A memory should be recalled in a way that makes the moment come alive.

Your memory of your travels from Hditch and your yechidus with my father-in-law, the holy prince of Israel, should awaken your inner powers so that all who see you will recognize you as a Lubavitcher Chasid. https://www.torahrecordings.com/rebbe/igroskodesh/011/008/3462