The Startup Ideas Podcast

Nicolas Cole delivers a comprehensive masterclass on writing with AI, demonstrating how to combine human expertise with AI capabilities to create high-quality content. The discussion covers practical frameworks for content creation, including how to structure articles, generate hooks, and test ideas. Cole emphasizes that AI should be viewed as a collaborative tool rather than a replacement for human writers, and success comes from understanding fundamental writing principles first.

Learn how to use AI to create high-quality content: https://www.gregisenberg.com/write-with-ai

Timestamps:
00:00 - Intro
01:03 - Why Learn to write with AI
05:06 - Choosing a Content Topic
07:38 - Framework for idea development
12:40 - The role of AI in the Idea generation process
16:39 - The Editor-in-Chief approach to writing with AI
18:53 - Creating a Compelling Hook
28:28 - Framework for structuring an article
34:13 - The "10 Magical Ways" framework
45:54 - Collaborating with AI for improving output
49:37 - The Power of Education in the Digital Age

Key Points:
• Framework for using AI as a writing tool while maintaining quality
• How to effectively prompt AI for content ideation and refinement
• The "10 Magical Ways" framework for structuring content
• The importance of making strategic decisions before writing begins

1) The biggest mindset shift:
AI isn't replacing writers - it's AUGMENTING them.

Just like Photoshop didn't kill designers, it created 1000x more designers.
Just like Instagram didn't kill photographers, it made everyone a photographer.

2) Key Framework: The Editor-in-Chief Method 

Don't treat AI as a writer - treat it as your junior staff writer.
YOU are the editor making high-level decisions.
AI helps execute your vision.

3) Writing Process Revolution:

- Don't start writing immediately
- Make key decisions BEFORE writing:
- Clear headline promise
- 3 main tangible points
- Format for each section

90% of value comes from these decisions!

4) The "10 Magical Ways" Framework:

Every piece of content can be broken down into:

- Tips
- Steps
- Lessons
- Stats
- Examples
etc.

Pick your format FIRST, then structure accordingly.

5) Pro Tip: Use AI Conversationally

Two approaches:

1. Chunk-by-chunk dialogue
2. Massive single prompt

Most people fail by sitting in the middle.
Start conversational, then compress into mega-prompts.

6) Quality Control Method:

1. Generate multiple versions
2. Apply your taste/judgment
3. Refine best options
4. Test against goals

Remember: AI suggestions need human curation!

7) The Education Leverage Play:

Learning frameworks = AI superpowers

What took experts years to master can now be:

1. Learned quickly
2. Taught to AI
3. Scaled infinitely

This is the real opportunity!

8) Bottom Line:

The future belongs to "orchestrators" - people who:

- Understand frameworks
- Make high-level decisions
- Use AI as a tool
- Maintain quality control

Don't fight the future - leverage it! 

Notable Quotes:
"AI is not a silver bullet. On some level, you do have to have a baseline understanding of how the thing is supposed to work so that you can prompt AI in order to do it." - Nicolas Cole

"90% of the value is not in the writing. It is in the fact that you said what you're going to give [the reader]." - Nicolas Cole

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND COLE ON SOCIAL

X/Twitter: https://x.com/Nicolascole77
Youtube: https://www.youtube.com/@nicolascole77/featured
Write with AI: https://writewithai.substack.com

Join me as I chat with Paddy Galloway, a veteran YouTube strategist who has worked with major creators like MrBeast, where he shares a comprehensive blueprint for YouTube success. The discussion covers everything from initial channel strategy to advanced content packaging techniques, emphasizing the importance of consistent posting, strategic ideation, and effective thumbnail design. Galloway presents a structured approach to growing a YouTube channel over 12 months, with specific benchmarks and goals for each phase.

Growth guides to turn your startup into a money printer

Get access: https://www.gregisenberg.com/growth-guides

Timestamps:
00:00 - Intro
03:41 - Why YouTube
09:26 - Evergreen Content vs Timely Content
11:54 - The Value of Comments and Engagement
14:44 - YouTube's Unique Position in Content Consumption
15:26 - Monetization Potential on YouTube
17:14 - The Challenge of Mastering YouTube
19:36 - YouTube's Popularity Among Younger Audiences
20:35 - Algorithm Stability on YouTube
30:27 - Depth vs. Discovery on YouTube
36:51 - The 12-month growth strategy breakdown
1:17:38 - Content ideation framework discussion
1:32:26 - Thumbnail and packaging strategies

Key Points:
• Success requires a 12-month commitment with specific phases: establishment (months 1-4), improvement (months 5-8), and optimization (months 9-12)
• Content ideation should follow a 0-100-10-1 framework: start with zero, generate 100+ ideas, filter to 10 strong ones, develop 1 final concept
• Thumbnails and packaging are crucial, with recommendation to create 3 distinct thumbnails per video and follow the "three focus area rule"

1) First, understand what YouTube really is:

• It's NOT social media - it's a streaming platform
• 60-70% of views come from TV screens
• It's the biggest streaming service worldwide
• Videos = digital real estate that appreciates over time

2)The 12-Month YouTube Growth Plan:

Months 1-4 (Establishment Phase):
• Find your niche using triple Venn diagram:
1. What you love
2. What you're good at
3. What people want to watch
• Post 2x per week consistently
• Don't overthink quality yet

3) Months 5-8 (Improvement Phase):
• Generate 100 video ideas weekly
• Make 3 thumbnails per video
• Study outlier content in your niche
• Switch to 1 high-quality video per week
• Focus on packaging (title + thumbnail)

4) Months 9-12 (Optimization Phase):
• Analyze your top 10% performing videos
• Double down on what works
• Spend 4 hrs/week studying YouTube
• Make small 1% improvements each video
• Build systems for consistent output

5) The Golden Rule of Audience Overlap:

Each video should have 80%+ audience overlap with your other content. If someone watches one of your videos, they should want to watch MOST of your other videos too.

6) Thumbnail Psychology:

• Use the "3 Focus Areas" rule
• Pass the "Glance Test" (1-second viewability)
• Max 4-5 words of text
• Make it bright and clear
• Being good at graphic design ≠ good at thumbnails

7) Smart Title Strategy:

• Keep under 60 characters
• Use simple, universal language
• Include superlatives when possible
• Write for humans, not algorithms
• Grade A readability score (7-8 year old level)

8) The CCN Framework for Ideas:

Every video should appeal to:
• Core audience
• Casual viewers
• New viewers

9) The Video Idea Pipeline:

Start with 100 ideas → Filter to 10 strong ones → Pick the best one

10) The ROI reality:

• Expect 12 months minimum before seeing real returns
• Need 50+ videos to find your groove
• Success = Volume + Quality + Consistency
• Best converting platform after email
• Worth the long-term investment

Remember: YouTube is a game of marginal gains.

Notable Quotes:
"YouTube is not a video platform... before making a video, you need to understand what video to make, the strategy behind choosing ideas, packaging." - Paddy Galloway

"If you're going to do something for 12 months on YouTube, you have to be willing to eat shit for a long time before it might pay off." - Paddy Galloway

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND PADDY ON SOCIAL

X/Twitter: https://x.com/PaddyG96
Youtube: https://www.youtube.com/@paddygalloway8780
YouTube Job Board: https://ytjobs.co

In this episode we dive deep into modern marketing strategies with Cody Schneider, focusing on the concept of "digital gravity" versus traditional marketing funnels. The discussion covers comprehensive tactics for both B2B and B2C companies, including detailed strategies for content creation, distribution, and monetization. Special emphasis is placed on leveraging AI tools, programmatic SEO, and multi-channel marketing approaches to build sustainable growth engines.

Timestamps:
0:00 Intro
01:23 - Digital gravity concept and content strategy
10:00 - B2B marketing tactics and implementation
38:45 - B2C marketing strategies and case studies

Key Points:
• Comprehensive breakdown of modern B2B and B2C marketing strategies
• Detailed explanation of "digital gravity" concept vs traditional marketing funnels
• Step-by-step guide for building media presence and content distribution
• Technical insights on email marketing, ad targeting, and influencer partnerships

1) The Digital Gravity Model 

Forget marketing funnels. Think orbits.

People don't move linearly through funnels - they orbit your brand, coming closer until they convert.

More digital mass = more gravitational pull = more customers naturally drawn in.

**2) B2B Marketing Stack:**

• Scrape target emails ([Apollo.io](http://apollo.io/), $99/mo)
• Run AI avatar ads (Heygen + ElevenLabs)
• Cold email at scale (MailReef)
• Launch industry podcast
• Turn podcast → social content
• Monetize audience w/sponsorships

Cost per click? Often less than $0.01 vs $5+ on ads.

