The Influencer Podcast

Hello friends! In today’s episode I’m both celebrating a significant dual milestone in my life and business: turning 40 and my 10-year journey in the online industry. It’s an exclusive reflection of the milestones I’ve been able to reach and the lessons I’ve learned along the way. 

If you’re looking to build your brand and business I’ll share the value in making bold moves, even when faced with obstacles. You’ll also learn the value of being a contrarian and setting trends instead of following the crowd. 

Tune in for all the gems on reaching a decade of success in the influencer industry!

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

00:33 Celebrating Milestones: Turning 40 and 10 Years in Business

02:34 Lessons from Costa Rica: All You Need is Less

04:45 The Power of Making Moves

13:45 Embracing the Role of a Trailblazer

23:05 Finding a Purpose Greater Than Yourself

QUOTABLES:

“Have a purpose that is greater than yourself and be of service to others.”

— Julie Solomon

"Make a move, even if it isn't the perfect one."

— Julie Solomon

"Lean in when everyone else is leaning out."

— Julie Solomon

RESOURCES:

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

LINKEDIN: Go to LinkedIn.com/influencer to claim a $100 credit on your next campaign.

I am so excited about today’s conversation with my dear friend Amy Porterfield. Amy is the host of the top-ranked podcast Online Marketing Made Easy and has generated over $100 million in revenue from digital courses!

If you're looking to establish yourself as an expert and generate sustainable revenue in your business, this episode is for you! Amy dives deep into the world of course creation and launching, sharing valuable insights and practical tips from how to price your courses effectively, to how to leverage your unique expertise, and even choosing a course topic that aligns with your audience's needs and your passions. 

Whether you're a seasoned entrepreneur or just starting, this episode will remove the mystery and equip you to create and launch your own highly profitable digital courses.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

01:01 The Power of Online Courses

02:26 Creating and Launching Your Course

04:58 Why Choose Online Courses?

08:02 Real-Life Success Stories

12:55 Pricing Your Course

19:29 The Importance of the First Launch

21:35 The Importance of a 10% Edge in Course Creation

23:33 Adapting Course Content for Modern Audiences

25:10 Effective Course Launch Strategies

28:25 Finding Your Course Creator's Sweet Spot

31:07 Validating Your Course Idea

32:37 The Course Confident Bootcamp

QUOTABLES:

"When I think about online courses, I think about freedom."

— Amy Porterfield

"You can launch a digital course teaching exactly what you teach in one-on-one coaching and offer it to so many more people."

— Amy Porterfield

"The pricing of a course is about the results you are promising and the bigger, more powerful results you tend to charge more."

— Amy Porterfield

GUEST RESOURCES:

Amy Porterfield

IG | @AmyPorterfield 

RESOURCES:

[BOOTCAMP] Join Amy’s 2-week virtual bootcamp that will guide you through the foundational steps of creating your own digital course.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

Hello friends! Today I’m discussing the importance and impact of online courses in the online education, coaching, and marketing space. You’ll get an insider's look at my own journey of creating my first online course over 8 years ago and how it has now generated over 6 million in revenue for my business. Talk about a transformation in my business and life. 

There’s a new level of freedom and choice that online courses can provide in your business, both in terms of income and time. I’ll share the power of being curious and taking the leap to create an online course, even if you don't consider yourself an expert. 

If you've been holding onto a course idea, I'll show you how to access a special quiz by my dear friend Amy Porterfield to help you discover next steps for boosting your brand and business growth with a digital course.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:44 The Overlooked Asset in Online Business

02:01 Discovering Online Courses

03:13 Investing in Yourself

05:27 Creating the First Online Course

06:38 The Success of Pitch It Perfect

07:51 The Power of Online Courses

09:48 Expert Advice and Resources

13:14 The Freedom of Choice

QUOTABLES:

"What would an additional $5,000 a month do for you and for your business and for your life? If you had $60,000 more a year right now in your life that you didn't have, what would change?"

— Julie

"Pitch it Perfect…I call it the little course that could. I launched it in 2016 and it still sells every single day. That little course went from making $5,000 that first month to being an asset in my business that has generated over $10 million in revenue since 2016."

— Julie

RESOURCES:

[DISCOVER YOUR DIGITAL COURSE PATH] Curious if creating a digital course is the right move for your business? Take this free quiz to uncover your personalized path to digital course creation and see how it can impact the continued growth of your brand & business!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

Hello, friends! I'm thrilled to share some incredible updates with you in today’s episode. Specifically, I'm revealing three pivotal internal shifts that have catapulted my business to new heights this year—more impact, more sales, and more clients, all without increasing external visibility. 

I’ll dive into the nuances of these internal changes, from revamping my sales systems and automations, to overhauling our messaging, and expanding support within our program offerings. 

If you're ready to transform your business by doing less while achieving more, this episode is a must-listen.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:39 Instagram Live Insights: Revenue Growth

01:01 Key Shifts for Business Success

03:19 The Importance of Internal Systems

05:39 Sales System Overhaul

13:38 Messaging Transformation

17:17 Introducing the Revenue Growth Lab

QUOTABLES:

"A lot of times most people think that the summer means less sales, less opportunity, less growth. And that is just not the case."

— Julie

"Most people are taught to create offers for this type of person, or what this type of person needs right now, or this is what I want to create. And what ends up happening is you have all of these offers that are siloed, that don't talk to each other, and it makes it 15,000 million times harder to sell when offers are siloed."

— Julie

“I have done less externally in the last six months. I have been less visible, less on, I have posted 40% less on Instagram and I've already made more money this year than I made all of last year."

— Julie

RESOURCES:

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[GET THE BRAND DEAL BLUEPRINT] Unlock the step-by-step formula to attract lucrative brand partnerships effortlessly with the Brand Deal Blueprint, and get my exclusive Elevator Pitch Formula and the Spotlight Method as extra gifts! Never worry about follower count again—this blueprint ensures you know exactly what to say to land paid brand deals! Click here for lifetime access!

[MAKE SALES ON REPEAT] Imagine having dream clients buying every offer you sell, effortlessly and consistently. Ready to elevate your business from good to great? Apply now to amplify your sales efforts with my Elite Sales System!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

PIN GENERATOR: Go to pingenerator.com/influencer and use the code INFLUENCER for 20% off Pin Generator plans this week!

Today I'm breaking down how I managed to secure over $70,000 in brand deals this year, and $15,000 in a month by honing in on just three core strategies. Remarkably, I accomplished this by dedicating only about 3 hours a month to brand partnerships. I'll discuss the importance of creating "deal-worthy" content that focuses on potential brand partners, refining your elevator pitch to amplify your authority, and actively pitching to brands rather than waiting for them to come to you. 

Plus, I'm introducing my brand deal blueprint and giving you a sneak peek into my signature program, Pitch It Perfect. Whether you're just starting out or looking to refine your current strategy, this episode is packed with practical insights and tips to help you land those lucrative brand deals.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:39 How I Landed $70,000 in Brand Deals

02:35 The Importance of Value-Driven Content

03:49 Creating Deal-Worthy Content

04:35 The Spotlight Method

07:49 The Elevator Pitch Formula

11:02 Stop Waiting for Brands to Come to You

13:14 Brand Deal Blueprint

QUOTABLES:

"To be able to have a six figure revenue stream in brand deals every single year by only working on brand deals for maybe 40 hours for the entire year has been incredible."

— Julie

 "Even though I don't post every day and even though I don't spend all hours of the day pitching to a brand, and it's because of the spotlight method, it's because the time that I do spend on pitching is so specific, so value driven, so instantaneously, exactly for what the brand is looking for that I don't have to dilute."

— Julie

"Don't Wait: I have students with as little as 338 followers that land paid brand deals. And it's because the follower number doesn't matter."

— Julie 

RESOURCES:

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[GET THE BRAND DEAL BLUEPRINT] Unlock the step-by-step formula to attract lucrative brand partnerships effortlessly with the Brand Deal Blueprint, and get my exclusive Elevator Pitch Formula and the Spotlight Method as extra gifts! Never worry about follower count again—this blueprint ensures you know exactly what to say to land paid brand deals! Click here for lifetime access!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

PIN GENERATOR: Go to pingenerator.com/influencer and use the code INFLUENCER for 20% off Pin Generator plans this week!

Hi friends, in today's episode, join me as I sit down with my dear friend Jessica Zweig to dive deep into her latest book and the inspiring concept of being a lightworker. We unpack the essence of what it means to embody this role, exploring Jessica's personal journey from burnout to rediscovering joy and healing. 

This book has been a labor of love for Jessica, and I can’t wait for you to hear more about it! Together, we explore the transformative power of self-care and finding happiness in everyday moments. Jessica also shares her insights on balancing masculine and feminine energies, empowering high-achieving women to thrive. 

We delve into the importance of feeling secure in our bodies, fostering sisterhood, and creating supportive communities. Don’t miss out as Jessica reveals her vision for women to unite, free from judgment and competition, culminating in her upcoming book launch.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:52 Discussing 'The Light Work' Book

01:20 Understanding Burnout and Purpose

06:39 Jessica's Personal Journey

11:09 The Egypt Experience

17:18 Practical Tips for Finding Joy

25:56 Balancing Masculine and Feminine Energies

28:03 Deflecting Compliments and Receiving Abundance

28:24 Creating Safety in a Fearful World

30:45 Embracing Sisterhood and Female Empowerment

35:15 The Power of Retreats and Community

40:09 Launching the Book and Future Plans

QUOTABLES:

"I made joy my job. I made this simple practice of joy the most sacred thing in my life."

— Jessica Zweig

"Feeling safe in our bodies, safe to be here, safe that we're worthy, safe that we're not gonna die, it softens us."

— Jessica Zweig

"Every single woman shares your desire to be loved and to be seen and to be valued and that we're all on the same team."

— Jessica Zweig

GUEST RESOURCES:

Jessica Zweig

IG | @JessicaZweig 

Purchase Jessica’s NEW book The Light Work and get access to her Lion’s Gate Virtual Launch Party on 8/8/2024.

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

PIN GENERATOR: Go to pingenerator.com/influencer and use the code INFLUENCER for 20% off Pin Generator plans this week!

Hello friends! In today’s episode, I’m sharing my proven strategies for scaling online businesses and offers through subtraction and automation. I’ll also discuss why having a sales system in place is imperative for consistent income, especially during tough times. 

You’ll learn the power of funnels in driving sales and the importance of strong messaging in content creation. If you’re ready to embrace funnels, outsourcing and delegating tasks so you can focus on your zone of genius while building a sustainable and successful business…this episode is for you! 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:34 Scaling Online Businesses

02:06 Navigating Personal Challenges

04:46 The Power of Sales Systems

05:07 The Role of Hard Work and Automation

06:43 The Privilege of Online Business

08:08 The Impact of Funnels

13:21 The Importance of Messaging

QUOTABLES:

"The money doesn't stop. It doesn't freeze if I'm not physically showing up to sell."

— Julie Solomon

"Funnels, they are what do this work for you behind the scenes."

— Julie Solomon

"Messaging is your number one priority. Always and forever, it will never change."

— Julie Solomon

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

PIN GENERATOR: Go to pingenerator.com/influencer and use the code INFLUENCER for 20% off Pin Generator plans this week!

Welcome to a very special episode with Craig Siegel where we explore everything from overcoming the fear of public speaking and book writing, to the impact of mindset on our financial and personal success.

You’ll get to listen in as Craig & I discuss the crucial steps needed to effectively build and monetize your personal brand, why your 'why' commitment and staying power are so pivotal in not just achieving but sustaining success, and what’s required to journey from a scarcity mindset to one of abundance.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

04:54 Julie's Morning Routine and Non-Negotiables

06:24 The Importance of Gratitude

08:30 Getting Back to Basics in Business

11:06 The Role of Enthusiasm in Success

19:19 Building a Personal Brand

27:08 Monetizing Your Brand: The Essential Steps

28:10 Common Pitfalls in Brand Monetization

29:08 The Importance of Brand Discovery and Development

30:42 Connecting with Your Audience

32:51 The Role of Coaches and Mentors

37:26 Transforming Your Relationship with Money

43:44 Public Speaking: Overcoming Fear and Preparation

QUOTABLES:

"The biggest misconception about their success is that they're always motivated, not even close, but they revert back to their systems and processes and they do it even when they're not motivated."

— Craig Siegel

"A hack or a time machine is to work with somebody that's a little bit further ahead. That's the best way to get guidance and maybe even most importantly, remove some of the inevitable mistakes and so forth."

— Craig Siegel

"As you continue to build your inner game, your container for the wealth that you can contain, so to speak, all of a sudden, because you associate yourself with a seven figure earner, or the case may be that kind of creates a new level of creativity and resourcefulness to be the type of cat that earns seven figures."

— Craig Siegel

GUEST RESOURCES:

Craig Siegel

IG | @craigsiegel_cls

Podcast | The CLS Experience Podcast

Membership | The CLS Community and CLS Membership

Book | The Reinvention Formula

Text Community | 917-634-3796

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

PIN GENERATOR: Go to pingenerator.com/influencer and use the code INFLUENCER for 20% off Pin Generator plans this week!

Hi friends! In today’s episode, I’m diving right into the heart of discussing the challenges of turning visibility into actual sales for your online brand and business. Specifically, I’ll highlight the importance of messaging and offer positioning in achieving sales conversions. 

