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The Beauty Brains

6 Tricks Companies use to get you to overspend on beauty products - Episode 237

29 min • 5 oktober 2020

It's a solo episode today.

Perry takes you through 6 marketing techniques that beauty brands use to get you to spend more on beauty products than you really need to.

6 Marketing Tricks

  1. Exclusive technologies
  2. Celebrity endorsements / launches
  3. Beauty influencers
  4. Sketchy science
  5. Crafty claims
  6. Pricey products

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