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Luxury, not landfill — the waste-free future of fashion | Joon Silverstein

12 min • 4 november 2024

Fashion is a huge part of the world's waste problem, but it doesn't have to be. Coachtopia founder Joon Silverstein shows how her company creates new designs from the waste products of another, a circular process that cuts the need for new raw materials — and rethinks what qualifies as "luxury." (Made in partnership with Coachtopia)

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