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Rapid Response

Bluesky’s bold plan beyond the ‘X-odus’, with COO Rose Wang

32 min • 10 december 2024

Millions of users have joined social media platform Bluesky in recent weeks, as an alternative to Elon Musk's X. It’s sparking new opportunities and challenges for Bluesky's tiny 20-person team, and COO Rose Wang joins Rapid Response to discuss a major shift underway in social media. As dissatisfaction with the big platforms grows, she explains why the open network of Bluesky isn't just X by another name, nor a liberal refuge, but instead part of a new decentralized social web that prioritizes closer personal connections, data privacy, and democratization.

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