3) The Content Engine 

Record customer convos → podcast episodes
↓
Turn into blog posts
↓
Create social clips
↓
Make whitepapers
↓
Email newsletter

One piece of content = 10x distribution points

4) B2C Growth Stack:

• Pick HUGE TAM
• Run FB/TikTok conversion ads
• Price at $70.99/week ($29/mo psychology)
• Use multiple creator accounts
• Clone best UGC with AI
• Add affiliate program

Key: $5 CPM or less = profitable

5) The SEO Playbook 

• Wait for DA 40+
• Scrape top ranking content
• AI generate 10k articles
• Human edit winners
• CTA every scroll frame
• Pop-up at 25-50% depth

Focus on long-tail keywords nobody fights for.

6) Why This All Works:

Traditional marketing = campaigns (start/stop)
Modern marketing = always-on systems

You're not "doing marketing"
You're "marketing"

Big difference

Notable Quotes:
"Marketing isn't something you did, it's something you're doing. You're constantly doing marketing." - Cody Schneider

"The closer your ad is to content on the platform, the less you're going to have to pay for it." - Cody Schneider

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND CODY ON SOCIAL
Cody’s startup: https://www.swellai.com/
X/Twitter: https://tinyurl.com/5fjdn8d7
LinkedIn: https://tinyurl.com/28e89f5r

Join me as I chat with  Dr. Tyler Lemco, known for co-founding Epic Mealtime (600M+ views), where we discuss strategies for building an internet audience from scratch. The conversation covers practical advice for content creators, including bio optimization, platform selection, and content strategy. We explore the balance between algorithmic success and authentic content creation, while emphasizing the importance of starting small and scaling gradually.

Episode Timestamps:
• 00:00 - Intro
• 01:54 - Transitioning from Creative for Hire to Solopreneur 
• 07:29 - AI as a Thinking Partner
• 09:03 - How to position yourself within your niche
• 14:22 - Crafting a Compelling Bio
• 26:28 - YouTube Growth Strategies
• 41:30 - AI Tools for Content Production

Key Points:
• Transitioning from being a creative-for-hire to building your own audience
• Framework for effective content creation and social media growth
• Importance of platform focus and consistency in content creation
• Strategy for building audience before community before product

Content Strategy Framework:

1. Pick a platform to focus on
2. Identify what you love doing
3. Study what algorithms favor
4. Find gaps in your niche
5. Commit to consistency

Platform-Specific Insights:
• YouTube Shorts: Good for subscriber growth, lower monetization
• Long-form content: Best for overall revenue and engagement
• Live streams: Excellent for community building, poor for new audience growth

Key Takeaways:
• Start fresh when pivoting content direction
• Focus on audience building before community development
• Test and iterate content strategy
• Be willing to experiment publicly
• Utilize AI tools like Descript for content production

1) The Creative-for-Hire Trap

• Good money but no equity upside
• Easy to get stuck helping others win
• Key is transitioning to building YOUR OWN assets
• Start small, think big

2) Framework for Content That Works:

• Pick ONE platform to focus on (seriously)
• Do what you genuinely love creating
• Study what algorithms reward
• Fill gaps in your niche
• Commit to consistency

3) The YouTube Revenue Reality:

• Shorts: 3M views = $418 (+12k subs)
• Long-form: 1.3M views = $13,580
• Livestreams: 100k views = $1,926

Strategy: Use shorts for growth, long-form for revenue

4) The ABC Growth Framework:

A) Build an Audience first
B) Convert to Community
C) Create Products/Services

Don't try all at once. Master each phase!

5) Social Bio Formula:

• Show Credibility
• Create Intrigue
• Clear Value Prop

Pro tip: Write for non-followers, not existing ones

6) Starting Fresh vs Legacy Account:

• 94 engaged followers is better than 31,000 dead ones
• Algorithm favors engagement %
• Don't let ego stop you from starting over
• Fresh start = clean slate

7) Content Market Fit Truth:

• Takes 6-24 months to find
• Must experiment publicly
• Embrace the uncomfortable
• Better to ship than perfect

Bonus: For creators starting out - just START. You figure it out by doing, not planning.

The only difference between launching and not launching is deciding you've launched.

Notable Quotes:
"The goal of every solopreneur should be to not be a solopreneur." - Greg
"The only difference between launching and not launching is deciding that you've launched." - Tyler Lemco

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/)

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND TYLER ON SOCIAL

Tyler’s Website: https://www.tlem.co/
X/Twitter: https://x.com/tlemco
YouTube: https://www.youtube.com/tlemco

In this episode, I share comprehensive guide to launching profitable newsletter businesses in 2025, focusing on niche markets and proven monetization strategies. The episode covers various newsletter concepts ranging from local news to B2B decision-makers, with detailed implementation steps and revenue projections for each model. Special emphasis is placed on using newsletters as a foundation to build larger businesses through multiple revenue streams.

Timstamps: 
• 00:00 - Intro
• 01:54 - Newsletter Idea 1: Marketing newsletter for global talent
• 08:03 - Newsletter Idea 2: Platform-based educational newsletters
• 11:24 - Newsletter Idea 3: Unofficial sports team coverage
• 13:03 - Newsletter Idea 4: Local real estate investor news
• 20:55 - Newsletter Idea 5: B2B decision maker
• 25:01 - Newsletter Idea 6: Niche ad examples for media buyers
• 26:37 - Newsletter Idea 7: Meme-based news coverage
• 29:23 - Newsletter Idea 8: Industry-specific AI tips
• 31:12 - Newsletter Idea 9: Leadership lessons and profiles
• 34:38 - Newsletter Idea 10: Local community newsletters
• 37:14 - Final Thoughts and Conclusion

Link Mentioned: 

Matt’s full article: https://www.newsletteroperator.com/p/10-newsletter-business-ideas

Matt’s Twitter/X: https://x.com/JMatthewMcGarry

Key Points:
• Detailed breakdown of 10 different newsletter business models with monetization strategies
• Focus on building profitable newsletters with low startup costs and high scalability
• Emphasis on combining paid acquisition (Facebook ads) with organic growth
• Strategy for turning newsletters into larger businesses (software, marketplaces, agencies)

1) Marketing Newsletter for Global Talent 

• Target overseas marketers seeking US jobs
• Cost: $0.25-0.50 per sub via FB ads

• Structure:
1) Remote job listings
2) Digital marketing news
3) Marketing tutorials

Monetization path to $28k/mo:
• Job board ($18k/mo)
• Recruiting blasts ($10k/mo)

2) Platform-Based Newsletter 

Pick ONE tool (Figma, Notion, Perplexity AI) and go deep.

The gold mine here:
• 20-50% recurring affiliate commissions
• Sell premium templates
• Potential acquisition by the platform
• Build & sell SaaS tools to your audience

3) Local Real Estate Investor Newsletter 

The math:
• 5-10k subs
• $2 CPA
• $7.5k/mo in ad revenue
• $50k from seminars
• $50k from premium subs

Total: $190k/year with just 10k subscribers!

4) B2B Decision Maker Newsletter 

The secret sauce:
• Need only 2k subs (if they're the right people)
• Target C-suite in specific industry
• Collect detailed subscriber data
• Charge premium for targeted access

5) Visual News & AI Newsletters 

Two massive opportunities:

A) Meme-based news
• 2-4 stories/day
• Prosumer focus (tech/finance)
• Visual over Text in 2024

B) Industry-specific AI tips
• Target specific verticals
• Focus on time/money saving
• $200/year subscription model

6) Local Community Newsletter 

The playbook:
• Focus on positive news
• Thursday "Weekend Plans" format
• $0.50 CPA possible
• Target high-LTV local sponsors

Real example: Naptown Scoop makes $400k/year in one city!

7) The bigger opportunity? 

Don't just think "newsletter"
Think "audience building machine" that can spawn:
• Software products
• Marketplaces
• Agencies
• Communities

Start with newsletter, expand into empire.

Pro tip: for ANY of these:
• Use pre/post CTAs on social
• Build one social channel alongside
• Collect subscriber data beyond email
• Think paid first, organic second

Pick one and start this weekend! 

Notable Quotes:

"Newsletter businesses are a cheat code... you can build a marketplace, you can build an agency, you can build so much on top of a newsletter."

"You don't need 100,000 subscribers to make $100,000 a year. With 5-10,000 subs, you can make $190,000 a year."

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Avi Schiffmann, Founder and CEO of friend.com, as we discuss technical challenges in AI memory systems and broader startup philosophy. Avi emphasizes the importance of creating new categories rather than competing in existing ones, while advocating for personal growth and confidence as crucial elements of entrepreneurial success. The discussion covers both technical aspects of AI development and philosophical approaches to startup building.

