Steel City Media's Joe Bowman - The Inside Line

Welcome mountain bikers! Can you believe we started on this journey with The Inside Line podcast five years ago?! When we think about how fun mountain biking is and how incredible the people in our sport are, it’s no surprise that the time flew by. Everyone at Vital would like to thank you, the listener, for joining us on this ride. Rides with friends are always more fun and without you sharing the stoke with us, there’d be no reason to tell the stories from our community. Thank you!

We have a great show today with Joe Bowman of Steel City Media. Not just a man behind a video camera or social media channel, he’s pretty hand on a bike and is the reason The Union World Cup downhill team exists to help give young riders a shot at the big time. He is also the filmer behind the first Vital RAW with Adam Brayton at Schladming back in 2013!

Jenson USA has been with us for five years, supporting The Inside Line and you can support them by shopping for your bikes, parts and riding gear at JensonUSA.com. Inside Line listeners can receive 10% off qualifying items at checkout too, with coupon code InsideLine (all one word. Thank you Jenson!

Maxxis Tires has kept us on this audio trail for half a decade, too, thanks to their support. Whether they’re winning World Cup races or helping punters like me feel like Greg Minnaar on the trail, Maxxis has the mountain bike tires for any riding style or condition. Hit up maxxis.com

And while Santa Cruz is the frame sponsor of The Union team discussed in the show today, they’re also giving $1m to trail projects and initiatives through their PayDirt fund. Hit up santacruzbicycles.com/paydirt to see how your project may be helped with their program. More trails, more smiles.

Again, thank you, listeners, we hope your new year is going well and we look forward to 5 more years of The Inside Line. Enjoy the show!