Tune in to learn actionable steps for refining your messaging and positioning your offers to align with your audience's needs and desires.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:36 Turning Visibility into Sales

01:18 Client Success Story

02:17 Refining Messaging and Offer Positioning

05:48 Actionable Steps for Your Business

08:31 Revenue Growth Lab Overview

QUOTABLES:

“Visibility does not always translate to sales, and the key lies in effective messaging and offer positioning.”

— Julie

“Aligning messaging with the audience's specific needs and desires is crucial for capturing attention and creating desire.”

— Julie

“Offer positioning should drive the audience to take action with clear, compelling calls to action, ensuring a smooth transition from free content to paid offers.”

— Julie

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

Hello friends! In today’s episode I’m sharing the “virtual stage” with Colin Boyd, the mastermind behind Sell From Stage Academy, The Conversion Formula and the Expert Edge Podcast. 

Colin shares his own conversion story of going from struggling to grow his coaching business to filling it with clients through a presentation. He also shares his experience of transitioning from working with corporate clients to coaching and helping coaches, course creators, and creatives do the same by building high-converting presentations and stories. 

If you’ve been working to hone in on messaging & target audience, this episode is for you! 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

02:15 Navigating the Changing Online Industry

05:22 The Importance of Clear Messaging

07:46 Finding Your Niche and Expertise

18:43 The Power of Storytelling in Conversion

23:02 Understanding the Nuances of Selling

24:18 Crafting Your Core Premise

25:36 The Power of a Conversion Story

29:17 Soft Sells and Sharp Sells

33:21 Infusion Selling Methodologies

37:11 The Conversion Story Formula

QUOTABLES:

"If you're trying to sell something and it's not working, to me, it's just the market telling you that the messaging that you're doing, or the way you're trying to convert people into the program isn't working, you need to try something else different enough to get a different result."

— Colin Boyd

"Every business should have a core idea or belief that their story and offers are built on." 

— Colin Boyd

GUEST RESOURCES:

Colin Boyd

IG | @colinboyd

Get Colin’s step-by-step program for finding and sharing your story in a way that connects and converts your audience into your programs (without feeling pushy and sales-y).

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month!

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.

In today’s episode, we're diving into the three core beliefs that might be holding you back from achieving the bigger, more consistent revenue you desire in your life and business. I'll be sharing insightful stories from clients who've transformed their financial realities by shifting their mindsets and aligning their businesses with their core values.

Plus, I'll introduce you to a new way to work with me and my team inside of the Revenue Growth Lab, my specialized program designed to help you make more money with less stress through strategic marketing and mindset expansion. 

If you're ready to attract more clients while finding that elusive work-life balance, this episode is for you. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:39 Core Beliefs Holding You Back

01:51 Mindset and Strategy for Wealth

05:20 Client Success Stories

09:14 Overcoming Limiting Beliefs

17:06 Balancing Business and Personal Life

23:15 Fear of Judgment and Visibility

QUOTABLES:

 "If you believe that money is hard, then when you go to try and sell somebody something, it's going to be really hard for you to do."

— Julie

“Just imagine for a moment waking up with just this sense of ease, this confidence that you don't have to try to go and chase, knowing that you have the power to create the income that you desire without sacrificing your well being."

— Julie

"The Revenue Growth Lab is all about leaving burnout behind so you can grow your following and increase your online sales through systems and automations that give you your time freedom back."

— Julie 

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

BIO SITES: Need a link-in-bio that highlights your unique brand? Bio Sites helps you stand out with one-of-a-kind templates and customization options that are rooted in good design. Share your links, monetize your content, engage with your audience, and watch as your follower count grows. The best part? It’s completely free. Click here to create your Bio Site today.

Hello friends! Today, we're thrilled to have the incredible Ashleigh DiLello joining us. Ashleigh is a renowned expert in bio emotional healing, with a captivating history of overcoming personal health crises using her unique blend of dance, neuroscience, and profound emotional insight. 

In today’s episode, Ashleigh shares her inspiring journey from battling a rare viral infection and chronic pain to pioneering a path in healing that combines emotional work with neuroscience to help others transform their lives. She shares the power of confronting fears, and the importance of taking action to avoid living with regret.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

03:18 Ashley's Near-Death Experience

07:37 Bio-Emotional Healing

12:12 Understanding the Nervous System

26:22 Imposter Syndrome and Professional Shame

28:13 The Impact of Self-Criticism on the Brain

37:42 Choosing to Heal and Live Purposefully

42:07 Encouragement for Those Feeling Triggered

QUOTABLES:

"Self criticism actually shuts down the neural synapses in the brain. That's where information is exchanged. So when you are highly self critical, harshly self critical, you actually shut down the brain's capacity to process, learn, and integrate new information."

— Ashleigh DiLello

 "That's where so many people are like, what's wrong with me? Why am I so terrified to fail? That's where we do the deeper work, of really understanding what is driving this worth, this perfectionism and the desire to not fail that is so powerful that it overrides your intentions, your game plan & passion."

— Ashleigh DiLello

GUEST RESOURCES:

Ashleigh DiLello

IG | @ashleighdilello

Visit Ashleigh’s website HERE to access a free Body Blueprint with simple steps to disrupt your negative thought loop, calm your body and emotions, take control of your thoughts and get out of survival mode. You can also watch her free Bio Emotional Healing training designed to support you in breaking FREE from emotional trauma, limiting beliefs, anxiety, and pain.

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

BIO SITES: Need a link-in-bio that highlights your unique brand? Bio Sites helps you stand out with one-of-a-kind templates and customization options that are rooted in good design. Share your links, monetize your content, engage with your audience, and watch as your follower count grows. The best part? It’s completely free. Click here to create your Bio Site today.

Today, I'm going solo to bring you an in-depth discussion on the essentials of building a magnetic online presence through effective sales strategies and cultivating multiple revenue streams. 

We will explore how my two flagship programs, Pitch It Perfect and Revenue Growth Lab, complement each other to transform your digital business. Whether you’re a coach, course creator, or content influencer, I'll tackle how to build a brand that resonates, sell authentically without being sleazy, and effectively manage multiple offers to maximize your growth. 

If you're looking to refine your approach or expand your understanding, this episode is your essential guide to developing a thriving online business.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

02:25 Building a Brand That Attracts: Strategies and Insights

05:39 Exploring the Revenue Growth Lab: A New Support Container

20:58 Selling Offers: How to Successfully Market Multiple Offers

31:44 Crafting Offers at Varying Price Points

33:23 Overcoming the Fear of Selling

43:29 Understanding Different Types of Buyers

QUOTABLES:

“Every single program that you have, whether it's one or 15, has to have a distinct and unique transformation that ideally is on the same timeline."

— Julie

“When you specialize, you're actually increasing your authority while also decreasing competition and saturation in the marketplace."

— Julie

“When you have someone that is typically investing in something that's a lower ticket, typically, they're a lot more nervous, they're hesitant. They have a ton of questions and it's because most likely they've never invested in themselves yet. And so they don't really trust themselves in the buying and investment process yet."

— Julie

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

BIO SITES: Need a link-in-bio that highlights your unique brand? Bio Sites helps you stand out with one-of-a-kind templates and customization options that are rooted in good design. Share your links, monetize your content, engage with your audience, and watch as your follower count grows. The best part? It’s completely free. Click here to create your Bio Site today.

In today’s episode, we're diving deep into personal growth and self-improvement with the inspiring Mimi Bouchard, founder of the Superhuman app. Mimi shares her transformative journey from battling self-image issues and disordered eating to becoming a multimillionaire and a beacon of self-love and empowerment. 

We discuss how Mimi used the power of manifestation, the science behind reprogramming our brains, and how her Superhuman app with its unique walking, writing, and seated activations, can help us all claim the life we desire. Join us as we uncover the keys to not just surviving, but thriving in your personal and professional life.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

05:18 The power of personal development

19:41 Understanding manifestation

27:19 Becoming the million-dollar woman

29:06 Harnessing the power of activations

34:14 The game-changing Superhuman App

40:36 Embracing imperfection and real life

QUOTABLES:

“When you create new neural pathways in your brain and you think new thoughts and you feel new beliefs while doing these things you do every day, you'll start to create a pattern, and you want to associate it to what you do daily."

— Mimi Bouchard

"I believe that to get to where you want to be, you must first become the version of you that has it. And that's manifestation, in my eyes, your self image, how you act, how you think, how you feel. It creates your life."

— Mimi Bouchard

GUEST RESOURCES:

Mimi Bouchard

IG | @mimibouchard

On top of a 14-day free trial, get over 60% off your subscription to the Superhuman App for a limited time only at activations.com/sale.

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[BRAND DEAL SECRETS] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career…even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self.

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

BIO SITES: Need a link-in-bio that highlights your unique brand? Bio Sites helps you stand out with one-of-a-kind templates and customization options that are rooted in good design. Share your links, monetize your content, engage with your audience, and watch as your follower count grows. The best part? It’ll take you less than 10 minutes to set up, and it’s completely free. Click here to create your Bio Site today.

Hi friends! Today we’re discussing what’s required to achieve those sought-after $100k months. We’ll talk about the essential mindset shifts and strategic approaches you need to reach new income milestones, and we’ll dive into the importance of sophisticated processes, solidifying leadership skills, and building a trustworthy team.

I'll share my personal path of skyrocketing from $250,000 to 1.3 million in less than nine months, to show you what’s possible and provide actionable insights and steps you can implement right away! 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

01:05 Setting the Stage: Money Milestones

04:31 Importance of Clear Messaging

06:10 Building Authority and Social Proof

17:08 Creating an Offer Ecosystem

21:41 Sales Channels and Strategies

25:48 Scaling Beyond 10K Months

28:31 Creating a Sustainable Offer Suite

30:56 Automating and Amplifying Sales

38:10 Leadership and Team Building for 60K+ Months

39:03 Mindset Shifts for Higher Revenue

41:31 Diversifying Offer Levels

45:38 Proving and Amplifying Offers with Ads

QUOTABLES:

“Be more strategic about them, start thinking differently about your messaging, how you're showing up, how you're positioning yourself and your offer at each stage, because that's so important."

— Julie

“This is about being efficient and being effective. And so you want to look at what's already working in your business and you want to find ways to increase the impact and the reach without increasing your work workload significantly."

— Julie

"If Instagram goes away tomorrow, I have an email list that I can build my know, like and trust with. I have my email list that I can nurture my community with, that I can ask questions with, that I can bring them in with."

— Julie

RESOURCES:

[REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months, I’d love to work with you!! Just fill out this form andI’ll have my team reach out to you! 

[SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training.

[BRAND DEAL SECRETS] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

Today, I'm thrilled to have the incredible Allie Reeves join us! In this episode Allie shares her personal journey from her first $400 course launch to creating a thriving portfolio of coaching services, masterminds, and her own successful podcast, "All In with Allie." 

We also dig into the importance of commitments, not just financially but also mentally and spiritually, to one's business and personal growth. Expect to hear powerful insights on overcoming doubts, leveraging visibility, and why sometimes being 'delusional' might just be the best business strategy. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

05:26 The evolution of Allie's business and offer strategy

11:55 Unlocking success by having fun with offers

15:32 Investing in business growth and mastering offer suites

22:52 The power of belief and investing in yourself

29:22 A bold investment: the mastermind decision

29:59 The impact of high stakes commitment on growth

31:16 Navigating success and identity shifts

34:47 Embracing motherhood and business growth

41:01 The power of delusion in achieving success

46:21 Navigating visibility and criticism in the public eye

QUOTABLES:

"When you dim your light, when you decide to not show up in a certain way out of fear that somebody may disagree with you, you are fully catering to somebody who doesn't get it, who's not meant to get you, versus the person who is praying for your message, who literally was put on your path to hear your story in the unique way that you're going to share it, but you're focused too much on the other people."

— Allie Reeves

"Women need to be making more money and good money. And I want to be an example of what it looks like to be able to create the life that you actually want, married with the business that you want, not have them compete with each other and be wildly compensated in the process."

— Allie Reeves

GUEST RESOURCES:

Allie Reeves

IG | @allieireeves

All in With Allie Podcast

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form. If it looks like our Revenue Growth Lab would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

Welcome friends! Today, I’m thrilled to host Krista Williams, a voice of inspiration in the realms of self-love, relationships, and personal empowerment. In today's episode, Krista shares the complexities of codependency, the power of finding and using one's voice, and the transformative journey of "glow up" that encompasses both inner and outer growth. 

She shares her personal experiences with overcoming heartbreak, betrayal, and the challenges of forging deep, supportive female friendships. This conversation is all about embracing discomfort, practicing self-reflection, and ultimately, stepping into one's truth with courage and authenticity. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

01:17 Navigating success and authenticity in the online space

01:38 Exploring boundaries, voice, and community in digital influence

10:49 The power of parts work in therapy for healing and growth

26:57 Understanding and overcoming codependency in life and work

36:38 Reclaiming your voice through self-discovery and healing

42:49 The art of saying no: empowerment exercises

46:49 Navigating female friendships: from heartbreak to healing

01:03:58 Calling in love and embracing future possibilities

QUOTABLES:

"Codependency, to me, is me adjusting to in response to any outside circumstances. So whether that's to social media, whether that's to my friends, whether that's to family, it's me moving, juking, jiving in response to something."

— Krista Williams 

"Authenticity is, what do I want to create? What do I want to say? Not like, what's going to do the best, what's going to go viral, what everyone else is doing."