Episode Timestamps:
• 00:00 - Introduction and discussion of memory systems
• 02:04 - Advice for Founders, Competition, Critique of YC 
• 06:02 - Entrepreneurship vs Innovation
• 15:52 - Thoughts on Raising VC Funding and Bootstrapping
• 18:52 - Discussion on Confidence and Personal Growth
• 27:58 - Work Life Balance Discussion
• 31:18 - Startup Idea 1: Memory as a Service

Key Points:
• Discussion of memory systems for AI chatbots and the need for "memory as a service"
• Exploration of startup philosophy and the importance of creating new categories
• Emphasis on personal confidence as a key factor in startup success
• Critique of conventional startup wisdom and YC methodology

1) First, a HUGE opportunity in AI:

Memory as a Service (MaaS) for AI chatbots 
• Current memory systems rely on RAG
• No good solution exists yet
• Companies would pay $$$ to solve this
• Critical for AI relationship products

2) On building in existing categories:

The real advantage of startups?
• Fresh slate in people's minds
• Ability to define new categories
• Instant category leadership

3) MINDSHARE is the only true moat 

Example:
• Claude is better than ChatGPT in quality
• But ChatGPT owns mindshare
• Google trends: ChatGPT = 100, Claude = ~0

Lesson: Better product ≠ Winning product

4) On raising VC:
"The real way you raise is when it becomes about the deal, not what you're working on"
• VCs invest in YOU, not your product
• It's a social game
• They care about who else is in
• Focus on being good at "yapping"

5) The REAL key to startup success:

Personal confidence over YC advice

How to build it:
• Get out of tech bubble
• Build real relationships
• Have experiences
• Travel
• Live life

"No one great ever thought they couldn't be great"

6) On working style:

"You don't need to be at your computer to be working"

• Best ideas come in shower/walks
• Live life, let ideas brew
• Focus on right direction not working hard
• Think through ideas in different places

7) Final wisdom:

"You have a short bubble of consciousness while alive. Don't waste it working on something you're not confidently proud about."

Stop preparing.
Start building.
Be confident.
Make art.

Notable Quotes:
"If you view your work as art, you have no competition and you have no fear of failure."
"It's easier to create a new category than to try and win in an existing category because if you create your own category, you immediately crown yourself king."

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND AVI ON SOCIAL

Friend: https://friend.com
X/Twitter: https://x.com/AviSchiffmann

My comprehensive year in review covering personal achievements, business developments, and investment strategies in 2024. I share a detailed breakdowns of my wealth allocation, business portfolio performance, and social media growth. The review emphasizes a shift toward business simplification, increased focus on AI and technology integration, and the importance of building sustainable, scalable ventures.

Timestamps:
00:00 - Intro
01:38 Biggest wins
05:54 Biggest losses and lessons
11:47 - Q&A from social media
18:00 - Growth across social platforms
25:00 - Wealth breakdown and investments
33:03 - Business updates
48:16 - Productivity gains
50:48 - New insights and learnings

Key Points:
• Personal milestone of having first child and significant net worth achievement
• Business portfolio performance across Late Checkout Agency, Boring Marketing, and other ventures
• Portfolio breakdown: 75% stocks, 16% private equity, 7% real estate, 2% crypto
• Platform growth across YouTube (11K to 146K subscribers), X/Twitter (361K to 420K followers)
• Strategic shift toward simplification and focus on building "skyscrapers, not strip malls"

1) BIG WINS 2024:

• Had a baby 
• Started lifting consistently (+15-20 lbs muscle)
• Grew podcast into major platform
• Hit personal net worth milestone

2) Portfolio breakdown (fascinating):

• 75% stocks
• 16% private equity
• 7% real estate
• 2% crypto

Top holdings:
• 10% Berkshire
• 10% SPY
• 8% Apple
• 7% Amazon

3) Business Updates:

Late Checkout Agency (LCA):
• Found their niche: AI interfaces + community products
• Booked solid with major brands
• Started taking equity deals with billion-dollar companies

 Boring Marketing & Boring Ads:

• Both crushing it
• $100M+ in ad spend managed
• 76 meetings booked in next few weeks
• Unbundling tools for DIY customers
• Created Boring Holdings umbrella company

5) Key productivity unlocks:

• Switched to Yerba Mate for afternoon energy
• Simplified from Notion to Apple Notes
• Using Things app for to-do lists
• Less tools, more focus

6) Platform Growth 2024:

YouTube: 11K → 146K subs
X: 361K → 420K followers
LinkedIn: 82K → 149K
Newsletter: 72K → 120K subs
Podcast: 360K → 575K downloads

7) Best decision framework:

"Friday Afternoon Test"

- Only make big decisions Friday PM when tired
- If it still feels right then, it's probably right
- Prevents caffeine-fueled impulse choices

8/ MAJOR hiring insight:

"Day Zero Integrity Test"
• Give unclear instructions for small task
• See if they ask questions or just guess
• Reveals everything about future behavior

9/ Key lessons:

• Trust but verify (especially with remote teams)
• Simple over Complex
• Double down on what's working
• Build skyscrapers, not strip malls
• Tech investment over immediate profits

10) 2025 Focus:

• Finding long-term business partners
• Building more proprietary tech
• Simplifying business structure
• Going harder on current opportunities
• Scaling what works

Notable Quotes:
"If this scales, do I want to be in that business? If not, what is the business that I want to be in?"
"My main mission is to build skyscrapers, not strip malls."

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/)

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg

Join me as I chat with  Daniel Dalen, CEO and Founder of Ecomflow, as we explore various startup ideas and business opportunities, focusing on embeddable businesses and the Shopify ecosystem. We discuss the potential of credibility badges, analyzing both successful and unsuccessful business concepts while sharing insights on product development, aesthetics, and bootstrapping versus venture capital approaches.

Timestamps:
00:00 - Intro
01:39 - Startup Idea 1: Best Product Plaques for Credibility
09:00 - Startup Idea 2: Embeddable Businesses
31:49 - Startup Idea 3: Shopify ecosystem opportunities
45:53 - Building sustainable businesses
59:47 - Content creation strategy discussion

Key Points:
• Discussion of embeddable businesses and their potential in 2025
• Analysis of credibility badges/plaques as a business model
• Deep dive into Shopify ecosystem opportunities
• Insights on aesthetic vs luxury software products

1) First startup idea: "Best Product of Year" Certification Business

• Similar to Better Business Bureau model
• Sell digital badges + physical plaques to startups
• ~$200/year subscription model
• 99% margins, pure SaaS play
• Key challenge: Need massive distribution to create credibility

2) Second concept: "Embeddable Businesses"

• Greg built http://offerbutton.com as an example
• Place buttons/widgets on other people's websites
• Own digital real estate across the web
• Similar to "Sent with Superhuman" model
• Massive distribution potential through viral embedding

3) Fascinating insight on software categories:

Luxury Software is DEAD
Aesthetic Software is the FUTURE

• Users care more about design than status
• Example: People use Superhuman for its clean UI
• Shows they value design-thinking
• Growing trend in 2024+

4) On building Shopify apps:

• Massive opportunity in DTC ecosystem
• Need to deeply understand specific pain points
• Niche down (ex: CRO for specific industries)
• Can charge premium as money constantly flowing
• Avoid competing with Shopify's core features

5) Building mindset insights from Daniel Dalen:

• Bootstrap over VC if possible
• Focus on cash flow positive businesses
• Build with people who share your values
• Success = freedom to choose your projects
• Document over promote when building in public

6) Hot Take from Greg:

"The wealthiest people have the least amount of recurring meetings"

True wealth = control of your time
Automation over Meetings
Clear calendar = Clear mind

7) Key lesson on content:

Stop asking for likes/subs
Start asking for genuine feedback
Let quality speak for itself
Focus on documenting the journey
Real value drives real engagement

Notable Quotes:
"I feel like luxury software is old, and the new wave is gonna be aesthetic software." - Greg Isenberg
"The wealthiest people have the least amount of recurring meetings." - Greg Isenberg

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND DANIEL ON SOCIAL

X/Twitter: https://x.com/danielvandalen
Youtube: https://www.youtube.com/@danieldalen/videos
Instagram: https://www.instagram.com/danieldalen/

I share my experience growing from zero to 145,000 LinkedIn followers in 14 months, generating millions in revenue. I detail specific strategies for LinkedIn growth, including leveraging the new video tab, creating engaging story posts, and utilizing infographics. The presentation explains how to properly monetize a LinkedIn following through strategic content posting and lead magnet implementation.

