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The Designer Within

59: Building a Design Showroom, Vendor Growth, & Work/Life balance with Sara Lynn Brennan (Part 2)

42 min • 13 december 2024

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In Episode 59 of the Designer Within Podcast, host John McClain continues his insightful conversation with Sarah Lynn Brennan. They delve deeper into the creation and ongoing success of Sarah's design showroom, 'All Things Home,' located in North Carolina. 

Sarah shares the unplanned journey of opening her showroom, how strategic partnerships played a vital role in its development, and the innovative business model designed to make luxury design accessible. 

The discussion also covers practical advice for interior designers looking to build strong brand partnerships, understanding market needs, and creating diversified revenue streams. 

Tune in for a masterclass in growing your design business and fostering meaningful industry relationships.

00:00 Introduction to The Designer Within Podcast

00:56 Recap and Introduction to Part Two with Sarah Lynn Brennan

02:07 Sarah's Journey to Opening Her Own Showroom

03:44 Building Partnerships and Overcoming Challenges

05:09 Creating Accessible Luxury Design

08:51 Balancing Full-Service and Retail Offerings

18:38 The Importance of Strategic Partnerships

23:32 Masterclass in Growing Your Business

24:22 The Power of In-Person Meetings

24:56 Offering Solutions and Building Relationships

27:26 Deliverables: Physical and Experiential

28:04 Setting Expectations and Milestones

34:57 Balancing Business and Personal Life

38:19 Final Thoughts and Gratitude

MORE ON SARA LYNN BRENNAN:
Website: https://saralynnbrennan.com/
Instagram: https://www.instagram.com/saralynnbrennan/

🌟 For all things John: www.johnmcclain.co

📝 For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/

📕 Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ

JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://designsuccessacademy.mykajabi.com/opt-in-2013c7b1-0088-45dd-937b-5d59b8bd5b01


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