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The Andrew Faris Podcast

The No-Debt Playbook Behind Flux Footwear’s Growth

73 min • 15 april 2025

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INTELLIGEMSIntelligems is the ultimate profit-optimization tool for DTC brands. Use it for all of your CRO efforts by visiting https://intelligems.io.//Isaac Mertens is the Co-Founder & CEO of Flux Footwear, a mid-8-figure footwear brand running at a 15-20% profit margin. Reach out to Isaac via LinkedIn at https://www.linkedin.com/in/isaac-mertens-5b107964/.//CHAPTER TITLES:

00:58 Sec - Origin of Flux Footware

5:48 - What Products Launched Flux Footware

10:00 - Google Trends

14:50 - Self Financing & Profit Growth

23:28 - Building Customer Loyalty

36:34 - Levers of Impacts In Your Business

44:40 - Ad Creation & Content

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