How to Build & Monetize an Audience (Owned Not Rented) | Joe Pulizzi @ The Tilt | #118

Joe Pulizzi shares his experience in building and monetizing a community with The Tilt. We discuss creator economies, trends, advise on building an audience, lessons learned from The Tilt and how to choose between revenue models.

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Name: Joe Pulizzi

Twitter: @JoePulizzi - https://twitter.com/JoePulizzi

⏱ TIME POINTS ⏱

0:00 - Intro

6:15 - Joe’s Web3 rabbit hole story

10:25 - What does “creator economy” mean?

18:50 - What is The Tilt?

20:42 - What are the trends standing out today?

26:00 - Advise on building an audience

38:00 - Lessons learned with Tilt Coin

43:20 - Choosing between revenue models

50:30 - Tokenizing community with NFTs

1:05:10 - Where to find Joe and The Tilt

1:06:30 - Speed round