— Krista Williams

“Having periods where you don't have a lot of opinions, you don't have a lot of feedback, you can figure out who you are, you can test out new things, you can explore, you can recreate yourself is really beautiful."

— Krista Williams

GUEST RESOURCES:

Krista Williams

IG | @itskrista

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form. If it looks like our Revenue Growth Lab would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

Today’s episode is the final part of this three-part series, and it’s packed with actionable insights, from mastering the art of messaging that both attracts and repels, to effectively selling multiple offers without diluting your brand. If you're ready to stop being passive and start creating impactful change, this episode will guide you toward harnessing your unique value and making CEO-level decisions that resonate deeply with your ideal audience.

I’m also sharing the exciting launch of Revenue Growth Lab, my newest offer designed to help you elevate your brand and business, and boost sales. Tune in to see how you can receive personalized support and strategic guidance from me and my team!

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

03:09 The unique offer of the revenue growth lab

04:58 Addressing common challenges and solutions

12:40 Expanding beyond traditional online sales models

15:38 The importance of mindset and strategy in sales

16:33 The evolution of my offers

QUOTABLES:

"The buyer knows best they're going to tell you what they need and want. They're going to tell you what they need from you. And then you just get to take your beautiful brilliance and your expectations, expertise and align it with what it is that they need from you."

— Julie

"By understanding their needs and objections, you can actually position your offer or offers in a way that deeply resonates with them."

— Julie

"The Revenue Growth Lab allows you and supports you in elevating your brand, boosting sales, and helps you cultivate visibility for your six figure growth and next level."

— Julie

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form. If it looks like our Revenue Growth Lab would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

Hi friends! If you've ever felt daunted by the process of selling, wondered how to align your actions with your beliefs, or struggled with the resistance that comes with stepping into new territories, this episode is for you.

Today, I’m sharing how to embrace the continuous evolution of your personal and professional growth and how to navigate sales in a way that feels authentic and generous. Whether you're a seasoned entrepreneur or just starting out, join me as we unpack the crucial elements of successful selling—it’s simpler and more accessible than you think.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

03:33 Elevate your brand, boost sales, cultivate visibility.

08:26 Sales shouldn't be about pressuring someone.

10:30 Embracing logic while navigating sales and discomfort.

15:38 Create magic by adding the right ingredients.

16:27 Success is a journey, celebrate your wins.

QUOTABLES:

"If you have something valuable to offer that can genuinely improve someone's life, it's not only okay, but I think that it is part of our jobs as caring, loving people to share it with them."

— Julie

"We love our logic. It keeps us safe. But what about that expansiveness? What about that thing that goes deeper than logic? What about those passions that move us to create impact like we've never had before?"

— Julie 

"Personal growth is not just a problem or checking something off a box. It's really about sustainability and empowering yourself to thrive."

— Julie 

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form. If it looks like our Revenue Growth Lab would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

In today’s episode, we’re redefining our relationship with money and how our subconscious beliefs often hold us back in business and in life. While exploring the impact of money mindset, I'll share personal insights into how past experiences and instilled beliefs can create a cycle of fear, overthinking, and stagnation. 

There are strategic methods to break free from these destructive patterns. If you're ready to transform how you perceive and interact with money, this is the episode for you.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:00 New support container for personalized business growth.

06:07 Struggling to overcome financial fears and self-sabotage.

09:54 Embrace failure, cultivate self-compassion, overcome obstacles.

13:10 Breaking the cycle to create new beliefs.

16:19 Upcoming series on elevating your business growth.

QUOTABLES:

"It was really hard to make money. It goes away faster than you can make it. These beliefs really led to a cycle of me avoiding money, me being really scared of money, and me really self sabotaging a lot in my business early on."

— Julie

"I know so many of you battle with this, and I really believe that overthinking just stems from fear, fear of making the wrong decision, fear of failure, fear of being judged, fear of putting myself out there. But that is part of the journey, my friends. And the key is just to embrace the failure as a learning opportunity, to be able to cultivate self compassion along with that journey."

— Julie

"We start trusting that inner voice inside us and that inner narrative and that inner belief system because we've created a new one. We start to believe in ourselves and in our ability in a whole new way."

— Julie

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new experience to meet your needs. And, if it looks like our Revenue Growth Lab would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

Hello friends! Today I have the privilege of sitting down with the incredible Julia Broome—a trailblazer who transitioned from social media manager to a much-sought-after educator and coach in the digital content realm. In this episode, Julia shares her journey from interning at Soho House to creating her own innovative brand "SOSH." 

She highlights the crucial role of engagement, maximizing the strategic use of Instagram stories, and delivering content that not only resonates but also builds lasting trust with audiences. She challenges the restrictive idea of focusing too narrowly on a niche, advocating instead for a diverse content strategy that embraces the multifaceted interests of creators today. 

Join us for a deep dive into creating meaningful impact and expanding your reach in the ever-changing world of social media!

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:00 Embracing multiple passions and the power of influence

16:28 Choosing clients and setting boundaries

29:56 Strategies for engagement and growth

35:24 The art of niching down without limiting yourself

38:35 Monetization strategies in a multi-passionate world

43:05 The power of community and authentic engagement

54:10 Unlocking growth on instagram with shareable content

QUOTABLES:

"Everybody's doing trends. What are you doing to stand out?"

— Julia Broome

"When someone else shares your piece of content, that is opening the door to a whole new demographic, a whole new audience, and their eyes are on your piece of content. If you have good content, they're likely going to follow you."

— Julia Broome

"Get your audience involved and invested in your content. Make them feel like they're at the table with you."

— Julia Broome

GUEST RESOURCES:

Julia Broome

IG | @JuliaBroome

RESOURCES:

[WORK WITH ME?] I am creating a new done with you / for you offer to help you strategize and build out your offers for revenue growth! If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new experience to meet your needs. And, if it looks like our upcoming case study cohort would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here.

THIS IS SMALL BUSINESS: Whether you’re dreaming of starting your business, looking to take a part-time side hustle full-time, or you’re a few years in and ready to grow - This Is Small Business has practical tips you can use TODAY. Thank you to This Is Small Business for sponsoring the show! For practical tips on marketing strategies and business growth, follow This Is Small Business on Apple Podcasts, Spotify or wherever you listen here.

Today we have the incredible Sean Cannell joining us for a truly RAW conversation about the essence of building your brand through video content. Sean's insights are indispensable for anyone at the beginning of their journey or looking to up their game. We’ll be diving into the world of video podcasting, YouTube strategies, and how to seize the opportunity for multi-platform reach.

Sean, the brains behind the Think Media empire, walks us through his own evolution from church videos to the summit of YouTube content creation. He shares his seven-step framework that propelled the growth of Think Media, making it a powerhouse of an education company. 

We’ll cover everything from the art of crafting attention-grabbing thumbnails and the psychology behind them to researching and targeting your videos for greater discoverability, and he'll even let you in on the gear he uses without breaking the bank.

Sean's emphasis on actionable steps, leveraging evergreen content, and understanding YouTube's intricate world will inspire you to take your content creation to the next level. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

00:49 Sean Cannell's Journey into YouTube Mastery

03:26 Unlocking the Power of YouTube for Business and Personal Branding

08:32 Strategies for Success on YouTube: From Basics to Advanced Tips

16:16 Overcoming Imposter Syndrome and Embracing Your Unique Voice on YouTube

20:57 The Art of Specificity in YouTube Content Creation

25:23 Unlocking the Power of Pre-Planning Your YouTube Content

26:31 Leveraging Costco's Subculture for Viral Content

27:40 Mastering the Art of YouTube Thumbnails

35:56 Simplifying Tech for YouTube Beginners

QUOTABLES:

"Now, I love all the social platforms, but you just gotta keep posting and nobody goes to your Instagram and looks up stuff from two years ago. Whereas if you've made the right YouTube videos and optimized them the right way, they look up your two year old YouTube videos all the time."

— Sean Cannell 

"Where a lot of people get stuck is it's one thing to think about the production and the title and the thumbnail. What's even more important than that is really the topic itself."

— Sean Cannell

"I don't just want content to consume my entire life. I want to think about what are some intelligent ways I can do content, like starting a signature show like a video podcast and setting up systems and routines around it so that this thing could be sustainable."

— Sean Cannell 

GUEST RESOURCES:

Sean Cannell

YouTube | @seanTHiNKs

RESOURCES:

[WORK WITH ME?] I am creating a new done with you / for you offer to help you strategize and build out your offers for revenue growth! If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new experience to meet your needs. And, if it looks like our upcoming case study cohort would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

In today’s very special episode I’m sharing the power of specialization and finding your niche. As we celebrate our podcast’s seventh anniversary, we're not only reflecting on our journey but also on how you can refine your business's focus to make a meaningful impact and increase revenue along your journey.

I'll share the importance of having a clear, valuable offer and aligning it with your audience's desires. I'll talk about the process of crafting this offer, identifying your ideal buyer, and evaluating your sales strategy. Plus, I'll touch on the common challenges many face when selling—like fear, rejection, and worthiness issues—and I'll offer actionable steps to overcome these barriers.

Whether you're struggling with mindset, feeling unworthy, or simply looking for support and accountability, I’ll provide insights on how a community, coaching, and internal transformation can catalyze your growth.

And since it's our anniversary, we’re running an exclusive giveaway! Learn how you can win lifetime access to my program 'Pitch It Perfect' and other incredible prizes simply by engaging with our podcast community.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!

KEY POINTS

00:34 Celebrating the Podcast's Anniversary & Special Giveaway

05:23 Diving Deep into Influence, Building Authority and Strategy

07:12 Solving Common Problems, Niching Down and Specialization

08:06 Introducing the Revenue Growth Lab: A New Support Container

10:19 Specialization vs. Niche: Clarifying the Concepts

14:53 Addressing the 'Meh Offer' Dilemma, Crafting Irresistible Offers

21:40 Overcoming Sales Hurdles, Selling with Ease

27:37 Tackling Imposter Syndrome and Self-Doubt

QUOTABLES:

“Specialized businesses or industries or brands focus on a specific expertise or skill set, like, say, a unique product or service that demands a technical know-how, that is what specialization means. However, niche is different. Niche actually targets a subset of a broader market with distinct customer needs."

— Julie

“It's not just about having an amazing offer. It's about having someone in your world who truly wants what it is that you're selling them and they're willing to invest in it."

— Julie

"It's not about forcing someone to buy something that they don't want or need. Because selling at its core is relationship based. And that's why when we're just selling all the time, we don't even realize that we're selling. Because it is service based. It is relationship based. When we come from that lens, it's about genuinely helping people solve a problem or achieve a goal."

— Julie

"Are you reaching your ideal buyers effectively? Do you have the right funnels and automations and processes and systems set up to do this in a way where you can actually access your sales approach to ensure that it's consistently bringing money in for you and that it also aligns with your offer and your target audience, which maximizes the chances of your success."

— Julie 

RESOURCES:

[WORK WITH ME?] I am creating a new done with you / for you offer to help you strategize and build out your offers for revenue growth! If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new experience to meet your needs. And, if it looks like our upcoming case study cohort would be a fit, I’ll have my team reach out to you! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Hello friends! Today we're diving into a powerful discussion that's all about staying true to your passion and leveraging it for growth in the ever-evolving online world.

I'm thrilled to walk you through five transformative steps that I have personally used to resonate with, reengage, and profoundly impact my community. We’ll discuss how these steps can expand your influence, skyrocket your audience, and establish you as a profitable global leader.

I’ll share strategies that will propel you, no matter your following or credentials. We're talking beyond the metrics—engagement, authenticity, and making your thoughts work for you, not against you. I’m also teasing the four common mistakes many make while trying to grow in this space and how to catalyze a shift in your approach with actionable insights to rekindle that initial spark, involve your prospects in creation, and respond to their needs with service and action.

Get ready to shake off the struggle, embrace service-oriented strategies, and welcome a future-focused mindset for unprecedented success. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

04:04 Choose future over past for successful decisions.

06:18 Money enables impact and change in the world.

12:20 Influence, awareness, coaching for future business success.

15:19 Focus on purpose, future, consistency and support.

16:25 Influence leads to value and wealth.

19:59 Started with no purpose, strategy, followers, brand.

29:31 Connecting with your community creates meaningful relationships.

33:03 Encouraging engagement, seeking feedback, and building community.

35:23 A key step for growth, revenue and learning.

41:07 Create content aligned with your ideal prospect's passion.

42:51 Engage, reframe, request, respond - grow influence.

QUOTABLES:

“We don't need to be living and making choices and making decisions based on our past. We need to be making choices and decisions based on how we want our future to look like, to feel like in our lives and in our business."

— Julie

"The more that we have of it [money], the more that we can exchange and put more bountiful and abundant energy into the world."

— Julie

“You know, when you are able to relate to your audience or your community or your customer or your coaching clients, it has the potential to make both of you more connected and relatable to one another."

— Julie

“Step one, relate to your prospect. Step two, reengage with your prospect. Step three, reframe their thoughts by asking questions. Step four, request their support. And step five, respond with action in service."

— Julie 

RESOURCES:

[WORK WITH ME?] I am creating a new done with you / for you offer to help you strategize and build out your offers for revenue growth! If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new experience to meet your needs. And, if it looks like our upcoming case study cohort would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Today we’re thrilled to have Stefanie and Caleb Rouse sharing their incredible shift from teaching to creating a full-time lifestyle brand. Discover how they catapulted their social media reach from 40,000 to a staggering 140,000 followers in just 3 months and made their personal brand a resonating success.

