"Just because something is meant to be doesn't mean it's going to flow and be easy." These words from Christian Stone capture the essence of what makes his approach to Reiki business development so refreshing and authentic. As the founder of the Reiki Business Collective, host of Build Your Reiki Business podcast, and creator of the Reiki Business Summit, Christian brings a wealth of practical wisdom to practitioners navigating the sometimes challenging path of turning their healing gifts into sustainable businesses.
Christian's mission to help build 10,000 Reiki businesses for a better world stems from a profound belief that more practitioners can create a massive shift toward compassion, mindfulness, and healing globally. His journey began in 2014 when Reiki found him (not the other way around), and what started as a personal spiritual practice transformed after helping a friend through crisis with distance Reiki. That pivotal experience revealed Reiki's potential beyond self-healing.
Throughout our conversation, Christian addresses common misconceptions about Reiki—particularly that it's limited to hands-on healing rather than a complete system of practices. He compassionately discusses the tendency for practitioners to compare their journeys to others, reminding listeners that each person's path unfolds uniquely. For those feeling overwhelmed by the prospect of starting a Reiki business, his message is clear: be gentle with yourself, expect challenges, and know you're not alone.
What makes Christian's guidance so valuable is his teacher's spirit, breaking down complex business concepts into actionable steps through his podcast, Facebook community, and books including "Reiki Business Ready." He emphasizes that your Reiki business doesn't need to look like anyone else's to be successful—in fact, embracing your distinctive gifts and approach might be precisely what your future clients need.
Whether you're considering starting a Reiki business or looking to grow your existing practice, Christian's resources, including his free Reiki Biz Kit, provide practical support for practitioners at any stage of their journey. Discover how your healing gifts can create both personal fulfillment and positive change in the world.
I'm Christian Stone, and when I became a Reiki practitioner in 2014, I never dreamed I'd start a Reiki business. I learned Reiki for my personal spiritual development and never would have guessed I'd one day own my own thriving business. As a matter of fact, when my Teachers talked about Reiki business topics in my training, I didn't think it would ever apply to me.
We never know how our Reiki journey might unfold, though, and after a few years, I knew I felt called. I also had no clue what I was doing and had a lot to learn. Maybe this sounds familiar because I know that you, too, might have challenges, questions, or hesitations with getting started and growing...even when you, too, know you are called. | testimonials
That's why I founded the Reiki Business Collective, created the Reiki Biz Kit, created the Build Your Reiki Business program, and started the Build Your Reiki Business podcast.
Ready Set Reiki is a journey
From the curious beginner to the Season Master Teacher
All Energy workers of all systems and all levels.