This talk was given at Andrew Wilkinsons IP2 conference

Learn more about IP3
Andrew's Newsletter: https://neverenoughnewsletter.kit.com/signup
Andrew's Twitter/X: https://x.com/awilkinson
Andrew's Youtube: https://www.youtube.com/@NeverEnough2024

Episode Timestamps: 

00:00 - Intro
02:05 - The ACP Funnel Explained
02:50 - Case Study: BoringMarketing.com
04:42 - Tactical Tips for Going Viral on LinkedIn
06:10 - Leveraging Video Content on LinkedIn
08:10 - Crafting Compelling Stories for Engagement
09:46 - Using Infographics to Boost Engagement
10:31 - Monetizing Your LinkedIn Audience
12:16 - Creating Effective Lead Magnets

Key Points:
• LinkedIn in 2024 is comparable to Twitter in 2020 for viral growth potential
• Three main strategies for LinkedIn growth: video content, storytelling posts, and viral infographics
• Monetization through strategic lead magnets and post-editing techniques
• Building the ACP (Audience-Community-Product) funnel for business growth

1) The ACP Framework:
• Audience first
• Convert to Community
• Build Product for them
Example: Boring Marketer → Free community → $8M ARR SEO tool business

2) Why LinkedIn in 2025?
"LinkedIn right now is 2020 Twitter - it's fishing with dynamite"
Greg grew 125K followers in 14 months with just 15 hours of work 

3) LINKEDIN HACK #1: Video Content 

LinkedIn just added a video tab. Nobody knows this yet.
Two options:
• Faceless content with AI voiceover (use @elevenlabs)
• Record yourself

Pro tip: Videos are getting INSANE reach right now

4) LINKEDIN HACK #2: Stories that Convert
• Get someone to interview you
• Extract 15 career stories
• Focus on vulnerable moments
• MUST pair with photo of yourself
• Use storytelling frameworks

5) LINKEDIN HACK #3: Viral Infographics
• Find previously viral infographics
• Repost with credit
• Add universally agreeable caption
• Example: "This year's gonna be great" → 151K likes

6) THE MONETIZATION STRATEGY
Don't put links in original posts!
Secret sauce:
• Post content
• Wait 4 hours
• If more than150 likes, EDIT post to add link
• LinkedIn won't suppress it

7) LEAD MAGNET MASTERY:
Don't sell directly. Create valuable free content.
Example:
• Made startup ideas database
• 5,000 downloads in 30 days
• Segment in ConvertKit
• Nurture → Monetize later

8) KEY TAKEAWAY:
2025 will be HUGE for LinkedIn.
Start now while organic reach is insane.
Even 15 hours can build a massive following that drives millions in revenue.

Notable Quotes:
"LinkedIn is fishing with dynamite right now." - Greg
"I grew from zero to 125,000 followers with probably like 15 hours of work in 14 months." - Greg

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Mike Hudack, CEO of Sling Money, as we deep dive into AI startup strategy by discussing frameworks for building AI companies, product development approaches, and go-to-market strategies. The conversation covers practical advice for entrepreneurs considering AI ventures, from choosing between B2B and B2C models to pricing strategies and competition analysis. Hudack shares insights from his experience at Facebook and current venture Sling Money.

Timestamps:
00:00 - Intro
02:12 - AI agent framework and startup ideas
08:19 - Discussion of successful AI companies
16:20 - B2B vs B2C strategy
19:28 - Product development philosophy
25:20 - How to think about Competitors 
28:40 - Go-to-market strategies
33:46 - Pricing and monetization discussion
39:16 - Mark Zuckerberg's Perspective on AI

Key Points:
• Framework for AI agents: single clear action, instant feedback, bounded decisions, zero friction
• Three promising AI companies discussed: Greenlight (fin-crime), Granola (note-taking), Gradient Labs (customer service)
• B2C vs B2B strategy: B2C has higher potential but higher risk, B2B offers more predictable outcomes
• Product development approach: focus on solving genuine pain points and building with meaning

1) On picking AI startup ideas:

Look for repetitive, time-consuming tasks that:
• Have clear actions
• Provide instant feedback
• Make bounded decisions
• Create zero friction

Examples: Flight booking, restaurant reservations, scheduling

2) The most promising AI companies right now:

• Green Lite - Automating financial compliance
• Granola - AI-powered collaborative note-taking
• GradientLabs - Next-gen customer service
• Domu - AI debt collection with empathy

All solving specific, manual problems with tight feedback loops.

3) Framework for choosing what to build:

Run a "regret minimization" exercise:
• Imagine yourself 5-10 years in the future
• Consider all possible outcomes
• Pick something meaningful you'd be proud to work on
• Must be excited to wake up for it every day

4) On B2B vs B2C products:

B2B:
• Easier to validate
• Clear path to revenue
• Lower failure rate
• Smaller outcomes

B2C:
• Bigger potential upside
• Harder to get right
• Need to catch lightning
• More glory (if it works)

5) On pricing AI products:

Formula:
(Human labor cost saved + Emotional damage prevented) × (20-50% discount) = Your price

Pro tip: You CAN raise prices later if you build something people truly love.

6) Go-to-market strategy for AI products:

• Build in public
• Create early waitlists
• Find your core believers
• Let them help shape the product
• Focus on native content for your audience's platform

7) On competition:

Don't be afraid to copy primitives (basic features everyone needs)

BUT:
• Stay true to your vision
• Keep a mental tab on competitors
• Don't get sucked into being reactive
• Maintain consistent narrative

Most important lesson: Build something YOU deeply care about. The most successful products come from genuine passion, not just market opportunity.

Notable Quotes:
"We don't make services to make money, we make money to make better services." - Mike Hudack (citing Walt Disney/Facebook)
"If you build a thing which is beautiful and people love and has a place in their lives, you can charge more for it later." - Mike Hudack

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND MIKE ON SOCIAL

Mike’s Website: https://hudack.com/
X/Twitter: https://x.com/mhudack
LinkedIn: https://www.linkedin.com/in/mhudack/
Sling Money: https://sling.money/

Join me as I chat with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into various lead generation strategies. Jonathan shares his strategies and frameworks for building a client pipeline without having a large online following. 

00:00 - Intro
03:13 - The Dream 100 Strategy
11:01 - The Canvas Strategy (for reaching out)
18:12 - Go Where Your Audience Lives
27:21 - The Power of Strategic Gifting
36:33 - Content Creation (if you choose to)
40:47 - Key Mindset Shift around Content Creation

1) The Dream 100 Strategy:
• Make a list of 100 people/orgs who already talk to your target audience
• Research their platforms, reach, content
• Focus on building relationships with them
• Can start with just 10-20 names

Example: Web design agency targeting founders? Start with podcast hosts, community leaders

2) The Canvas Strategy (for reaching out):
• Don't just ask for favors
• Focus on providing extreme value first
• Make thoughtful, detailed pitches
• Show you've done your homework
• Be patient and play the long game

3) Go Where Your Audience Lives:
• Join paid communities ($149/mo is nothing if you land 1 client)
• Lurk in Reddit threads
• Answer Quora questions in detail
• Participate in Discord servers
• Be the MOST valuable member

No promotion, just pure value.

4) The Power of Strategic Gifting:
• Doesn't need to be expensive ($5-50 can work)
• Make it personal and meaningful
• Think long-term relationship building
• One mentor landed a huge deal with a $50k guitar gift
• Small gestures = big memories

5) Content Creation (if you choose to):
• Focus on MASSIVE value over production quality
• Create 5+ hour detailed tutorials
• Answer common questions exhaustively
• "Low quality, high effort" is the new formula
• Example: mastering . com's 11-hour tutorials

6) Key Mindset Shift:

Stop obsessing over:
• Social media metrics
• Personal branding
• Complex marketing funnels

Start focusing on:
• High-leverage relationships
• Direct value creation
• Being present where your audience is

7) The ROI is INSANE:
• Single partnerships can generate millions
• One webinar can outperform months of ads
• Relationship-based leads convert better
• More sustainable than viral marketing
• Less stressful than being an "influencer"

Pro Tip: Review your Dream 100 list every quarter. Most businesses forget this and focus on low-leverage tasks instead.

Links Mentioned: 

The Dream 100 Google Sheet: https://docs.google.com/spreadsheets/d/1a7d1GSZoJq_pT2Ptbvc9HsZWPxNsQDhRcUvT6d1V2Jw/edit?gid=0#gid=0

The Canvas Strategy Ep: https://youtu.be/fr5xG_bTV44

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND JONATHAN ON SOCIAL

X/Twitter: https://twitter.com/Jicecream
LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
AJ&Smart: https://ajsmart.com/

Join me as I chat with Zach Yadegari, Co-Founder of Cal AI, as we discuss his frameworks and strategies for building and scaling viral AI Apps. Learn his step-by-step formula creating viral apps. 