Their secret? A strategic pivot through the "Pitch It Perfect" program, guiding them to confidently monetize their influence and secure lucrative brand deals. Overcoming fears and embracing continuous learning have been pivotal in their journey to not just growing an audience, but truly connecting with and impacting lives.

Stefanie and Caleb's story is one of passion, perseverance, and the power of supportive communities. Expect to be motivated by their candid discussion on the steps they took to triumph over challenges and their advice for anyone eyeing a similar path.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

14:31 Struggling with fear and negativity, finding happiness.

21:32 Enjoying course, negotiating value, landing major brands.

22:29 Your course empowered us to value ourselves.

25:43 Started getting brand deals, expanding the team's reach.

30:23 Utilizing templates for multiple unexpected opportunities and success.

36:25 Brand deals and impact on legacy.

46:18 Influence one person for a positive impact.

QUOTABLES:

"Even when we didn't have a lot of time, we carved out the time."

— Stefanie

"I would definitely say that your audience is not too small, that you can do it, that it's possible to go out there and secure these deals and to grow your brand. You just have to be willing to put in that work to be able to get there."

— Caleb

 "But it's also two fold, it's nice to get to look back at those memories and really for us, we see our Instagram and our YouTube also, like, as a legacy to really impact people, to really get to share our lives and, we love looking back and how it empowers us to have a voice and then it allows us to connect with so many others and help others as well. So we really see it all, like, as our legacy, our courses, our Instagram, our YouTube and how that can make a difference in the world, you know, little by little."

— Stefanie

"I would definitely say that your audience is not too small, that you can do it, that it's possible to go out there and secure these deals and to grow your brand. You just have to be willing to put in that work to be able to get there."

— Caleb

GUEST RESOURCES:

Stefanie & Caleb Rouse

IG | @calebjasonrouse

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new program to meet your needs. And, if it looks like our upcoming case study cohort would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Ready to land brand deals regardless of how many followers you have? In today’s episode I’m sharing the secrets to successful pitching using the "shine structure", a strategic framework designed to craft winning pitches that prioritize a brand's needs and position you as their ideal partner. 

It's about strategy, and focusing on the RIGHT numbers. By focusing on value and proactive engagement, you can unlock brand partnerships regardless of follower size. I believe in the power of starting where you are and building something extraordinary. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

04:20 Small following can lead to faster payments.

08:00 Pitch daily, craft strategy, attract brand deals.

11:34 You’re already pitching in daily life interactions.

15:20 Pitching technique emphasizes shining the focus on others.

19:13 Create compelling pitches by showcasing relevant content.

22:11 Thorough research before pitching leads to success.

24:53 Find a knowledgeable coach for success.

30:16 Seek new perspectives, gain success, share insights.

QUOTABLES:

"I am so passionate about the art form and really the goodness that is pitching, that is putting yourself out there, that is knowing the right way to ask for what you want, to get what you want, and then for people to happily pay you for that."

— Julie

"In your pitch, you take the shine off you and you put the shine on them. You take the focus off of yourself and you put the focus on them."

— Julie

"It is your job to figure out what that is and to make sure that your pitch to them is super compelling and that you're showing them, not just telling them how you're able to do that."

— Julie

"Give yourself permission to learn the right way to pitch, come learn some new strategies, and then start making some money and start getting that freedom and that success and that exposure and that brand recognition that I know that you are craving."

— Julie

RESOURCES:

[WORK WITH ME?] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority, I’d love for you to take 5 minutes to fill out this form so I can tweak my new program to meet your needs. And, if it looks like our upcoming case study cohort would be a fit, I’ll have my team reach out to you! 

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

In today’s very special episode, I’m joined by our dedicated Pitch It Perfect students who share their journey, from handling vague company responses to landing a single $2k brand deal!

We'll discuss strategies like patience and persistence in follow-ups, and how important it is not to take rejections personally. My students bring up the ever-important question of how to strike the right balance between paid partnerships and selling their own services.

Together, we explore the art of engaging an audience, the significance of local reputation, and why it's crucial to remain true to opportunities that excite us.

Tune in as we talk through actionable insights on mindset, content creation, and growing your following. As well as how to transition from free brand features to paid collaborations and setting boundaries for future partnerships. 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

04:25 Refused a bad deal, now grateful for it.

11:28 Focus on problem-solving to tap into emotions.

14:27 Struggling with abundance and exchange of energy.

17:40 Seek clarification regarding next steps promptly.

21:00 Monetizing social media through collaborations and products.

24:55 Pitching is essential for sales and partnerships.

29:45 Disappointment, focus on change, not others' actions.

QUOTABLES:

“This is showing you that there's always going to be an abundance of opportunity. There's so much. We will never in our lifetime be able to do as much as we would want to do because there's constant new creation coming at us all the time."

— Julie

“It's either a hell yes or a hell no. If it's hell no, I’m moving on. I don't have to think about it."

— Julie

"You kind of have to remind people 17 gazillion thousand billion times about what it is that you have to offer because most of the time they have no idea that it exists."

— Julie

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Welcome back friends! Today’s episode is the continuation of our frequently asked questions series where I’ll further expand the conversation around brand building, social media strategies, and leveling up your influence. 

I’ll be tackling everything from growth tactics on Instagram to mastering your pitch for dream partnerships, niching down without getting boxed in and why taking a digital break can lead to the creative breakthrough you’ve been looking for. 

If you’re ready to connect deeply with your audience, elevate your content strategy, grow your brand & land paid partnerships, this is an episode you don’t want to miss! 

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

03:29 Diverse content creation for broader brand appeal.

08:07 Grow following, attract brands, land paid deals. 

12:29 Attraction based marketing collapses purchasing time.

13:33 Teach new possibilities and support with implementation.

19:33 Engagement but can't convert? Analyze and adjust.

26:02 Poor audience engagement, lacks product/service info.

28:24 How Pitch It Perfect & The Brand Accelerator help with content creation for brands.

QUOTABLES:

“You can talk about a multitude of different things as long as what you're talking about serves your ideal audience, serves your ideal buyer, and it also reflects and goes back to what it is that you specialize in."

— Julie

“Attraction-based marketing is actually positioned to collapse the purchasing time and to attract the people that are ready to buy today. Because it's designed around the “I'm done” moment. It's designed around…“I'm sick and tired of being sick and tired…I'm so tired of not having an answer to the solution…I'm so tired of being frustrated.”

— Julie

“At the end of the day, our followers don't care about us.They care about themselves. No one cares about what we're doing or what we're thinking or what's happening because they're too busy thinking about themselves or too busy caring about themselves. And so when someone comes on your page, the first thing that they're thinking of is not you. They're thinking, how does this help me? How does this support me? How does this make me feel better?”

— Julie

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Today’s episode is part one of a very special two-part series where I deep dive into some of our listeners' most engaging questions. If you’re eager to turbo-charge your social media presence, you’ll most certainly want to tune in as I’ll be sharing proven strategies on how to grow your following and land those coveted brand deals in just 30 days, even if you're starting with a modest audience and juggling a hectic content creation schedule.

I’ll let you in on the secret to crafting a crystal-clear content strategy that resonates and attracts paying brands while blending the latest trends with your authentic voice to serve and truly connect with your audience. You'll learn how consistency, stellar content, and strategic use of insights can transform your social media game. 

It's time to shine on social, so let's dive into the nitty-gritty of showing up, serving, sharing, and selling with heart and purpose.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

05:43 Limit scrolling, focus on inner creativity, rejuvenate.

14:49 Consistent free content builds trust for sales.

18:15 Offer valuable free content, reserve exclusive method.

22:09 Promote content strategically on social media platforms.

25:18 Good lighting and audio matter on TikTok. On Instagram, curation may be important.

28:43 Check insights analytics to guide content strategy.

32:48 Consistent valuable content builds audience trust and engagement.

QUOTABLES:

“You can't really allow other people's ideas or directions to really infiltrate what it is that you're meant to show up and share on social media."

— Julie 

"People will always be able to feel the energy if you're doing something that you love. Enthusiasm leads to sales, enthusiasm leads to connection. Enthusiasm leads to building."

— Julie

“If you're gatekeeping and saving all of your valuable content behind a paywall, you're not going to build the know, like and trust that is vital to someone buying from you in the first place."

— Julie

“It's not just showing up to show up, it's showing up with valuable, engaging content that your ideal audience would want. Because that consistency is what helps you build the know, like and trust that you need to further, positively manipulate the algorithm to actually engage with the people that are following you."

— Julie

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at https://justworks.com/influencer

Welcome back friends! In today's episode, we're diving into the incredible journey of Taryn Newton. From a fashion-focused blogger and mother of two to a powerhouse of influence with a burgeoning six-figure content creation business, Taryn joins us to share the highs and lows of monetizing her passion while balancing her roles as an HR leader and devoted mom.

In this candid conversation, Taryn reveals how she embraced her authentic self to forge genuine connections with her audience, transforming her blog from making $0 in 2017 to a thriving, revenue-generating platform. She also shares her personal experience with "Pitch It Perfect”, which catapulted Taryn into success by refining her pitch to brands and tripling her income, surpassing her six-figure corporate salary.

Join us as Taryn unpacks the essence of influence, opens up about the growing pains of expanding her team, and inspires us with her drive to turn her blogging dreams into awe-inspiring reality.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS:

04:33 Authentically monetizing & prioritizing influence and connections.

07:44 Embracing storytelling, authenticity, and connection in content.

13:16 Balancing brand appeal while engaging with your audience.

18:45 Overcoming fear of investing in business growth.

25:28 Simplified foundational steps stand the test of time.

31:10 Balancing career, blog, and personal fulfillment.

34:36 Community provides valuable student examples and support.

40:59 Balancing work, family and making an impact.

QUOTABLES:

“I'm very honest with brands up front to let them know that I have to be myself and I have to do storytelling captions because people would want to work with me and convert on any products when they feel that they're invested in it."

— Taryn Newton 

“I also had to get consistent because a lot of times people like the idea of myself included, where I wanted to be this blogger, successful blogger, but I wasn't really putting the time in and I wasn't doing everything I needed to do in order to have a successful blog.”

— Taryn Newton

“When I applied that pitch foundation, your elevator pitch, I was getting responses from brands, and that was my biggest thing. Even when they weren't always yeses, I was getting them to at least notice me and say, even if it's not right now, it's later.”

— Taryn Newton

GUEST RESOURCES:

Taryn Newton

IG | @tarynnewton

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

In today’s episode, I’m chatting with Siffat Haider, the founder of Arrae—a holistic supplement brand that’s redefining the health industry. Siffat and I dive into the origin & transformation of Arrae, how community feedback shaped its products for common yet stigmatized health issues, and the strategic journey behind it all. 

We explore the deep need for influencers to extend beyond brand partnerships into creating lasting and meaningful products aligned with audience needs. Siffat shares the importance of podcasting as a medium to connect deeply with listeners, the significant role of email marketing, and the courage it takes to launch and refine in real time. She also highlights the strategies used in building Arrae—how a strong community, genuine connections, and the willingness to start imperfectly has led to monumental growth and success.

KEY POINTS:

04:59 Siffat’s journey into holistic health and skincare.

08:30 Common theme of bloating and anxiety discovery.

15:23 Embrace both sides, build authentic brand relationships.

18:46 Enthusiasm leads to authenticity & connects people deeply.

23:29 Podcast interviews drive product distribution, engagement, emails.

27:27 Embrace imperfection, grow through experience, and iterate.

35:58 Launch something your audience already trusts.

38:04 Stay true to what your audience wants.

QUOTABLES:

"Don't underutilize social media. It is literally your direct line of communication with your consumers."

— Siffat Haider

“A podcast is so important because that long form content is so valuable for people to get to know exactly who you are, for you to connect on a deeper level, I found that my podcast listeners are my most engaged audience members."

— Siffat Haider

“I think being really tuned into what it is people are coming to you for, like, what is your expertise? What are you the best at? What do people really trust you for?”

— Siffat Haider

GUEST RESOURCES:

Siffat Haider

IG | @siffhaider

RESOURCES:

Use code JULS15 for 15% off any product from Arrae! Julie’s favorites are Bloat, Sleep and Calm!

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at https://justworks.com/influencer

In today’s episode we’re joined by Meg Young, a seasoned professional in the field of PR and influencer marketing. With an extensive background from top beauty agencies in New York to leading PR for notable cosmetics brands in Los Angeles, Meg brings a wealth of knowledge to the table. Her consultancy, Meg Young Media Group, reflects a deep understanding of the industry she's shaped over the years.

In this episode, we navigate the complexities of influencer partnerships and the evolution of these relationships from transactional engagements to meaningful, lasting collaborations. Meg shed’s light on the significance of trust, repetition in messaging, and the shift from focusing solely on high-tier influencers to recognizing the value of micro-influencers and their authentic engagement with audiences.

KEY POINTS:

15:13 Knowing influencers personally is crucial for partnerships.

19:03 Influencer impact varies based on strategy, brand, platforms.

23:52 Frequent social media scrolling to connect professionally.

30:09 Identifying non-traditional influencers for brand promotions.

33:27 Influence to change thoughts and actions positively.

