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The Andrew Faris Podcast

6 Ways You're Undervaluing Your Ad Spend

39 min • 26 september 2024

Think big tech companies are squeezing money from you while over-reporting results?

You might be right sometimes. But you're probably wrong with Meta. If you're measuring your performance on a click-only basis, your spend is almost definitely creating more value than you think.

In this episode I explain exactly why and how that's true.

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AFP EPISODES REFERENCED

  • "Taylor Holiday Interrogates My Bad Business Decisions" (Spotify, Apple)

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