00:00 - Intro
01:40 - Concept Behind Dr. AI and App Feature Overview
05:37 - Designing the User Experience
08:42 - Inspiration and Primitives in App Design
11:10 - User Experience and Simplicity
16:05 - Gamification and User Engagement
17:26 - Shareability and Marketing Potential
20:07 - History Feature and User Retention
21:14 - Symptoms Quiz Design
23:58 - Incorporating Sources and References
24:39 - Chatbot Functionality
25:33 - Marketing Strategy and Influencer Outreach
28:34 - Prompting for AI Responses
33:15 - Go-to-Market Strategy Discussion
37:14 - Identifying Target Influencers
41:04 - Pricing Structure and Revenue Models

1) The Core App Features:

• Skin scan for diagnosis
• Symptoms quiz
• Medical chatbot
• History tracking

Key insight: Keep it SIMPLE. Basic features done well better than complex features done poorly.

2) UX Design Strategy:

- Start with basic wireframes
• Copy "primitives" from successful apps
• Design for influencer marketing
• Put app name on key screens
• Make results instantly digestible

Pro tip: Design screens thinking about how influencers will showcase them in content.

3) Growth Strategy:

Target audience = concerned parents
Best channels:
• Mom influencers
• Family content creators
• Parenting communities

Look for creators with 250k+ views/video
Budget: $4-5k per 1M views

4)Monetization Structure:

Weekly pricing model works best:
• $4-7/week
• No free trial initially
• A/B test different prices
• Optimize for repeat users

Strategy: People will delete/resubscribe when needed

5) Technical Implementation:

- Use ChatGPT API with custom prompts
• Bypass medical disclaimers creatively
• Build clear diagnosis displays
• Include danger levels (1-5)
• Add sources for credibility

6) Marketing Angles:

- Target anxious parents
• Focus on peace of mind
• Show quick diagnosis stories
• Emphasize "should I see a doctor?" use case
• Leverage influencer storytelling

7) Key Success Factors:

• Heavy disclaimers
• Accurate diagnostics
• Simple UX
• Clear value prop
• Strong retention hooks

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND ZACH ON SOCIAL

X/Twitter: https://x.com/zach_yadegari

In this episode, I am joined by Dan Shipper, co-Founder and CEO of Every, as we explore a wide range of AI startup ideas and business opportunities

Timestamps:

00:00 - Intro
01:12 - Startup Idea 1: Advanced Voice Notes 
08:59 - Startup Idea 2: N of 1: Personalized Data Science Marketplace 
16:12 - Startup Idea 3: Great Books Reimagined
28:28 - Trend to Watch: Voice-First Products 
34:33 - Distribution Strategy for AI Apps

1) Advanced Voice Notes 

Imagine voice notes you can actually talk to!
- Record your thoughts while walking
• AI creates smart summaries
• Team members can "interview" the recording
• Get deeper context without endless follow-up questions

The future of media might be media you can talk to.

2) N of 1: Personalized Data Science Marketplace 

Remember Netflix's $1M algorithm challenge?
Now ANYONE can be a data scientist with GPT-4.
- Post personal/business datasets
• Set bounties for predictions
• Perfect for health tracking
• New way to do personalized science

Market size: Think Kaggle but for everyone.

3) Great Books Reimagined 

Classic literature is valuable but hard to digest.

The opportunity:
• AI-powered modern translations
• Format classics for specific audiences
• Create multimedia versions
• Add interactive elements

Two markets:
- Students (massive TAM)
- Business intellectuals (high willingness to pay)

4) The Luxury AI Paradox 

Key insight: As AI makes things cheaper, human-made becomes luxury.

Examples:
• Broadway shows
• Handmade clothing
• Mechanical watches

Opportunity: Look for what AI is making cheap, then create premium human-made alternatives.

5) Voice-First Products 

Huge trend: Kids growing up with voice interfaces (Apple Watch + Siri)

Opportunities:
• Voice-first travel booking
• Conversational commerce
• Voice-native discovery engines

TAM: Could capture 1-5% of existing markets just by being voice-first.

6) Distribution Strategy for AI Apps 

Dan's approach:
• Build media presence first
• Target like-minded audience
• Use early adopters for feedback
• Start with YouTube → funnel to email
• Product-led growth after initial traction

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND DAN ON SOCIAL

X/Twitter: https://x.com/danshipper
LinkedIn: https://www.linkedin.com/in/danshipper/
Youtube: https://www.youtube.com/@EveryInc/videos
Every: https://every.to
Spiral: https://spiral.computer/
Sparkle: https://makeitsparkle.co

Join me as I chat with Jacky Chou, a serial entrepreneur, as we dive deep into growth hacking opportunities. Jacky shares his strategies and frameworks for how to growth hack businesses using SEO and keyword research.

Timestamps
00:00 Intro
01:46 Most AI companies are leaving money on the table
11:04 Paid Ads for InteriorAI
15:04 Jacky's million dollar SEO plan with Reddit
21:13 Other Neglected Platforms to beat VC-funded startups
24:57 Startup Idea 1: NSFW AI O.F. 
35:31 Community Building in 2024

1) Most AI companies are leaving money on the table

Case study: InteriorAI (by Pieter Levels)

- Missing out on ~50K/month
- Could monetize through affiliate content
- Should create blog targeting high-value keywords
- Opportunity for "retail rank & rent" ($1-2K/month per placement)

2) Jacky's million dollar SEO plan with Reddit:

- Find keywords where Reddit ranks #2 (tons right now!)
- Share your product as a "user" (no links!)
- Target all related long-tail keywords
- Look at AI-related terms (massive growth)
- Replicate across Quora, Medium, LinkedIn

3) Keyword Research Gold:

"AI video generator" trends:

- Search volume is exploding
- Reddit ranking #2 consistently
- CBC around $1.50
- Huge opportunity for indie hackers
- Most big players ignoring UGC platforms

4) Dark Horse Opportunity: Adult AI Market

- Extremely low keyword difficulty (KD: 2)
- High search volume
- Most competitors doing poor execution
- AI chat + OF management tools needed
- Mid 6-7 figures/month potential
(Not for everyone, but opportunity exists)

5) Community Building in 2024:

- @JackieChou hitting $80K/month
- Built from 15K YouTube subs
- Key: Sell transformation, not just community
- Focus on membership benefits
- Bundle partnerships/tools

Key Takeaway:

To win in 2024: Do what VC-funded startups won't:

- Target neglected platforms
- Create authentic content
- Build real communities
- Ignore "brand concerns" early
- Focus on actual user value

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND JACKY ON SOCIAL
X/Twitter: https://x.com/indexsy
LinkedIn: https://www.linkedin.com/in/jacky-chou/
Youtube: https://www.youtube.com/@indexsy/videos
Advise: https://advise.so/apply/

Join me as I chat with Omar Choudhry, a serial entrepreneur, as we dive deep into how to build and scale directories. Omar shares his strategies and frameworks for how to use AI and SEO to build and scale cash flowing directories.

Episode Timestamps
00:00 Intro
04:26 Overview of GuiltyChef.com
06:56 The Power of Schema in SEO
14:04 Traffic 
18:07 Monetization Potential
24:34 Overview of bestdubai.com
32:09 Live Cooking Session: Building a Directory
35:47 Using Apify for Data Scraping
39:54 Using Claude for organizing information and data
44:01 Setting Up Zapier for Automation
55:26 Formatting data on Claude 
1:06:42 Building a Comprehensive Directory

1) First directory: GuilteyChef.com

- AI-generated recipes from top restaurants
- Went from 0 to 100k monthly visitors in 7 months
- Built in ONE week as a side project
- Already monetizing with $2.99 recipe packs

Key insight: People want to recreate restaurant dishes at home

2) Second directory: BestDubai.com

- Bought domain for $1.2k (incredible deal)
- Competing with TripAdvisor in just 30 days
- AI-generated reviews & scores
- Automated everything

Smart move: Added referral tags to outbound links = restaurants see traffic source

3) The Tech Stack 

- Webflow for website
- Zapier for automation
- Claude AI for content
- Apify for data scraping
- Google Sheets as input
- Python snippets for formatting

No coding experience needed!

4) The Secret Sauce: Schema markup
Omar uses AI to generate perfect schema for each page

Why it matters:
- Helps Google understand content
- Gets rich snippets in search
- Ranks above established sites
- Most competitors do this wrong

5) The Process:

1. Get place ID from Google Maps
2. Scrape data using Appify
3. Format data for Claude
4. Generate content with AI
5. Push to Webflow CMS
6. Auto-generate everything

One place ID = complete page with images, content & SEO

6) Monetization strategies:
- Premium recipe packs
- Restaurant partnerships
- Ingredient affiliate links
- Sponsored listings
- Brand partnerships
- Custom AI tools

Pro tip: Let restaurants find YOU through analytics

7) Key Learning:
You can now compete with giants like TripAdvisor using:
- Smart AI automation
- Proper schema markup
- Geographic targeting
- Language optimization
- Clean UX design

Budget needed: Under $2k 

The future of directories is here. Time to build!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND OMAR ON SOCIAL

5 Day Sprint - Build with AI: https://www.skool.com/5-day-sprint/about
Instagram: https://www.instagram.com/omarchoudhry/
X/Twitter: https://x.com/OmarChoudhry
LinkedIn: https://www.linkedin.com/in/omarchoudhry/?originalSubdomain=uk

Join me as I chat with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into Black Friday Campaign strategy. Jonathan shares his strategies and frameworks for leveraging Black Friday regardless of what type of business you run. 