QUOTABLES:

"It's not just about a paycheck and slapping something up there. We know that it's going to be really quality and also somebody that we want to work with. I think just like an employer wants to hire somebody that's going to be a long term partner for a brand and somebody who really works well with other team members, I think it's really very similar. You want to work with somebody you enjoy working with, who's respectful, who's professional.”

— Meg Young

"What I'm seeing now with brands is the repetition of the messaging that is really converting to sales, which I would say is probably most brands' number one priority. They want awareness and therefore sales ultimately resulting from that."

— Meg Young

"PR should not be, you should never invest in PR if you're expecting to see the return on your investment three times over. It's about that brand awareness, it's about creating that halo effect, and then sales will result from that."

— Meg Young

GUEST RESOURCES:

Linked In | Meg Young

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at https://justworks.com/influencer

Hello my friends! Today I had the pleasure of chatting with Indie Lee who shares her unique narrative of personal resilience that led to the rise of her clean beauty brand, Indie Lee.

Indie shares her story of transitioning from finance to founding a skincare line that prioritizes safe, effective ingredients. Triggered by a personal health scare, she embarked on a journey that led her from homemade concoctions to the shelves of renowned retailers like Ulta and Nordstrom.

She reveals the hurdles of her early business days and her growth in the rapidly growing clean beauty market. Indie's optimism radiates as she discusses the importance of education in skincare and calls for genuine connections within the influencer community.

KEY POINTS:

03:54 Realized purpose after brain tumor diagnosis and surgery.

12:45 Organic collaboration leads to innovative business growth.

15:44 Learning retail skills at independent boutiques was invaluable.

18:34 Success depends on being fully supported by others.

19:35 Seeking and offering help boosts personal growth.

25:03 Diagnosed with arthritis, then developed coconut scrub.

28:08 Navigating new industry challenges required resilience and innovation.

44:04 Instagram and TikTok role in Indy Lee's growth.

50:43 Brands expect a high return on investment.

QUOTABLES:

I was a passenger. I wasn't the driver of my life. I was really accomplishing things that I thought I had to and never really thought about well, what do I want to do, and what's my purpose? And that's when I decided that I was going to live the rest of my life, no matter how long or short it was, with purpose, with passion, and be fully present.

— Indie Lee

I would ask for help. I wouldn't even just be willing to receive it. I would actively go to people and say, who do you know? How do I do this? Can you connect me? Help? And it literally was that every day.

— Indie Lee

I had the guidance of somebody who already knew how to build brands, which I didn't have the experience and saying, help, I don't know. I am willing to be the face. I do not know these things. I am going to really lean on you and I will do what you asked me to do, which I know sounds like a weird thing, but I didn't know and I knew that. And what was my main goal? Success of the brand, success of what I wanted to do, which was to change the industry. 

— Indie Lee

GUEST RESOURCES:

Indie Lee

IG | @indie_lee

Julie’s Personal Favorites

Indie Lee Brightening Facial Cleanser

Indie Lee Brightening Cream

Indie Lee Cleansing Balm

Indie Lee Stem Cell Serum

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at https://justworks.com/influencer

In today’s episode we're joined by Brittany Hennessy, an absolute trailblazer in influencer marketing and best-selling author of "Influencer: Building Your Personal Brand in the Age of Social Media."

Brittany shares her insights on influencer negotiations, content creation, and the pivotal importance of understanding and asserting your worth in this ever-evolving digital landscape. Brittany meticulously dissects the complexities of influencer contracts, like the notorious 'in perpetuity' clause, and she provides priceless advice on how to handle photo rights and fee structures when your content gets the spotlight it deserves.

Tune in to discover how to turn your influence into a lasting legacy.

KEY POINTS:

08:32 Imagination is key to career success.

11:16 Seizing opportunities and being forward-thinking is crucial.

16:27 Influencers facing creative control and payment challenges.

19:32 Influencers should recognize their value and equality.

21:48 Influencers impact the industry and must consider consequences.

27:05 Understanding and educating oneself in business matters.

28:49 Enhancing skills, understanding metrics, and monetizing influence.

38:48 Consider lost revenue before setting brand fees.

QUOTABLES:

"I think in general, from a career standpoint and an influencer marketing, you have to be able to see what's possible in order to attempt to do so."

— Brittany Hennessy

"You don't understand how much work gets done and how many approvals there are before you ever see a contract. Unless you want to get rid of something that's material to the contract, nobody's going to drop you from a campaign because you want to do three brands of exclusivity versus five."

— Brittany Hennessy

GUEST RESOURCES:

Brittany Hennessy

IG | @mrsbrittanyhennessy

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at https://justworks.com/influencer

About this episode:

In today's episode, we're joined by Brock Johnson, a highly-regarded Instagram and TikTok growth strategist, to dissect the trends and shifts in the dynamic landscape of Instagram in 2024. Brock shares his innovative content system that lets him create in bulk, significantly reducing daily pressures while maintaining a high post frequency. He delves into his strategy of content repurposing, revealing that a staggering 80% of his posts are clever rehashes of previous successes.

As we navigate Instagram's preference for authenticity, Brock outlines the platform's shift towards long-form video content and shares insights on the importance of a clear niche in building a strong social media foundation. He also highlights the key differences in content creation and audience engagement strategies for Instagram and TikTok. Tune in for Brock's expert guidance on cultivating a robust online presence and scaling your influence in the social media landscape.

KEY POINTS:

03:56 Instagram now favors carousels and photos.

11:13 Navigating trends and sustainability in social media.

15:43 Struggling to balance personal and business content.

19:49 Consistent Instagram posting leads to steady growth.

22:00 Creating content full time without exhaustion.

24:09 Reposting old content eases anxiety and stress.

29:47 Start with a niche, then expand.

30:28 From Instagram growth to broad business strategy.

33:47 Focus on niche, optimize profile for success.

41:24 YouTube isn't mobile-friendly; TikTok adapts better.

43:44 Instagram algorithm is social-based, TikTok is content-based.

QUOTABLES:

"About 80% of my posts are reposts, like literally taking something from a few months ago and posting it again or recreations of something from the past. So if you reverse that math, that means that only about 20% of my posts require new effort, or a lot of effort, or a new idea or something fresh."

— Brock Johnson

"So the Instagram algorithm is what is called a social based algorithm, meaning that Instagram cares about your social network... whereas on TikTok, it's what's called a content based algorithm."

— Brock Johnson

GUEST RESOURCES:

Brock Johnson

IG | @brock11johnson

Stop the scroll and grab attention with Brock’s top 25 viral hooks. Click here to get them for free!

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at justworks.com/influencer

In today’s episode, we're joined by the remarkable Mayci Neely to discuss her transformative journey from sharing her life story on a blog to becoming a TikTok sensation with over 930K followers. Mayci breaks down her process for pivoting into the world of content creation, the importance of knowing your worth, and successfully pitching to brands using our program "Pitch It Perfect.”

Together, we'll explore the importance of quality content over follower count, strategies for initiating brand collaborations, and the power of confidence in securing fair compensation. Mayci's personal growth and financial success reveal that understanding and showcasing your value can lead to substantial income, even beyond six figures. Stay tuned as we take a look at how learning the ins and outs of negotiating can turn your social media presence into a lucrative business.

KEY POINTS:

00:00 Monetizing social media content: Mayci’s success story.

05:25 Julie's podcast helped Mayci find her niche.

06:56 Building brand and audience, focusing on quality.

16:07 Fear of charging too much harms business.

16:59 Sourcing rates and time invested for content.

20:19 Use Instagram to connect and collaborate easily.

23:06 "Show expertise, create value, negotiate higher pay."

27:15 Build confidence to execute social media strategy.

30:32 Pitch Perfect community supports confident, successful pitching.

33:48 Macy shares tips for making money easily.

QUOTABLES:

"I was just very confused in the beginning. And then I found you, Julie, and I was listening to your podcast every day, every episode. And I was able to start getting more of a framework of what I wanted to do and how I could do it."

— Mayci Neely

"I have 5000 followers, but they're so loyal. And so I felt like my influence was super strong enough to where a brand should want to work with me."

— Mayci Neely

"So overall, it's been like a huge blessing because I know how to pitch brands, I know my worth, I know how to get what I want, I know how to get paid for my work.”

— Mayci Neely

GUEST RESOURCES:

Mayci Neely

IG | @maycineeley

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month!

KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer

JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at justworks.com/influencer

In today's episode, we're diving into Cortney LaCorte’s journey from running a buzzing cheese board business in Nashville to becoming a full-time lifestyle and food influencer.

Cortney talks about the challenges business owners face, like managing a team, motivating employees during difficult times, and the inevitable encounter with impostor syndrome. She shares her experiences in transitioning her business and her strategies for creating authentic content that resonates with her audience.

We also explore the personal side of Cortney's life, including her love for food and travel with her husband, their upcoming trip to Italy, and the role he plays in their content creation. Plus, Cortney will offer insights on social media consumption, setting boundaries, and finding your authentic style.

KEY POINTS:

00:00 Navigating impostor syndrome, travel impact, future expansion.

05:09 Unique journey from local cheese gal to influencer.

09:01 Learn to grow following and land deals.

10:03 Discovering niche, attracting brands, opening brick-and-mortar.

13:54 Struggles with postpartum, business, and career decisions.

18:05 Accepting and embracing different life seasons gracefully.

21:39 Navigating imposter syndrome to create authentic content.

25:45 Testing lifestyle content, advice on content creation.

28:44 Travel's impact on content creation, intentional or natural?

30:24 Sharing travel experiences and personal style evolution.

34:28 Husband's cooking launched her into culinary space.

37:44 Dreaming of a lasting legacy in cooking.

QUOTABLES:

"It's giving yourself the permission to change your mind and know that's not failure. It's really just evolving. You're evolving."

— Cortney LaCorte

I think you just have to take inventory of, like, what is serving me right now, what is bringing me joy, and where do I really want to go in my life? And so when I came to that conclusion, I was like, no, I want to be in the “how to,” I want to show people how to make a cheese board."

— Cortney LaCorte

“When it comes to your content, try to film around what you're already doing versus doing things to film."

— Cortney LaCorte

GUEST RESOURCES:

Cortney LaCorte

IG | @cheesegal

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

[JUSTWORKS, payroll, benefits, HR, and compliance — all in one place] Start your free month now at justworks.com/influencer

Today's guest is someone that I have long admired. She is such an inspiration to her community and dedicated to helping us all lead healthier lives. Jen Esquire is not like any fitness influencer out there. She found her niche in the fitness world as a doctor of physical therapy and uses her social media platforms to share educational videos on how to maintain mobility, increase strength, and prevent pain throughout the body. She is a former gymnast and Pilates instructor, and her vision is to empower others to move and live a pain free, active lifestyle.

Jen shares with us her personal evolution within the fitness industry, pinpointing how a deeper understanding of her audience's needs led to the birth of her widely acclaimed mobility program. Whether you are an aspiring influencer, an entrepreneur, or simply someone looking to enhance your physical well-being, Jen's expertise and advice will leave you feeling motivated and ready to make intentional choices in your life and work.

KEY POINTS:

– Jen's journey in identifying her niche and creating a mobility program in response to audience engagement and feedback

– The significance of proper breathing techniques and beginner-friendly exercises for stress reduction and improving mobility

– Encouraging a playful and intuitive approach to exercise while being mindful of the body's needs

– Discussing the value of accessibility in fitness and Jen's provision of free and comprehensive content on Instagram

– The impact of authentic collaborations on social media visibility and growth

– Jen's book recommendation for business strategies and her perspective on the true definition of influence

– A peek into the Mobility Method and Optimal Body membership offered by Jen for personalized mobility exercises

– Jen's background in kinesiology, her discovery of physical therapy, and the inspiration drawn from watching patients achieve their potential

QUOTABLES:

"To find success, you must be willing to listen, adapt, and sometimes, re-invent your approach based on what your audience resonates with." – Jen Esquire

"The act of moving your body should bring joy, not be a chore. Listen to your body; it's the best guide you have." – Jen Esquire

GUEST RESOURCES:

IG | @docjenfit

RESOURCES:

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

Must Haves This Month! 

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

[JUSTWORKS, payroll, benefits, HR, and compliance — all in one place] Start your free month now at justworks.com/influencer

Today, I had the pleasure of chatting with Janessa Storlie about her incredible journey of self-discovery and personal growth that led her to create a thriving online community: The Connection Chronicles. 

In this episode, Janessa opens up about her struggles with loneliness, finding her authentic self, and the profound impact The Brand Accelerator program had on not only her business but her self-acceptance as well. She also reveals the missing piece that helped her effortlessly communicate her message, engage her audience effectively, and catapult her business growth.

If you're looking for inspiration on self-discovery, community building, and purposeful content creation, this episode is a must-listen! Tune in to hear Janessa's incredible journey and insights on how to create content and community effortlessly.

[ENROLMENT OPEN!] Get ready to elevate your brand and boost your visibility with my signature online program, The Brand Accelerator! With almost a decade of online business experience and a proven track record of success, this program is your ticket to growing your audience and revenue. Enrollment is open for a limited time until Friday, March 1, and won't reopen for the rest of the year, so seize the opportunity now at https://juliesolomon.net/TBA 

KEY POINTS:

- How Janessa clarified her personal brand and deepened her message through The Brand Accelerator 

- The Brand Accelerator vs free resources: which is best for you? 

- Biggest growth changes in Janessa’s business since joining The Brand Accelerator

- What is a Unique Value Proposition (UVP) and how can it help accelerate your business growth? 

