, Jason Fried of 37signals, Hubert Palan of Productboard, Blake Samic of Stripe and Uber, Quincy Hunte of Amazon Web Services
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