The Honest Realities of Entrepreneurship Pt.1 (on the Aubrey Marcus Podcast) | Ep 664

“If someone's making more money than me they're better at the game of business in some way.” Today, join Alex (@AlexHormozi) as he guests on the Aubrey Marcus Podcast to talk about the importance of patience, investing in quality products, harnessing the power of word-of-mouth referral, and managing stakes in business relationships. They stress on the significance of directing your energy towards acquiring customers and enhancing their worth over time. They also explore the role of reputation while discussing the concept of brand value. This is part 1 of the interview.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

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➤ Check out full episode on YouTube!

Timestamps:

(1:57) - Importance of honesty in business deals

(7:10) - Reality of starting a business

(11:45) - The role of comparison and competition in business

(17:01) - Importance of reciprocity in business

(27:00) - The impact of comparison and judgment in business

(30:33) - Journey of building a successful business

(33:56) - Leveraging technology and branding in business

(38:07) - Importance of promotion and customer feedback

(44:38) - The art of giving more and trimming down

(48:00) - The role of legitimacy and proof in business

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