- How to continuously create purposeful content easily and effortlessly 

- How finding her UVP helped Janessa with self-acceptance 

- Who is the Brand Accelerator perfect for?

- What’s next for Janessa Storlie and her brand?

QUOTABLES:

“A personal brand is a manifestation of your authentic self fulfilling your life's passion and purpose, and impacting others in a really positive way.” - Janessa Storlie

Must Haves This Month! 

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

RESOURCES: 

Janessa Storlie | @janessajstorlie

Join the Connection Chronicles on Substack 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Today, we are diving deep into the concept of alter egos and how they can transform your performance and mindset. And I cannot think of a better guest to discuss this with than Todd Herman, renowned coach for elite performers, who has mastered the art of tapping into the power of your alter ego to overcome self-doubt, unleash your true potential, and achieve success in any area of your life.

Todd's expertise comes from years of working with athletes, leaders, and entertainers, helping them tap into their inner strengths and transform their performance. In this powerful episode, Todd discusses the importance of context and emotional resonance in building an alter ego, and provides 5 practical steps that you can implement today to activate your heroic self.

Whether you're an athlete, entrepreneur, or simply looking to level up in your personal life, this episode will inspire you to harness the power of your creative imagination and become the best version of yourself. Tune in now and discover the secrets to unlocking your alter ego!

[ENROLMENT OPEN!] Get ready to elevate your brand and boost your visibility with my signature online program, The Brand Accelerator! With almost a decade of online business experience and a proven track record of success, this program is your ticket to growing your audience and revenue. Enrollment is open for a limited time until Friday, March 1, and won't reopen for the rest of the year, so seize the opportunity now at https://juliesolomon.net/TBA

KEY POINTS:

- Dispelling common myths about coaches, affirmations, and motivation 

- The origin of the Alter Ego and why it’s so effective in overcoming self-doubt 

- Understanding and embracing your Heroic Self to achieve your biggest goals 

- 5 simple steps to embody your Alter Ego 

- How can we embody our Alter Ego and be authentic at the same time? 

- How your Alter Ego can help you navigate trauma and become who you want to be

QUOTABLES:

“Most of the stuff that stops an athlete as they rise higher and higher is always that six inches between their ears.” - Todd Herman

“We all have this kind of definition of who we think we are. And when we take a look at the definition of who we think we are, a lot of times we're putting ourselves in a box that won't allow us to reach the success that we're striving for.” - Todd Herman

Must Haves This Month! 

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

RESOURCES: 

Todd Herman 

IG | @todd_herman 

FB | @toddhermanconnect 

Twitter | @todd_herman 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of chatting with the incredible Stacey Asis, a content creator and wellness enthusiast who has experienced tremendous growth and transformation in her journey.

Stacey opens up about her struggles with finding her niche and shares how she eventually discovered her unique value proposition (UVP) through my Brand Accelerator program. This eventually helped her develop her brand, refine her messaging, and attract an engaged community!

But the best part? Stacey went from less than 10,000 followers on Instagram to a whopping 40,000 in under 8 weeks. Her revenue has doubled, and she's now partnering with aligned brands that she's always dreamed of working with.

So, if you're looking for inspiration, guidance, and practical strategies to find your niche, grow your brand, and increase your social media presence, this episode is a must-listen. 

[ENROLMENT OPEN!] Get ready to elevate your brand and boost your visibility with my signature online program, The Brand Accelerator! With almost a decade of online business experience and a proven track record of success, this program is your ticket to growing your audience and revenue. Enrollment is open for a limited time until Friday, March 1, and won't reopen for the rest of the year, so seize the opportunity now at https://juliesolomon.net/TBA

KEY POINTS:

- Taking the leap: How Stacey transitioned from real estate to full-time content creator 

- How Stacey overcame her resistance to niching down her content 

- How creating a Unique Value Proposition (UVP) helped Stacey gain 40,000 followers in 8 weeks 

- Biggest lessons learned from Stacey’s experience in the Brand Accelerator Program

- The impact the Brand Accelerator Program has had on Stacey’s business revenue and partnerships 

- Stacey’s advice for aspiring entrepreneurs and content creators who are feeling stuck 

- What to do if you’re undecided on investing in a program or mastermind 

QUOTABLES:

“Trust in that feeling you have that you're meant to do something bigger than yourself, and to listen to that, because that is there for a reason.” - Stacey Asis

Must Haves This Month! 

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

RESOURCES: 

Stacey Asis 

IG | @staceyyasis

TikTok | @staceyyasis 

YouTube | @staceyyasis 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of chatting with someone whom I consider to be an Instagram icon, and that is none other than Tezza Barton! In this conversation, Tezza brings us along her journey into the influencer world, how she found her unique style by focusing on her love for creating visual content and storytelling, and how all this eventually led to her becoming one of the first influencers in the space to monetizing her brand!

Tezza also talked about the challenges faced when launching products such as her famous presets and collage kits, and revealed her top advice for aspiring influencers and entrepreneurs when it comes to monetizing your content. So if you’re looking for valuable insights and practical advice on building a sustainable and successful brand from one of the OG influencers on Instagram - this episode is a must-listen!  

[NEW!!] Join me for an exclusive FREE masterclass where I reveal five strategic steps to elevate your brand, boost visibility, and secure consistent income. If you're tired of the money worries and are ready for a clear action plan, this masterclass is for you. 

In this masterclass, you will discover the secrets to passive income, sustainability, and content that resonates. It’s time to say goodbye to blindfolded darts and hello to a well-defined strategy. (Plus, snag a free gift, the Instagram Growth Guide 2024 edition, when you sign up for this masterclass!)

Don't miss your chance for a start-to-finish brand growth plan - Save your FREE seat now! 

KEY POINTS:

- Tezza's definition of influence and her journey from photographer to influencer 

- How to fuse your expertise and passion into a monetizable business

- Building the confidence to stand out and find your unique style in the influencer space 

- The driving factor behind Tezza’s preset product and app launch 

- Tezza’s most difficult obstacles and lessons learned from launching her own products

- The keys to Identifying and understanding your ideal customer 

- Future plans and what to expect on the Tezza app 

- Tezza’s biggest win and biggest challenge in the last year 

- Advice for anyone starting out or feeling stuck in their journey 

QUOTABLES:

“Don't quit. I promise if you're consistent, things will come." - Tezza Barton

"Feel the fear and do it anyway." - Tezza Barton

“The more you share your creativity, the more you grow and the more you can evolve." - Tezza Barton

Must Haves This Month! 

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

RESOURCES: 

Tezza Barton

IG | @tezza.barton

Get The Tezza App

IG | @tezza

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the honor of chatting with Marianna Hewitt, veteran influencer and co-founder of the renowned Summer Fridays skincare brand. Tune in as Marianna gets up close and personal with us and lets us in on her early days of blogging and YouTube to her rise in the creator economy as an influencer, which ultimately led to her successful launch of the Summer Fridays brand. 

We also talk about the evolution of content creation, choosing the right platform as a content creator, and how to cultivate strong, lasting relationships in the industry that will build your brand over time. Marianna even lets us in on the story behind Summer Fridays and her thought process that went into launching a successful skincare brand.

So if you’re looking for some expert insights in the content creation and influencer marketing space, this episode is going to give you the valuable knowledge and inspiration you need for your own journey as a content creator!

NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidifying your strategy, ensuring that 2024 becomes the year you captivate your audience and boost revenue – all without getting lost in the noise of countless online marketers. Gain a clear content direction, turbocharge your social media presence, and skyrocket engagement. Equip yourself with practical brand growth strategies that can be implemented immediately. Don't miss out on this transformative experience! Secure your spot now and make 2024 your brand's breakthrough year! 

KEY POINTS:

- Marianna’s decade-long journey from aspiring creator to brand founder 

- Choosing the ideal platform for your brand in the content creation landscape 

- The evolution of content creation: Instagram vs TikTok 

- How Marianna evolved from content creator to co-founder of Summer Fridays 

- Turning ideas into reality: a look into Summer Fridays brand launch journey 

- The keys to building & cultivating relationships to build a powerful personal brand 

- Marianna’s approach to creating unique and authentic product launches 

- Business reflections: One thing Marianna would have done differently in her business

- Striking a balance between personal & professional sharing on social media 

- What influence means to Marianna Hewitt 

QUOTABLES:

“I think ignorance is bliss. Had we known all the steps it would have taken it would have seemed so overwhelming. So it's great to have these big goals of where you want to be, but that can sometimes hinder you and make you feel a little bit fearful. It’s really about starting one step at a time, and then one tiny step leads to something else.” - Marianna Hewitt 

“If you're an introvert and you don't like going to events, you don't have to. It's okay to do the things that are serving you best and where you think your time is best spent.” - Marianna Hewitt 

“Instead of feeling pressure to be on a platform that you think isn't right for you, go where your strengths are.” - Marianna Hewitt 

Must Haves This Month! 

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

[KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer 

RESOURCES: 

Marianna Hewitt 

IG | @marianna_hewitt 

Summer Fridays

IG | @summerfridays 

Tune in to the Life with Marianna Podcast!  

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Welcome back friends! Today, we’re diving into the art of smart spending in your business. We’re going to break down the basics of where to place your hard-earned cash and, more importantly, how to overcome your fear of spending money.

I’ll be sharing 3 key considerations to factor in anytime you’re deciding to spend money in your business, as well as 3 main areas I would focus my spending on coming into 2024. And if all this money talk is making you nervous, then make sure you stick to the end, because I’m also sharing how giving into my fear of spending money ended up costing me $700,000 in my business.

So if you’re looking to discern between blindly spending and strategically investing in your business, and multiplying your earnings by being intentional with your money - then this episode is for you!

[NEW!!] Join me for an exclusive FREE masterclass where I reveal five strategic steps to elevate your brand, boost visibility, and secure consistent income. If you're tired of the money worries and are ready for a clear action plan, this masterclass is for you. 

In this masterclass, you will discover the secrets to passive income, sustainability, and content that resonates. It’s time to say goodbye to blindfolded darts and hello to a well-defined strategy. (Plus, snag a free gift, the Instagram Growth Guide 2024 edition, when you sign up for this masterclass!)

Don't miss your chance for a start-to-finish brand growth plan - Save your FREE seat now! 

KEY POINTS:

- 3 key considerations when spending in your business 

- Understanding the dire costs of inaction and letting fear dictate your decisions

- How one inaction cost me $700,000 in my business 

- The importance of using the right tools and strategies for maximum efficiency 

- What to look out for when you’re building your dream team 

- Why you need to find trusted coaches and sources to learn from and invest in 

QUOTABLES:

“Fear, particularly the fear of spending money, can be way more of a costly adversary than a costly protection.” - Julie Solomon

“You either learn or you win, but you don't lose.” - Julie Solomon

Must Haves This Month!

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Today, we’re going to take a deep dive into the world of business growth and brand development! While there are countless strategies out there to choose from to accelerate your brand growth, I’m going to break this all down into a 6-step formula that is simple, foundational, and easy to follow, but is also incredibly powerful for your brand when you put it to action. 

I’m going to walk you through this formula step by step so that you can get started on setting that strong foundation for your sustainable business while also building a brand that has a loyal and engaged audience. 

So if you want to work smarter when it comes to accelerating your brand and building a sustainable business, then you’re going to love this episode! 

NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidifying your strategy, ensuring that 2024 becomes the year you captivate your audience and boost revenue – all without getting lost in the noise of countless online marketers. Gain a clear content direction, turbocharge your social media presence, and skyrocket engagement. Equip yourself with practical brand growth strategies that can be implemented immediately. Don't miss out on this transformative experience! Secure your spot now and make 2024 your brand's breakthrough year!

KEY POINTS:

- The biggest reasons behind the costly mistakes we make in business

- The 6 foundational levels you must build in your business to accelerate your brand

- How my Brand Accelerator Formula helped me secure my first multi 6-figure book deal

- 3 guidelines to build your brand and create multiple income streams

QUOTABLES:

“The key here that many people miss is that your audience needs to find it meaningful too, not just you. This isn't just about what you want to create; it's about what your audience needs and wants from you.” - Julie Solomon

“The more that I root into the simple; the more that I lean into the foundation, the bigger and more powerful my brand becomes.” - Julie Solomon

Must Haves This Month!

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Hello my friends! Today’s conversation is with none other than renowned business and life coach Kelsey Murphy. Having been featured in publications like Forbes and Business Insider and worked with major brands such as Lauren Conrad, Kelsey spills the beans on the small but powerful steps she took to get from an introverted advertising professional to the owner of her now successful coaching business. 

Kelsey and I talk about the importance of embracing who you are (including your weaknesses!), taking action, and surrounding yourself with a like-minded community. She also shares her fail-proof 15-minute daily hack that you can use to get over your analysis paralysis and start taking action toward your goals. 

If you’re looking for a dose of empowerment and inspiration to take up space in the world, then this episode is for you! 

NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidifying your strategy, ensuring that 2024 becomes the year you captivate your audience and boost revenue – all without getting lost in the noise of countless online marketers. Gain a clear content direction, turbocharge your social media presence, and skyrocket engagement. Equip yourself with practical brand growth strategies that can be implemented immediately. Don't miss out on this transformative experience! Secure your spot now and make 2024 your brand's breakthrough year! 

