Alon Amit, prolific Quora math answerer, argues that an honest representation of mathematical ideas is enough to spark interest in math. It's not necessary to exaggerate the role of math; the golden ratio does not drive the stock market, the solution of the Riemann hypothesis will not kill cryptography, and Grothendieck did not advance robotics. History and seeing the thought process and the struggle behind the tight finished proof are ways to make math compelling.