Episode 8 - Pelle Lidell (A&R)

Though he started off as a drummer in the 70s, Pelle Lidell went on to become one of most well-known Swedish A&Rs of the last few decades, having a hand in countless records for artists like Christina Aguilera, Celine Dione, Christina Milian, Sugababes and more. He spent time at both indie and major label publishers, first in Sweden and then in the UK. He followed up by contributing to the K-Pop explosion of the 2010s, with several of his writers getting cuts with the biggest stars in the genre.

I had a chat with Pelle about his career from the 70s till now, covering most of what he's done, some of the people he's worked with, and what being an A&R means to him.