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Scandinavian MIND

Female founders panel

28 min • 3 november 2021

Meet three founders of forward-thinking startups, and hear them talk about how to innovate traditional industries, running a company based on Swedish values, and the need for more female entrepreneurs. This podcast was recorded on stage at the Swedish pavilion at Expo 2020 in Dubai, and is part of our Changemakers series.


Speakers are:

Claudia Rademaker, VP & Co-founder of Dugga Assessment.

Annie Backman, COO & Co-founder of Care to Translate.

Karin Ebbinghaus, CEO of Elonroad.


In this episode, the panel discuss:

  • The need for more female entrepreneurs. 
  • The importance of the Swedish heritage when building a brand.
  • Keeping a transparent and open-sourced company management.
  • Entering the MENA market. 
  • Learning from other female perspectives on a global scale. 
  • Developing the technology after the demand. 


The Scandinavian Mind podcast is a bi-weekly show, about the intersection of lifestyle and technology. Every Wednesday, we publish an in-depth interview with an innovator from the worlds of design, fashion, beauty, mobility or tech. And every Friday, we publish a panel talk or other behind the scenes content from the world of Scandinavian MIND.



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