Episode Timestamps
00:00 - Intro
01:15 - The Importance of Black Friday for Businesses
04:21 - Types of Black Friday Sales
05:01 - Case Study: Endel's Renewal Strategy
08:49 - Comparing Strategies: MagicMind and AG1
12:48 - Apple's Unique Approach to Black Friday
14:25 - Creative E-commerce Strategies
20:12 - Bundling Products for Black Friday
22:51 - Startup Idea 1:  Black Friday Agency
27:55 - Gamifying Promo Codes
29:59 - Our Black Friday Buys
31:41 - Live Streaming as a Sales Strategy

1) The Store Credit Hack
Instead of basic "20% off" - tell customers they have $21.63 in store credit expiring soon

Why it works:
• Feels like "their money"
• Specific numbers boost authenticity
• Creates urgency

2) The Premium Play
How luxury brands do Black Friday:
• No discounts
• Give gift cards with purchase
• Example: Apple gives $200 credit
Keeps brand prestige while driving sales 

3) The Bundle Builder
Four Sigmatic's genius approach:
• Interactive bundle builder
• Unlocks bigger discounts at $59/$99
• Shows real-time savings
• Makes shopping fun
Steal this for your store 

4) The Bonus Stack
MagicMind's approach:
• Start with core discount
• Add digital product access
• Include physical gifts
• Stack more bonuses as week progresses

Psychology: Value over Discount

5) The Subscription Push
SaaS playbook:
• Offer renewal discounts
• Add exclusive bonuses
• Example: Endel does 50% off + premium gifts
• Works for any subscription business

6) The QVC Strategy
Modern twist:
• Run 12-hour livestream sales
• Show limited quantities
• Create FOMO
• Add exclusive bundles
• Perfect for influencer brands

7) The Campaign Timeline
Smart businesses:
• Plan 6 months ahead
• Start ads 3 days before
• Build waiting lists
• Layer in bonuses
• Peak on Friday

8) The Profit Reality
Truth bomb:
• Could make 1-2 months revenue in 1 week
• Some brands make yearly revenue
• Even "bad" years saved by Black Friday
• Ignoring it = leaving millions on table

Remember: Black Friday isn't just a discount day.
It's a strategic revenue event that can make your entire year.
Don't flub it

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND JONATHAN ON SOCIAL

X/Twitter: https://twitter.com/Jicecream
LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
AJ&Smart: https://ajsmart.com/

In this episode, I am joined by Shahed Khan, co-founder of Loom, as we explore innovative startup ideas, and his frameworks for finding and building startups

Episode Timestamps:
00:00 Intro
00:50 Startup Idea 1: The Modern Travel Guide 
19:25 Startup Idea 2: The anti-social social network
34:06 Startup Idea 3: Time Capsules of Shared Memories

1) The Anti-TripAdvisor Traveler 
Problem: Millennials & Gen Z hate cookie-cutter travel experiences
Solution: TikTok-inspired travel app with curated, local gems

Key features:
• City-specific guides (coffee shops, bookstores, etc.)
• Video carousels showing vibes
• Monetize by unlocking full guides ($0.99)

How to build MVP:
1. Use TikTok API to pull trending local videos
2. Transcribe with Descript or Google Speech-to-Text
3. Clean up with ChatGPT
4. Auto-post to WordPress via Zapier
Pro tip: Start hyper-niche (e.g., coffeesnobs.xyz) then expand

2) The New "Path" - Dunbar's Social Network 
Problem: We've lost connection with our REAL friends
Solution: Reinvent Path for 2024 - ultra-private social network
Key features:
• Max 150 connections (Dunbar's number)
• Location-based updates
• Simple, minimalist design

Why it could work:
• People crave intimate, ad-free spaces
• AI makes building faster & cheaper
• Charge $20-30/year subscription
Marketing angle: "The anti-social social network"

3) Time Capsules of Shared Memories
Problem: "Shared albums are where memories go to die"
Solution: Physical, ephemeral time capsules of shared experiences

Key features:
• Pull from connected social accounts
• Curate personalized memory boxes
• Make it EASY to send as gifts

Monetization:
• Subscription for curation
• Charge per physical time capsule sent

Inspiration: Remember Klout? Leverage nostalgia!
Bonus insight: People don't change. Our needs stay the same.
Products evolve, but human nature is constant. Study the past!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND SHAHED ON SOCIAL
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LinkedIn: https://www.linkedin.com/in/shahedkhan/
Instagram: https://www.instagram.com/_shahedk/

In this episode, I am joined by Michael Girdley, Chairman and CEO of Girdley Enterprises, as we discuss how to build a HoldCo. Michael shares his frameworks and best practices for structuring HoldCo’s.

Episode Timestamps: 
00:00 Intro
02:25 What is HoldCo
07:22 Types of HoldCo
09:45 Why go HoldCo
12:56 Types of HoldCo Pt 2
15:27 Frameworks for structuring your HoldCo
19:16 7 steps of starting a HoldCo
23:47 Why HoldCo’s are awesome
36:12 HoldCo’s are antifragile 
43:16 Make sure HoldCo’s are right for you
45:16 HoldCo Conference

1) What's a Holdco?
It's owning multiple businesses but not running any of them day-to-day.
Think Warren Buffett lite - you're the maestro orchestrating a portfolio of companies.

2) Why go Holdco?
• Diversify risk
• Create asymmetric bets
• Design your ideal lifestyle
• Leverage your passions
Girdley: "I tap dance to work every day, even when things are sucky."

3) Types of Holdcos:
• Roll-up (same biz, diff locations)
• Platform (related businesses)
• Pure Holdco (unrelated businesses)
• Conglomerate (big daddy version)
Pick your flavor based on your interests & expertise!

4) How to start your Holdco journey:
1. Have a plan
2. Define your goals
3. Design your org structure
4. Consult lawyers & tax pros
5. Build your all-star advisory team
6. Execute & iterate
7. Optimize for happiness!

5) The secret sauce? 🤫
• Low-cost tech makes it easier than ever to incubate new businesses.
• Girdley: "You can do that same business they built off the ground for a few $1000"
• Asymmetric bets FTW!

6) Centralize or nah?
• Depends on your asset types & personal strengths.
• Girdley keeps it "radically decentralized" - know thyself!
• "Don't try to do things that I know I suck at."

7) Who's it for?
Not everyone! But if you:
• Love variety
• Hate micromanaging
• Want to build long-term wealth
• Crave a custom-designed career
...Holdco life might be your jam!

8) Ready to dive in?
Start with ONE successful biz, then expand.
And if you're serious, check out Girdley's Holdco conference in Utah next spring!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND MICHAEL ON SOCIAL
Michael Girdley’s Website: https://www.girdley.com/
X/Twitter: https://x.com/girdley
LinkedIn: https://www.linkedin.com/in/michaelgirdley/
Youtube: https://www.youtube.com/@Michael-Girdley

In this episode, I am joined by Arvid Kahl, CEO and Founder of Podscan, as we explore a wide range of AI startup ideas and business opportunities

Episode Timestamps: 
00:00 Intro
04:09 Startup Idea 1: AI Co-Founder
21:07 Startup Idea 2: Silent Refactoring as a Service
37:00 Startup Idea 3: Niche-specific AI-powered content curation

1) AI Co-Founder: Your 24/7 virtual partner with ZERO equity 
• Trains on your business data
• Handles marketing, sales, strategy
• Interacts with other AI agents for fresh ideas
• Potential pricing: $50-100/month to start

2-4) AI Co-Founder cont'd:
• Customizable personality (Elon-like? Thiel-like?)
• Reduces co-founder drama
• Ideal for solo founders wearing multiple hats
• Scalable SaaS model with potential for AI-AI interactions

5) Silent Refactoring as a Service: Your code's guardian angel 
• Constantly analyzes and improves your codebase
• Runs simulations to test performance
• Suggests optimizations based on future roadmap
• Fully tested, commented code delivered via PRs

6-7) Refactoring Service cont'd:
• Pricing models:
A) Per repository
B) Frequency of experiments
C) Value-based (replacing 3 full-time devs)
• Start at $50-100/month, scale with capabilities

8) Niche-specific AI-powered content curation 
• Aggregate data from various sources (podcasts, social, magazines)
• Summarize for specific industries (e.g., medical, equestrian)
• Personalize content format (text, audio, video) per user
• Potential for paid newsletters or SaaS products

9) Content curation tips:
• Choose a niche you're already part of
• Leverage AI for summarization and personalization
• Start with free content, add premium features
• Use as a wedge to build industry-specific SaaS later

10) Key takeaway: AI enables solo founders to tackle bigger problems! 

