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The Creative Trust

The Florists with Flowers Vasette

87 min • 14 juni 2023
Amanda joins Cherrie Miriklis Founder and Owner of Flowers Vasette along with Sonya Wilson their Creative Director for a discussion on floristry and business. From the sunflower outside the door of their Brunswick Street, Fitzroy flagship, Flowers Vasette is a beacon of excitement and joy for all those who visit. But their business is not just the rare and abundant flowers you're greeted with... it's the team behind the retail space, the relationships with growers, the creative collaborators, the generational mentoring and of course their fearless leaders. In this episode we explore Cherrie's stockbroking beginnings and the origin and timeline of Vasette's rich 30 year history. We discuss the the backend of floristry, the stamina required, the importance of your team, social media being the lens through which they do business and how you can never go wrong with nature.Please enjoy.
00:00 -00:00