Episode 063 | Bias In Beer Pt. 1: The Influence Of Expectation

Bias isn't a bad word! In this episode, contributor Matt Del Fiacco joins Marshall to chat about an aspect of beer and brewing that tends to go largely ignored-- the influence unconscious bias has on our evaluation of beer. The results from external research as well as exBEERiment findings will be paired with anecdotal experiences in hopes of making this topic as interesting as possible! | Relevant Articles | Impact Of Expectation On Perception xBmt: http://brulosophy.com/2014/11/03/the-impact-of-expectation-on-perception-exbeeriment-results/