As the world continues to grapple with the impacts of the Covid-19 pandemic, businesses everywhere have been struggling to stay afloat. Advertising and media have been particularly hard-hit, as companies are forced to pivot and adjust to an ever-changing climate. But, with the right strategies, businesses can still make an impact and reach their target audiences, even during these tough times. On this week’s episode of The Malliard Report, host Jim Malliard is joined by Jennifer Firpo, the Founder and CEO of JVsion Advertising. Jennifer shares her knowledge and insights on how businesses can best navigate the current media and advertising landscape. From exploring new digital technologies to understanding the impact of the pandemic on the industry, Jennifer’s advice is invaluable. She discusses how businesses can make the most of their limited resources and still reach their target audiences, even in a world of closed physical locations. She also offers her take on the intersection of media and technology, and how the two should be considered together when making advertising decisions. Jennifer’s tips and tricks are perfect for businesses of all sizes and industries. Tune in to this week’s episode of The Malliard Report to learn how to best navigate the current media and advertising.
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