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The Music Industry Podcast

How to Promote Your Music on TikTok

17 min • 16 mars 2020

If you're looking to jump start your music career and become an overnight success, TikTok is the only platform that will allow you to do this.

This video covers a release we did which blew up an artist overnight, they were an unsigned artist, using the quality of the track, viral opportunities and TikTok we were able to generate 1.4m streams on Spotify and 1m views on YouTube.

Read more details about Linneah's Burstimo campaign:
https://www.burstimo.com/our-work/lin...

Linneah's Official Music Video:
https://www.youtube.com/watch?v=1U5ab...

All TikTok videos which used the track:
https://vm.tiktok.com/p4nnqo/

TikTok which went viral:
https://vm.tiktok.com/p45s1C/

In order to promote your music successfully on TikTok you need to have a strong story or a trend which people can jump on to, with a catchy track and the ability to create the content yourself to get the trend started. We recommend using two punchlines in a TikTok, one at 3 seconds and another at the end in order to get picked up by the TikTok algorithm.

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