Leveling Up Acne Care Education: Differin's Immersive Roblox Experience with Valerie Vacante of Dentsu and Lindsey Scales of Differin/Galderma

In this episode of The Beautiful AI Podcast, we’re joined by Valerie Vacante, VP of Solutions Innovation at Dentsu and Lindsey Scales, Associate Director, OTC Acne at Differin to dive into Differin’s innovative activation on Roblox, a gaming platform with over 88.9 Million Daily Active Users. With gaming becoming a dominant platform for Gen Z and Gen Alpha consumers, this immersive experience is transforming acne and skincare education by making it fun and engaging. Through gamification, Differin’s Level Up Lobby helps users learn about acne care while building confidence and fostering a supportive community. Tune in to discover how this approach is meeting the next generation where they are, blending skincare education with the immersive gaming experiences they love.

--
Learn more about Valerie & Lindsey, and Dentsu & Differin/Galderma
https://www.linkedin.com/in/valerievacante/
https://www.linkedin.com/in/lindseyscales/
https://www.dentsu.com
https://differin.com
https://www.galderma.com
 
Learn more about Perfect Corp.:
https://www.perfectcorp.com/business
https://www.linkedin.com/company/perfect-corp/  
 
Check us out:
Connect with Wayne Liu, the Host: https://www.linkedin.com/in/wayneliu88/  
Subscribe for more insightful episodes!
--
Timestamps:

00:53 Immersive Technology and Skincare

01:30 Meet the Innovators: Valerie Vacante and Lindsey Scales

03:14 Differin's Acne Skincare Experience on Roblox

05:29 Gamification and Brand Engagement

13:09 Community Building and Confidence

19:16 Measuring Success and Future Prospects

24:47 Advice for Aspiring Professionals

29:29 Final Thoughts