KEY POINTS:

- How Kelsey gave up corporate success to pursue her true purpose in coaching 

- How to follow your intuition, overcome your limiting beliefs, and embrace your weaknesses

- Kelsey’s 15-minute daily hack to help you get from belief to taking action 

- What it means to be empowered and take up space in the world 

- How Kelsey cultivates her impact & influence in her life & business 

- The importance of having a community & support system of like-minded people 

- Kelsey’s biggest mission and vision to bring to fruition this year 

QUOTABLES:

“You have to want to be creating something that's bigger for the world, otherwise, you're gonna get lost.” - Kelsey Murphy 

“Influence means showing up in a way that you feel proud of.” - Kelsey Murphy

Must Haves This Month!

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

Kelsey Murphy 

IG | @kelseymurphy

Tune in to the Whiskey & Work Podcast 

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of welcoming back Allie Casazza, famously known as the Decluttering Queen and founder of Becoming Her Collective. I met Allie back in 2017 when we were in a mastermind together, and I have loved following her journey since. 

We talk all about the power of authenticity and building a community that is truly aligned with your purpose by ditching your people-pleasing tendencies and fear of judgment. And while this might sound scary, Allie’s experience of purging her audience and the subsequent drop in numbers is ultimately a sign of growth and alignment, because if your people-pleasing tendencies don’t die, your business will. 

So if you’re looking to break free from your addiction to approval, this episode is a must-listen. Your true tribe is out there waiting for you - tune in with me and Allie to find out how to attract them! 

NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidifying your strategy, ensuring that 2024 becomes the year you captivate your audience and boost revenue – all without getting lost in the noise of countless online marketers. Gain a clear content direction, turbocharge your social media presence, and skyrocket engagement. Equip yourself with practical brand growth strategies that can be implemented immediately. Don't miss out on this transformative experience! Secure your spot now and make 2024 your brand's breakthrough year! 

KEY POINTS:

- The evolution of Allie’s decluttering business journey 

- The dangers of people pleasing & pigeonholing yourself as a personal brand 

- Allie’s moment of realization that led her to embrace authenticity 

- Navigating her divorce announcement in the online space 

- How to lead with empathy and loving detachment  

- The rule of repelling and attracting people by practicing authenticity 

- Allie’s actionable tip to stop editing yourself for others

- About Allie’s Becoming Her Collective 

QUOTABLES:

“Being a personal brand will put you in direct conflict with any people-pleasing tendencies that you have, and it has to die, or your brand will.” - Allie Casazza

“I hated who I was when I got on camera. I hated who I was when I was in the Allie Casazza brand because it wasn't really me." - Allie Casazza

Must Haves This Month!

[KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

Allie Casazza 

Join the Becoming Her Collective

IG | @allie_thatsme 

FB | @alliecasazzablog

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I’m sharing an awesome conversation I had with Tyler J. McCall, speaker, consultant, podcast host, and someone I consider an expert in building a loyal & engaged Instagram community.

We talk about why Instagram is such a great place for organic growth and connection with your audience, and the tools & strategies you can use to effectively connect with your following. Tyler also shares practical tips on getting started with Instagram Stories, especially if you’re unsure of where to start or maybe feeling a little scared to show yourself on video! Tyler even debunks the myth that a large Instagram following is everything; instead, he encourages you to focus on quality engagement and building relationships with your existing followers (and shows you exactly how to do it!)

So if you’re looking to convert your followers into fans, and ultimately, into buying customers, this episode is a must-listen! 

NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidifying your strategy, ensuring that 2024 becomes the year you captivate your audience and boost revenue – all without getting lost in the noise of countless online marketers. Gain a clear content direction, turbocharge your social media presence, and skyrocket engagement. Equip yourself with practical brand growth strategies that can be implemented immediately. Don't miss out on this transformative experience! Secure your spot now and make 2024 your brand's breakthrough year! 

KEY POINTS:

- What makes Instagram an ideal space for organic engagement with your audience 

- Tyler’s tips for sharing compelling stories on Instagram 

- Why your Instagram following means nothing (and why smaller followings are advantageous!) 

- What to do if you’re unsure of what to share on Instagram Stories

- Tyler’s biggest lessons learned from creating connections & communities 

- Ways to get to know more about your Instagram followers & what content they like 

QUOTABLES:

“It's not about fame. It's not about being Insta-famous. It's about using your influence to benefit your followers.” - Tyler McCall

“Your following means nothing if they're not engaging with your content.” - Tyler McCall

Must Haves This Month!

[KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

Tyler J. McCall 

IG | @tylerjmccall

Enroll in the Follower to Fan Academy! 

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of chatting with Nicole Walters, an incredible entrepreneur, business strategist, and author of Nothing is Missing, a personal memoir on uncovering the truth about your inherent value and potential. 

Nicole dropped some serious wisdom about building a successful business, and hint: it’s got absolutely nothing to do with the latest online trends! We also take a quick look back in time as we chart the evolution of online business tools & strategies, and reveal the ones that have truly stood the test of time. 

So, if you're ready to ditch these online trends for some good ‘ole basic timeless strategies, Nicole's insights and experiences will leave you feeling inspired and ready to take on the world!

NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think differently about audience growth so that you work smarter and not harder while building your brand and bottom line. This is the must-have for anyone serious about creating multiple income streams on the back of a solid social media presence. 

KEY POINTS:

- Nicole’s transition from corporate & side-blogging to full-time entrepreneurship

- Advantages & challenges of starting a business in different eras

- The power of utilizing basic corporate strategies in a trendy industry

- Using influence responsibly and authentically in the online space

- The inspiration behind Nicole’s book Nothing is Missing

QUOTABLES:

“Everyone thinks when you start your business, you have to come up with something crazy unique. The “boring” thing done really well and taught well for consistent, replicable results IS unique.” - Nicole Walters

Nicole Walters

Ever felt like something’s missing in your life? Dive into Nicole’s journey and uncover the truth about your own inherent value and potential. Get your copy of Nothing Is Missing - A Memoir of Living Boldly

IG | @nicolewalters

FB | @MonetizeThyself

LinkedIn | @napnicllc

Must Haves This Month!

[KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Hello friends! In this episode, I am going to give you a step-by-step roadmap to building and growing a brand that will give you the potential for unlimited growth. 

I dive deep into topics such as identifying your purpose, creating a solid brand strategy, and narrowing down on your ideal audience. I also share valuable insights on how to do market research the right way, the importance of having an email list, and why you should be creating your own products and services. This is truly a roadmap to building a sustainable and thriving brand in a crowded online space.

It’s a long and daunting journey, but with the right foundations in place, you can definitely achieve unlimited growth potential in your business. Tune in to find out how! 

NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think differently about audience growth so that you work smarter and not harder while building your brand and bottom line. This is the must-have for anyone serious about creating multiple income streams on the back of a solid social media presence. 

KEY POINTS:

- The powerful relationship between service and abundance 

- Why you need a strong core influential foundation for sustainable growth 

- Step 1: Identify your purpose

- Step 2: Develop a solid brand strategy 

- Step 3: Niche down and narrow into your target audience

- Step 4: Give your community a place to congregate 

- Step 5: Create your own products and services 

- Step 6: Focus on growing & scaling your business

- Small steps you can take if you’re not sure where to start 

QUOTABLES:

“In order to have more abundance, you have to be of service.” - Julie Solomon

“It's not always about doing more, but it's about serving your community in a way that actually changes lives.” - Julie Solomon

Must Haves This Month!

[KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this powerful conversation, I’m letting you in on how to shed old ways of doing things that no longer serve you, and more importantly, how to step into your decision-making power. 

From sharing my personal experiences on shedding old beliefs to uncovering insights on how I not only make but stand confidently in my decisions, this episode is going to show you just how impactful your decision-making can be on your business growth, visibility, and revenue. 

So if you’re looking to take inspired action, elevate your business, and create a meaningful and lasting impact, this episode is a must-listen. Join me as I step into my decision-making power and discover how you can do the same!

NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think differently about audience growth so that you work smarter and not harder while building your brand and bottom line. This is the must-have for anyone serious about creating multiple income streams on the back of a solid social media presence. 

KEY POINTS:

- How making powerful & inspired decisions impacts your revenue & growth

- How to step into your decision-making power & create new ways of making decisions

- Tap into the power of asking for help and guidance

- The importance of surrendering and letting go of control

QUOTABLES:

“I don't hustle for these opportunities. I receive them because I've put myself in a position of authority and visibility by standing in some very powerful decisions that I've made.” - Julie Solomon

Must Haves This Month!

[KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

As we’re riding the wave of fresh beginnings this new year, I wanted to reflect on 2023 and share some of the biggest lessons I’ve learned over the many iterations of myself and my business that I’ll be bringing with me to 2024. 

From getting back to basics in my business to prioritizing my health, I hope these strategies and insights give you the push you need to reinvigorate your passion for both your business and your personal life. 

So join me as I share the strategies that worked for me and how they can work for you too - let’s make this year your best one yet! 

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

KEY POINTS:

- Reflecting on 2023 and stepping into the next version of yourself 

- How getting back to basics can reinvigorate the passion for your business 

- The importance of focusing on your health journey 

- Strategies for getting back to the basics in your business and personal life

- The story of the Oak Tree: The power of going focused & deep, not wide & shallow

- Exciting updates for 2024: Podcast, programs, and masterminds!

QUOTABLES:

"Develop an identity and stick to it, and the business, the brand, the growth, will all come.” - Julie Solomon

"If 100 new clients bought your offer tonight, would you have the structure and support in place tomorrow morning to support those 100 new clients?" - Julie Solomon

“Each milestone comes with responsibilities, but it also comes with the gift of prioritizing structures & systems that are going to help you stay afloat and grow.” - Julie Solomon

Must Haves This Month!

[KARTRA, your all in one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[CHOOSE JOI] Go to https://choosejoi.co/julie Use code JULIES for 20% Off including Bloodwork, Supplements and more! 

[EPISODE MENTION] Ep. 260 I Stopped Drinking, Lost 7 lbs, and Slept Better In Just One Month, Here's How

[EPISODE MENTION] Ep. 314 How I Structure & Plan My Work Weeks (2023 Edition)

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Happy New Year my friends!! Today’s episode is continuing to kick our year off with a bang! Are you ready to break free from the norm and step into a world of creative expansion?

In this episode, we're diving deep into the heart of creativity – and no, it's not about art. It's about redefining your business, brand, and thought leadership in ways that defy the status quo. We're living in a time where old norms no longer serve us, and clinging to them will only lead to repeated challenges and lackluster results. The world has changed, and your business should too! 

This episode will inspire you to break free from the models that confine you and cultivate the creative courage needed to lead and influence with maximum impact. If you're an entrepreneur or content creator looking to elevate your brand and impact, this episode is a must-listen!

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you.

KEY POINTS:

- Our Creative Crisis: Why "business as usual" is no longer viable in today's world

- The dangers of aiming for "normal" and how it leads to mediocrity & boredom

- How to cultivate creative courage and critical thinking in your business

- The power of mentorship & community to access your creativity and expand your thinking 

- The importance of creating more than you consume

QUOTABLES:

"This is not the time to be normal. This is not the time to fit in with what's going on." - Julie Solomon

“Sometimes good enough is good enough. But when you look at the big picture, it's not.” - Julie Solomon

“Create more than you consume. We are literally on the verge of outpacing our own creative process through mass consumption.” - Julie Solomon

Must Haves This Month!

[KARTRA, your all in one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life!

RESOURCES: 

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this Best Of Series, we’re talking about something that many of us find hard to keep up with because of the ever-evolving online space, and that’s content strategy. So if you’re feeling lost on what to do to boost your online visibility and grow your audience in 2024, don’t you worry - this episode is for you. 

From creating content pillars and narrowing down your content platforms, I’ll be letting you in on some of my top insights and strategies that you can implement to truly understand your audience and convert them into loyal customers. You’re also going to uncover the secrets to becoming an authority figure, carving out your unique identity, and building trust with your audience in the online space. 

So join me in this Best Of episode, and let’s start creating content that connects with your audience, aligns with your brand, and provides consistent income.

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

KEY POINTS:

- Elevate your business to seven figures with refined offers for high-level buyers [00:47]

- Offer consistent value that aligns with your brand message [06:52]

- Plan content based on your audience's journey for effectiveness [09:11]

- Understand your audience for a strong brand and visibility [13:45]

- Audience feedback shapes your brand's results [15:07]

- Differentiate, become an authority, and let your work make a meaningful impact [21:21]

QUOTABLES:

"Understand your audience deeply. That is what is going to help you know what you need to know to connect with them more, to elevate your visibility." -Julie Solomon

"Once we know our audience so well, we can dominate the market” -Julie Solomon

"If you don't have authority and trust, you have nothing." -Julie Solomon

"I had to give myself the chance to become an authority." -Julie Solomon

RESOURCES: 

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show

Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Welcome back to another Best Of Series - This one is a personal fave because we’ll be tackling all things productivity! 

I’m going to share some actionable steps you can take to structure your time more effectively and create better successful habits. I’m also revealing some powerful mindset shifts that you can start implementing today such as shedding outdated beliefs & habits that are slowing you down, as well as redefining what success actually looks like for you and your business. 

You don’t have to be hustling your face off to reach your business goals - these tips are going to help create more alignment, flow and ease in your business, so tune in to this productivity Best Of episode, and let’s fast-track your way to better results in less time! 

