How does automation influence society today? This is an open-ended question with likely endless answers that can be observed in many different areas of society. As a Writer, Speaker, and Professor in Media Theory and Economics, Douglas Rushkoff has made it his livelihood to examine the impacts of automation in our evolving digital society. In this episode, we speak about his 'disappointment' in how automation has been used by many industries without regard for employees' long-term well being, and how a cultural shift in industry priorities may be what's needed to make automation beneficial for the majority.