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The Lazy RPG Podcast – D&D and RPG News and GM Prep from Sly Flourish

How to ”Make It” in the D&D and RPG Industry

72 min • 16 december 2021

Mike offers some thoughts and shares some experiences on the topic of what it takes to "make it" in the D&D and RPG industry. No magic bullets here but hopefully some useful thoughts on the topic.

Contents
  • 00:01:03 What does "Making It" Mean to You?
  • 00:04:30 Advice is Bullshit
  • 00:06:28 The Duality of Optimism and Pragmatism
  • 00:09:46 Practical Advice (oops)
  • 00:13:07 Use Lots of Platforms
  • 00:14:38 The Marketing Funnel
  • 00:21:33 The Value of Email Newsletters
  • 00:28:09 Getting Attention - Go Wide
  • 00:28:42 What About Podcasting?
  • 00:32:17 What About Conventions?
  • 00:33:59 Consistency + Visibility. Both Are Important.
  • 00:38:13 40% Find Me Through YouTube
  • 00:43:17 What Products Should One Make?
  • 00:54:37 RPG Writer's Workshop
  • 00:56:22 Where Do You Sell Your Stuff?
  • 01:08:37 Final Thoughts (NOT ADVICE!)
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