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Right About Now with Ryan Alford

Weekly News Update 11.20.20: Philadelphia Cream Cheese Campaign; Truly Hard Seltzer Provides Private Plane for Essential Workers; Sneak Peek of 2022 Honda Civic; Opinion on Twitter Fleets

19 min • 20 november 2020

Welcome to another news episode from The Radcast! In this episode, host Ryan Alford and news co-host Reiley Clark, chat about the following topics:

  • Philadelphia Cream Cheese Campaign mocking release of gaming consoles. We  tell you why we think it's genius.
  • Truly Hard Seltzer sends essential workers home on private planes. Did someone ask for more examples of empathy marketing strategies? We break it down for you here.
  • Honda gave a sneak peek to Twitch streamers of the brand new Honda Civic 2022. Companies have been trying to enter the digital space and Honda successfully found a way to reach their target audience. Hint: You need to meet your audience where they are at.
  • We break down our opinions on Twitter's new story format, Fleets.

    • Be sure to check out our YouTube channel to see the full video to this episode and others. Follow along for exclusive marketing tips and strategies @the.rad.cast on Instagram | To stay in touch with us, you can follow us @ryanalford and @roseyrei_ | The Radcast is a product of Radical Company

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