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The Entrepreneurs

Eureka 412: Curating city-specific products for Art Basel’s Paris pop-up shop

9 min • 18 oktober 2024

Beyond its fairs, Art Basel wants to stay top of mind with a foray into retail. Monocle’s Sophie Monaghan-Coombs speaks with chief growth officer, Hayley Romer, at the new Art Basel Shop in Paris to see how its pop-up stores reflect its cities in every product. 

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