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND ARVID ON SOCIAL
Podscan: https://podscan.fm
X/Twitter: https://x.com/arvidkahl
Youtube: https://www.youtube.com/channel/UCB6s-V1Ls4vc_mXEF-4Lz_Q

Join me as I chat with Joseph Choi, Founder of Viral App Founders Community, as we discuss his frameworks and strategies for finding and building profitable Consumer Apps. Learn his step-by-step formula to building and growth hacking apps. 

Episode Timestamps: 
00:00 Intro
04:01 Ecom Marketing Strategies applied to Consumer Apps
11:07 TikTok Shop Affiliate Center  = goldmine for app ideas
22:16 Profitable Niches that are Underserved
33:26 Influencer Marketing 2.0
40:58 Capitalize on internet "cults" & movements

1) TikTok organic = BIGGEST underpriced distribution channel right now
- Cost of creating & distributing content = low
- Potential reach for consumer apps = high
- Time to leverage this opportunity! 

2) E-commerce tactics are invading the app world
- Remember Tabs Chocolate? 0 to $10M/year with mass UGC creators
- Now these tactics are being used for consumer SaaS 
- Higher margins + better exit multiples = Bigger Opportunity

3) Carousels perform better than Short-form video on TikTok?!
- Surprising trend: Photo carousels are CRUSHING IT
- Easier to create + more scalable than talking head vids
- Pro tip: Use Midjourney for quick, eye-catching visuals 

4) TikTok Shop Affiliate Center = goldmine for app ideas
- Find top performers in any niche
- Build apps to help them sell better
- Get free marketing from influencers

Win-win-win situation! 

5) High LTV niches are UNDERSERVED on TikTok
Think: Golfers, poker players, niche sports
Example: Golf swing analysis app

- 10k downloads / month
- $70k revenue / month
- Huge potential for more!

6) Myth: TikTok users are all young
- Reality: Diverse demographics, especially in niche content
- Serve content to underserved niches = Underpriced reach

7) Rethink influencer marketing for TikTok
- Old way: Pay for followers
- New way: Hire creators as ACTORS, not for their audience
- TikTok algorithm favors good content, not follower count 

8) Capitalize on internet "cults" & movements
Examples:
- Looksmaxing (YouMax app)
- Make money online (Crayo app)
1. Find passionate communities without products
2. Build the app they need 
3. Profit 
Bonus tip: Product quality is CRUCIAL
Nail your metrics before scaling marketing efforts!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/

Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND JOSEPH ON SOCIAL
Viral App Founders Community: https://whop.com/viral-app-founders/
X/Twitter: https://x.com/JosephKChoi
LinkedIn: https://www.linkedin.com/in/choi-joseph/

Join us for an engaging conversation with John Coogan, Entrepreneur in Residence at Founders Fund, as we explore a wide range of moonshot ideas from Cybersecurity to moon Colonization to humanoid military robots

Episode Timestamps: 
00:00 Intro
01:57 Startup Idea 1: Cybersecurity for AI companies
11:37 Startup Idea 2: Moon-focused space startup
21:33 Startup Idea 3: Kid-friendly smartphone alternative 
36:02 Startup Idea 4: Humanoid military robots 

1) Cybersecurity for AI companies 
• AI models = new high-value digital assets
• Estimated $500M to train GPT-4
• Potential for theft/espionage
• Opportunity: Build Fort Knox-level security for AI weights
• Think Chainalysis, but for AI

2) Moon-focused space startup 
• SpaceX focused on Mars, opportunity on the Moon
• Easier access, always visible from Earth
• Ideas: Moon tourism, mining, asset placement
• Leverage SpaceX's falling launch costs
• Be the "Varda" or "Planet Labs" of the Moon

3) Kid-friendly smartphone alternative 
• Parents want device control, kids need connectivity
• Opportunity: Build ruggedized, fun, limited-feature phone
• No addictive apps, basic communication + learning tools
• Counter-position against Apple's sleek designs
• Target millennial parents via Instagram ads\

4)  Humanoid military robots 
• Combine trends: AI, robotics, defense tech
• Controversial but attention-grabbing
• Potential uses: Tele-operated missions, security
• Ethical concerns, but tech seems inevitable
• Opportunity to lead in emerging field

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/

Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND JOHN ON SOCIAL
John’s Podcast: https://open.spotify.com/show/2L6WMqY3GUPCGBD0dX6p00?si=7TdH3TuJQWmsTt53e9s7Rg&nd=1&dlsi=ab2bcd252c4847cc
X/Twitter: https://x.com/johncoogan
LinkedIn: https://www.linkedin.com/in/jacoogan/

Join me as I chat with Blake Anderson, Co-Founder of Apex, as we discuss his frameworks and strategies for building and scaling viral AI Apps. Learn his step-by-step formula creating viral apps. 

Episode Timestamps: 
00:00 Intro
02:59  Why build AI Apps
04:58 Startup Idea 1: Career AI
08:19 Blake's framework for building Viral AI Apps
10:38 Finding influencers
13:23 Product Development
17:25 Startup Idea 2: Journal AI
24:01 Paywalls and Payment Strategy
29:03 Startup Idea 3: Language AI
24:01 How to find more AI app ideas

1) Career AI: The all-in-one career advancement tool
• Combines resume analysis, career quizzes, & job application tips
• Use AI to create a 6-factor rating system for resumes (like Madden ratings)
• Design viral hooks: "I'm a senior and it says I should study CS!"

Distribution strategy:
• Target students on IG, TikTok, LinkedIn
• Partner with ed-tech influencers
• Split test different hooks across niches

2) Journal AI: Your AI-powered second brain
• Branded as a journal, functions like an emotional support assistant
• Provides productivity insights, relationship analysis, and emotional support
• Uses ChatGPT with enhanced memory storage
Key insight: People already use ChatGPT as a journal. This makes it official.
Naming tip: Consider friendly names like "Juni" or "Journey" instead of "AI"

3) Language AI: The Duolingo disruptor
• Create a dynamic, AI-powered language learning app
• Leverage newest AI voice-to-voice models as they become cheaper
• Update content dynamically, unlike Duolingo's static modules

Why it could work:
• Even 1% of Duolingo's market = $100M company
• High-intent users willing to pay
• Established players move slower than scrappy startups

4) Blake's framework for building viral AI apps:
1. Iterate on virality from day one
2. Split test hooks, influencers, and product features
3. Build personal relationships with influencers (don't use marketplaces)
4. Design around both functionality AND virality
5. Use tools like Superwall for easy paywall testing

5) Pricing strategy: Optimize for (users^n * profit per user), where n is greater than 1
• This prioritizes growth and market dominance over short-term profits.
• Blake's hot take: The "evil" onboarding flow that works

1. Get users to input personal info for "customization"
2. Hit them with a paywall at the end

• It's effective, but Blake admits it feels morally questionable. Use at your own risk.

6) Bonus tip: Create burner social media accounts to immerse yourself in your target niche.
• Curate your feed around your app's topic to truly understand your audience.

