In episode 16 of PEP Talk, Simon interviews Markus Stripf. Spoon Guru co-founder, Markus, is passionate about understanding and bringing to market digital technologies that can empower consumers and provide a meaningful service to people around the globe. Spoon Guru’s overarching ambition is to build the world’s leading dietary management solution. Based on a pioneering food classification platform, Spoon Guru is capable of supporting endless combinations of unique consumer dietary preferences and needs. Before co-founding Spoon Guru, Markus held a variety of executive positions in the music business. As a Warner Music Group MD, he was responsible for setting up and running Warner’s international direct to consumer business. Markus has more than 15 years’ digital experience and was at the forefront of the music business’ transition into digital. Markus holds an MA in Composition and a BA in Commercial Music.