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The Laura Horn Art Podcast

172. Art Butterfly or Art Hermit? Exploring Art Sales Strategies

35 min • 12 augusti 2024

In today's episode, Richie and I explore the evolution of my art sales strategy. I reflect on my early days exhibiting at cafes and art markets, where community connections and personal interactions were key (the butterfly approach). We then look at my more recent experience utilising online sales, e-course teaching, and art licensing (the hermit approach). We chat about the pros and cons of each method and consider whether there's a better option somewhere in between! Whether you're a social butterfly or prefer the solitude of the hermit life, this conversation offers plenty of food for thought for your art sales strategy.


Mentioned:

⁠South Australia Living Artists Festival

Life Book Online Art Course hosted by Tamara Laporte

Squarespace (website builder)


Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!

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