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

KEY POINTS:

- Success is defined individually, not just external achievements [00:36]

- Stand out by avoiding extremes, and embracing a balanced approach [04:53]

- Break the habit of caring about others' opinions, focus on what matters to you [10:36]

- Prioritize your schedule to avoid overloading yourself [15:43]

- Share personal experiences of chasing external achievements [20:11]

- Action brings clarity, confidence, and positive outcomes, boosting your self-esteem [26:33]

- Letting go of baggage enhances self-awareness and fuels success [27:39]

QUOTABLES:

"The world gives you who you are. It's not about the law of attraction or the law of hard work to make money. It's also about the law of resonance." -Julie Solomon

"Do the habits of who you are right now reflect the leader that you say you want to be?" -Julie Solomon

RESOURCES: 

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show

Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this Best of Series, I'm thrilled to help you level up your monetization game. Today is all about spilling the secrets to pitching like a pro and securing those sought-after brand partnerships. I’ll also be debunking a big myth that suggests you need a massive following to land brand deals on platforms like Instagram. Spoiler alert: it's not all about the numbers game.

I'll also share insights from over 4,000 successful cases that prove smaller followings can also cash in on brand collaborations, as well as the timing and strategies behind building strong relationships with brands.

I'm on a mission to help you break down those self-imposed barriers and get you actively pursuing those game-changing brand collaborations. Get ready to absorb some invaluable insights and take your creator game to the next level! Trust me, this episode is a total game-changer.

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

KEY POINTS:

- Dispel the notion that a massive following is required for brand deals [01:55]

- The value of relationship-building and personal connections when circling back with brands [07:38]

- Why you should focus on problem-solving and your audience’s emotional needs [10:47 ]

- Stop fixating on your growth limitations and start focusing on monetization opportunities [12:10]

- Find joy in your work, embrace opportunities, even if it’s not well-paying [14:25]

- Be consistent on your follow-ups, have patience, and don’t take rejection personally [17:10]

QUOTABLES:

"You do not need to have some massive follower number to land brand deals at all." -Julie Solomon

"Keep up your relationship with people and then ask, even if they're going to say no. Ask, because you never know." -Julie Solomon

"There's no scarcity when it comes to opportunities." -Julie Solomon

"You don't need to be hooked up with the right people. You can do it wherever you are right now with what you have. All you need is an idea worth sharing a story to tell, or something informative, engaging, or helpful to share." -Julie Solomon

JULIE'S RESOURCES: 

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

SPONSORED RESOURCES:

Visit ​www.juliesolomon.net/kartra​ and use coupon code INFLUENCER for a FREE 30-day trial.

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show - ​link.chtbl.com/thekellyroachshow

Hey there, and welcome to our Best of Series!! During this series, we will cover the best episodes from 2023 that touch on some of our most popular and in-demand topics. In this episode, I’m sharing some of my best advice and strategies for follower/audience growth in the online space. If you’re feeling overwhelmed by trying to keep up with the constant shape-shifting that social media does, you’re not alone. 

This collection of episodes is all about the tools, strategies, and even mindset shifts that you can implement to finally see results in your follower & audience growth. 

So, buckle up and get ready to navigate this wild ride with awesome insights from some of my best episodes on follower/audience growth! Trust me, you’re gonna want to listen to this episode.

KEY POINTS:

- Adapt to changing social media algorithms for effective audience reach

- Budgets, time, and online competition challenge visibility

- Experiment and stay curious to adapt to evolving social media

- Prioritize authenticity, care, and connection for a genuine audience

- Seek world-class impact with caring, consistent work, avoiding average results

- Imagine how clients describe their experience, it guides your journey

- Reflect on your personal growth journey

QUOTABLES:

"The foundation is key to everything. So don't get so lost in the shiny objects." - Julie Solomon

“You can't pay for better advertising than genuine feedback and referral from people." - Julie Solomon

"The more that you simulate an immersive, emotional, caring, driven experience from the get-go, the more invested people will be to have a relationship with you." - Julie Solomon

RESOURCES: 

Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial.

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show - link.chtbl.com/thekellyroachshow

Go to https://sponsr.is/tld_theinfluencerpodcast and use code BIOTIP to get a .BIO domain name for your link in bio page for less than $3 at Porkbun today.

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of chatting with the incredible Suzy Holman and we talked about something that many entrepreneurs are afraid of taking the leap on - and that’s creating high-ticket offers. 

In this episode, we discuss high-ticket versus low-ticket offers, how to tell if you’re ready for high-ticket, the first steps you can take to start experimenting with high-ticket in your business, and secrets on leveraging Instagram ads to sell your high-ticket offers. 

So if you’re wondering whether you’re ready to take on high-ticket clients in your business or if you just need a little nudge forward to take the leap, this episode is for you!

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you.

KEY POINTS:

- High-ticket versus low-ticket experiences 

- First steps to take to start creating high-ticket services 

- How masterminds and communities have helped grow Suzy’s business

- Releasing the pressure of your transformation outcomes 

- Tips & strategies for Instagram growth as a content creator 

QUOTABLES:

“All business is experimenting.” - Suzy Holman

“Make your specialty your muse. Buy all the books about it, take all the courses, learn everything, worship this thing - This is your calling.” - Suzy Holman

“You don't have to get to the top. There's a lot to be learned and a lot to be shared from just the process of going through what it is that you have gone through, wherever it is that you are.” - Julie Solomon

GUEST RESOURCES:

Suzy Holman 

IG | @suzyholman

Tune in to the Your Business Will Heal You Podcast: 

RESOURCES: 

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, we're tackling the tough questions and growth challenges that often come with running your own business. From deciphering marketing options and overcoming business plateaus to mastering self-promotion in the digital realm, this Q&A episode will have you covered when it comes to growing your business. Tune in for actionable solutions and exciting updates as we navigate the unique journey of scaling your business together. Let's conquer those challenges together and set the stage for a successful 2024!

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

KEY POINTS:

- Which marketing option has the most ROI?

- How to overcome growth plateaus in your business 

- Do you have the right product, target audience, and marketing strategy? 

- Why your clients don’t value your time and services 

- How to effectively sell yourself and your business in the digital landscape 

QUOTABLES:

“I don't even believe in plateaus, I believe that we're either growing or we're declining, we're growing, or we're dying, we're going up or going back down.” - Julie Solomon 

“If we refuse to be adaptable, if we refuse to change, that is when we get left in the dust.” - Julie Solomon

RESOURCES: 

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of chatting with Molly Davis, a seasoned therapist and the brilliant mind behind the Boundaries Bootcamp, where she takes us through her inspiring journey of self-discovery and business evolution. 

Molly’s approach to cultivating community in the online space is truly unique! From creating cartoons for “Boundary Bootcamps,” Molly saw rapid growth in her community (while never ‘showing her face on social media’) and business as soon as she embraced her authentic self. She also shares the biggest takeaways from joining the Brand Mastery Mastermind, and the pivotal transformations she saw not only within her business, but also herself. 

KEY POINTS:

- Molly's journey from a therapist to the creator of Boundaried Bootcamp

- How Molly uses cartoons instead of herself to show up for and cultivate her online community 

- The power of authenticity and staying true to yourself in the online space 

- How Molly's decision to trust her instincts led her to a transformative mastermind experience

- Finding the right mastermind opportunity for you 

- Molly’s biggest takeaways from her mastermind experience 

- What to expect from the next Boundaried Bootcamp 

QUOTABLES:

“The only thing standing in your way is you." - Molly Davis

“There are people who hum to the same tune that you're strong to, and that when you do it your way, all the people who are like you are going to have a life changing experience.” - Molly Davis

“You'll never get to the part where it's great and easy, and you know what you're doing, unless you take the step first.” - Molly Davis

“I made a commitment to myself early on that I would be very authentic to myself, otherwise there was no point.” - Molly Davis

“Everything is working out for you even when it's not working out for you. And there's really no failures. It's just I either grow and this is a great experience, or I learn something very, very valuable that I now can take with me that is then going to allow me to grow and be successful.” - Julie Solomon

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

GUEST RESOURCES:

Molly Davis 

IG | @boundariedbootcamp

FB | @boundariedbootcamp 

RESOURCES: 

If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, listen to The Kelly Roach show

Go to https://sponsr.is/tld_theinfluencerpodcast and use code BIOTIP to get a .BIO domain name for your link in bio page for less than $3 at Porkbun today. 

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

About this episode: 

In this episode, I had the pleasure of chatting with Mind & Body Transformation Expert and Founder Of The Wellness Revolution, Amber Shaw, where we talked about all things wellness, business, and mindset!

Not only do we dive into the game-changing mindset shifts that Amber took to leave her corporate life and start her coaching business, but this interview is also chock-full of insights and personal experiences that truly define the worth of being part of a supportive mastermind. She also talks about handling the emotional rollercoaster of the holiday season, offering tips on adopting a "progress over perfection" approach and rewriting our food stories. 

If you’re trying to decide between one-on-one coaching or joining a mastermind, or whether you’re ready to join a mastermind group, this episode is for you. 

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

GUEST RESOURCES:

Amber Shaw

IG | @msambershaw

FB | @msambershaw 

Join Amber’s FREE Facebook Group

Tune in to The Wellness Revolution Podcast

RESOURCES: 

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Masterminds have been such a game-changer for boosting my relationships and revenue, which is why today I will be diving into various aspects of masterminds, such as how to know if you're ready for one, what to look for in a mastermind group, and the role of the mastermind leader. 

I'll share my own experiences in masterminds and unpack the benefits of being part of a mastermind, including turbocharged growth, invaluable connections, and the beauty of cultivating meaningful relationships within a community. I'll also spill the beans on my personal insights and offer guidance on how to select the right mastermind for you.

If you're even remotely curious about joining a mastermind, don't miss this episode. It's time to amplify your success and personal development through masterminds!

[APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. 

KEY POINTS:

- How masterminds have helped me grow my business & my network

- What is a mastermind and why is it crucial for business growth?

- Benefits of masterminds, including accelerated growth and valuable connections

- How to choose your mastermind; Are you the right fit for the 2024 Brand Mastery Mastermind?

QUOTABLES:

“If you want to be successful and really stretch yourself to that next level of growth that you know you're capable of, then you need to join a mastermind.” - Julie Solomon

"Growth is an investment, not an expense." - Julie Solomon 

“A mastermind will help you make things better by making better things.” - Julie Solomon

RESOURCES: 

[APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, I had the pleasure of chatting with Jen Gottlieb, the author of the upcoming book, “BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream” - where she opens up about her remarkable journey of overcoming her failures, rebuilding her courage after setbacks, and taking action to finally BE SEEN. 

Jen's insights are a refreshing reminder that you have what it takes to not only be seen but celebrated for who you truly are. This conversation is going to reveal the heart of "BE SEEN" and its message of embracing self-acceptance, taking action, and celebrating your true self. And guess what? Jen and I have a special gift for our listeners: the first ten folks who share this episode on Instagram will receive a copy of her inspiring book, so don't miss out! 

KEY POINTS:

- Jen Gottlieb on overcoming her fear of showing vulnerability and being seen 

- Jen’s foundational steps and frameworks to getting out of rock bottom and be seen

- Tool you can use to build your creative courage and take your first step 

- How to reclaim your courage after experiencing setbacks 

- What being seen means to Jen Gottlieb 

QUOTABLES:

“Being an actor is actually a really great way to hide because I got to hide behind characters, I got to pretend to be somebody else. I could just put on the costume and hide my real self from the world.” - Jennifer Gotlieb

“I didn't figure out who I really was on my own. It was because my back was against the wall, and I had no other choice.” - Jennifer Gotlieb 

“Inaction is the worst thing that you can do. Inaction is worse than failure.” - Julie Solomon

“Even when we think it's not working out for us, it is always working out for us in some way, shape, or form.” - Julie Solomon

RESOURCES: 

Jen Gottlieb

Get your own copy of Jen Gottlieb’s “BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream”

IG | @jen_gottlieb

[WAITLIST] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! 

[FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch!

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Welcome back to another episode of The Influencer Podcast. Today, 

I’m going to introduce the concept of the 3 stages of business growth: undifferentiated, accelerator, and mastery, how to identify which stage you’re in, how to master each stage, and finally, how to advance the next. I also share how I advanced to the next stages in my own business and my recommended tools for each transition.

2024 can be your year of success if you align your goals and resources with your current stage of business growth, so whether you're just starting out, aiming for that next level, or looking to be a go-to authority in your industry, there's always a strategy out there that is tailored for you. Be sure to check out our recommended resources to support your journey, like "Pitch Perfect" for stage 1, "Brand Accelerator" for stage 2, and our mastermind for those in the mastery stage. 

Tune in with me and let’s reflect on where you are and what you need, and 2024 could be the year where your goals turn into reality! 

KEY POINTS:

- How to effectively identify & reflect on what worked and what didn't in 2023

- The 3 stages of business growth: undifferentiated, accelerator, and mastery

- Ways to master each stage of your business growth (and advance to the next!)

- Aligning your 2024 goals to the business growth stage you’re in 

QUOTABLES:

“If what you've been doing isn't getting you to where you want to go, then that's your sign that you need to make a move." - Julie Solomon

"Am I the right fit for certain things based on the stage that I'm in? Am I the right fit for a $500 program versus a $25,000 mastermind?" - Julie Solomon 

RESOURCES: 

[WAITLIST] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now.

[FREE]  Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access!