Why Subscription Bundles Are So Hard to Get Right (And How to Fix Them)

Bundles sound simple—until you try to scale them in a subscription business. From fulfillment challenges to poor customer experience, bundles can quietly kill retention if handled incorrectly.

In this episode of Subscription Prescription, I’m breaking down why bundles are more complicated than they seem—and the proper methods you can use to simplify them.

Whether you’re trying to increase AOV, improve flexibility, or reduce churn, this episode will help you rethink how you structure and deliver bundled offers.

If you’ve ever struggled with managing bundles or wondered if they’re even worth it, this is for you.

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