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The Milk Road Show

How Vayner3 Is Guiding Brands into Web3 | Avery Akikineni, President @ Vayner3 | #151

39 min • 15 februari 2023

Avery Akkineni is the president of Vayner3, a company that specializes in guiding brands into the web3 space. In this episode, Avery discusses: Why the biggest brands in the world are entering web3, the top use cases for brands in Web3, the current state of brands entering web3 since the fallout of the crypto sector.

This episode is part of our “WEB3 PODCASTS FOR BEGINNERS” playlist on Spotify. If you're new to web3, click HERE and make sure to hit the + button to add the playlist to your library. If you find the playlist helpful or think we need to add other episodes, please let us know on Twitter (link below).


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🎙 GUEST INFO 🎙

Name: Avery Akkineni

Twitter: https://twitter.com/avery_akkineni

LinkedIn: https://www.linkedin.com/company/vayner3

Website: https://vayner3.com/learn/


⏱ TIME POINTS ⏱

00:00 - Intro

07:08 - Avery's rabbithole story

12:22 - Working with Gary Vaynerchuck

15:20 - Pitching for brands

19:42 - How does she define NFTs?

21:41 - What are brands trying to accomplish with web3?

23:46 - Use cases as examples

27:00 - web3 and large companies

29:30 - Vayner3 projects

33:39 - Playbook items that are working

37:29 - Contact Avery

38:12 - Final thoughts

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