R2Kast 248 - All in with Emily Chalmers on Social Media Growth, Life in Oman, and Content Creation

Today Ed and I welcome Emily Chalmers onto the All In series of the R2Kast. Emily, also known for her social media presence as “Emily in Scotland,” discusses her passion for showcasing hidden gems across Scotland through her content creation. From unique stays to scenic walks, she shares the beauty of Scotland with her followers. 🏞️

Emily reflects on her upbringing in Oman, where she attended an international school, and talks about how living abroad gave her a newfound appreciation for Scotland. This inspired her to share her love for the country through her online platforms. 🌍

Emily explains how she balances content creation with her full-time job as a project manager in renewable energy, and how travelling around Scotland with her granddad sparked her interest in filming and sharing these journeys. 🌿

We also touch on her rapid growth on social media, gaining 30,000 followers in the past three months, and the challenges and joys of turning a hobby into something bigger while maintaining her passion for it. 📈

Enjoy!

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