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/

Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/

FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND BLAKE ON SOCIAL
Blake’s startup: http://apex.inc/
X/Twitter: https://x.com/blakeandersonw
LinkedIn: https://www.linkedin.com/in/blakeandersonw/

Join us for an engaging conversation with Cody Schneider, Co-Founder and CEO of Swell AI, as we explore a wide range of AI startup ideas and business opportunities

Episode Timestamps: 
00:00 Intro
01:46 Startup Idea 1: AI-Generated UGC Ads 
16:10 Startup Idea 2: AI Infographic Generator 
21:14 Startup Idea 3: AI Journaling App 
30:10 Startup Idea 4: Novel DTC products 
36:39 Startup Idea 5: Creator Business Model 2.0
44:13 Startup Idea 6: AI Receptionist 

1) AI-Generated UGC Ads 
• Use AI avatars + scripts to create UGC-style ads at scale
• Test 100s of variations quickly and cheaply
• Use for paid ads AND organic social content
• Huge arbitrage opportunity right now

How to distribute:
• Run as Facebook ads to conversion event
• Post across multiple burner accounts on TikTok/Reels

2) AI Infographic Generator 
• 9,000 searches/month for "AI infographic generator"
• Turn blog posts into visually appealing infographics
• Save time and money for businesses

Distribution:
• SEO - exact match domain already acquired
• B2B sales - infographics proven to increase engagement

3) AI Journaling App 
• 8,100 searches/month, trending up fast
• Voice recording + transcription + AI insights
• Daily habit tracking + ability to query past entries

Growth strategy:
• Partner with journaling YouTubers (200+ videos, affiliate commissions)
• TikTok/Instagram influencer sponsorships

4) Creator Business Model 2.0 
• Short-form content → Lead magnet → Email list → Long-form YouTube
• Monetize through ads, sponsorships, and newsletter
• Scale to multiple channels/niches

Pro tip: Use community to ideate products for your audience

5/ AI Receptionist 
• Huge demand, especially for specific industries (dentists, etc.)
• Answers FAQs, schedules appointments, integrates with CRMs
• Outperforms human receptionists in many cases

Target market: Local businesses struggling to hire front desk staff

6) Novel DTC products 
• Create daily-use products with novel formats (e.g., toothpaste cubes)
• Focus on "clean living" trends
• Design for TikTok virality

Key: Make it a consumable for repeat purchases

7) AI-powered outbound calls 
• Use APIs like VAPI for managing calls
• Applications: Lead qualification, debt collection, appointment reminders
• Massive efficiency gains for businesses

Tip: Don't reinvent the wheel - find existing categories and remix with AI

Remember: Don't try to be too creative. Find validated markets and apply new tech to solve old problems better, faster, cheaper.

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND CODY ON SOCIAL
Cody’s startup: https://www.swellai.com/
X/Twitter: https://tinyurl.com/5fjdn8d7
LinkedIn: https://tinyurl.com/28e89f5r

I’m joined by Jordan Mix, Operating Partner at Late Checkout, to discuss how to build swipe files and how to remix successful strategies. Jordan breaks down why these marketing funnels work and the anatomy of a successful funnel.

Episode Timestamps:
00:00 Intro
01:27 Why build Swipe Files
04:00 Example 1: Tweets
08:40 Example 2: DTC Product
12:10 Example 3: Thumbnails
14:47 Example 4: Landing Page
18:46 The Anatomy of a Funnel
22:22 Example 5: Email Followup
26:13 Example 6: Digital Lead Magnet
28:57 Example 7: IRL Lead Magnet
30:26 Creating a Got Got Swipe File
31:14 Innovating on Pricing
31:33 Micro SaaS idea: AI Agent Funnel Scraper

1) We see 4,000-10,000 ads daily. Turn that consumption into creation with a swipe file.
The best way to learn how to sell? Study how YOU got sold.
Create a "got got" file - save anything that makes you take action (click, share, buy).

2) Use My Mind to easily save & organize inspiration:
• Chrome extension for quick saves
• Tag system for easy retrieval
• Serendipity feature to surface random inspo
Beats bookmarking tweets you'll never see again!

3) Look for pattern interrupts & scroll-stoppers.
Example: Not Fried chicken ice cream
Lessons:
• Combine unexpected elements
• Use high contrast visuals
• Mix hot & cold concepts
Apply this thinking to your digital products!

4) Anatomy of a killer funnel:
• Top: Free value (content, lead magnets)
• Middle: Nurture (email sequences, surveys)
• Bottom: Convert (calls, buy buttons)
Key: Top should be ALL about THEM. Only talk about yourself at the bottom.

5) IRL to URL: Don't forget offline lead gen!
Tiago Forte's "Building a Second Brain" book:
• Bonus chapter accessed via URL in book
• Segments readers for targeted offers
Think: How can you bridge physical & digital worlds?

6) Innovation isn't just about product. Consider:
• Marketing innovation
• Pricing model innovation
Example: Sublime app's "pay what you want" model
Could this work for your biz?

7) Micro SaaS idea: AI Agent Funnel Scraper
Automatically collect & analyze:
• Email sequences
• Sales funnels
• Marketing tactics
Build a searchable database of winning strategies to remix!

8) Remember: Everyone's seeing "cool stuff" daily. You just need to train yourself to notice & capture it.

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co

Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/
FIND ME ON SOCIAL

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Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

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X/Twitter: https://x.com/jrdnmix
LinkedIn: https://www.linkedin.com/in/jordan-mix1/

Join me as I chat with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into how to build million dollar sales funnels. Jonathan shares his strategies and frameworks for creating sales funnels that will 10x your conversion rate

Episode Timestamps: 
00:00 Intro
03:04  Sales Funnels explained (Websites vs Funnels) 
15:53 Ugly funnels convert better!
17:52 The magic formula and example 1
25:28 What businesses should use funnels
34:11 Example 1 continued 
44:58 Pixeling + retargeting = marketing gold
50:15 Example 2: Book Funnel
56:27 The MIFGY secret (Most Incredible Free Gift Yet)

1) Websites are not Funnels
Websites = brochures
Funchannels = $$$ machines
Most businesses confuse the two. Don't make that mistake!

2) The magic formula:
Facebook/YouTube ads → Landing page → Free valuable content → Call booking
This simple funnel structure has generated MILLIONS for AJ&Smart

3) Ugly funnels convert better! 
Jonathan's "ugliest" funnel:
• 4 years old
• Looks terrible
• Generated $20M+ revenue
Lesson: Done is better than perfect. Launch fast, iterate later.

4) The power of long-form content:
1-hour training video → Deeper engagement → More qualified leads
People who invest time watching = more likely to buy

5) Pixeling + retargeting = marketing gold
Track visitors, show them targeted ads across platforms.
Build an inescapable marketing web!

6) Email marketing isn't dead, it's EVOLVING
Capture emails → Drip feed value → Segment based on behavior → Targeted offers
Smart email funnels = predictable revenue

7) Physical products STILL WORK in digital age
Free book funnel = game changer
People love holding something tangible. Use it to your advantage!

8) The MIFGY secret (Most Incredible Free Gift Yet)
Stack one-time bonuses on your offer. Create FOMO.
Even high-end brands use this. It just WORKS.

9) Key takeaway: Funnels aren't sleazy, they're ESSENTIAL
Top brands like Eight Sleep, AG1, and Whoop all use these tactics.
It's not about tricking people. It's about guiding them to solutions they need.

10) Want to dive deeper?
Read "Expert Secrets" and "DotCom Secrets" by Russell Brunson
Study Facebook Ad Library to reverse-engineer competitor funnels

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Community Empire - a membership for builders who want to build cash-flowing businesses: http://communityempire.co/

FIND ME ON SOCIAL

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X/Twitter: https://twitter.com/Jicecream
LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
AJ&Smart: https://ajsmart.com/

Join me as I chat with Sarah Lacy, Co-Founder of The Best Book Store , as we discuss  a variety of EdTech startup ideas.  Sarah also shares her the lessons she learned from studying Mark Zuckerberg and her advice for networking and storytelling

Episode Timestamps: 
00:00 Intro
01:46  Startup Idea 1: Pre-MBA Entrepreneurship Program for Tween Girls
23:53  Networking and Storytelling as Key Skills
31:13 Lessons Learned from Mark Zuckerberg
36:33 Startup Idea 2: AI-Powered Author Coaching Bots

1) Startup Idea 1: Pre-MBA Entrepreneurship Program for Tween Girls
Why it's HOT:
• Tackles confidence drop in adolescence
• Teaches negotiation, self-worth, ideation
• Potential to transform female leadership

Key features:
• Online curriculum for schools
• Real-world challenges with local businesses
• Focus on digital marketing, not outdated door-to-door sales

Monetization strategy:
• Sell to schools (public & private)
• Sponsorships from big brands (Nike, anyone?)
Pro tip: Use storytelling to sell to sponsors. Remember the water charity campaign? ONE story can lead to big numbers.

2) Startup Idea 2: AI-Powered Author Coaching Bots
Problem: People buy self-help books but struggle to apply the lessons long-term.

Solution: Daily prompts & coaching from an AI avatar of the author!

 How it works:
• Personalized daily check-ins
• Reminders to apply book concepts
• Voice & look of the actual author

Potential authors to target:
• James Clear (Atomic Habits)
• Adam Grant
• Brené Brown

 Business model:
• Partner with publishers
• Drive book pre-orders (10k = NYT Bestseller!)
• Offer exclusive access to early adopters

3) Zuckerberg Insight 👀

What made young Zuck unique? EXTREME HUMILITY + self-awareness.

"He knows when he doesn't know something, and he doesn't just go in to learn it. He gives himself... a position of extreme humility." - Sarah Lacy

4) Key takeaway: NETWORK + STORYTELLING = Startup success

Remember: It's not just WHO you know, but HOW you pitch your idea! 

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Community Empire - a membership for builders who want to build cash-flowing businesses http://communityempire.co/

FIND ME ON SOCIAL
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Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND SARAH ON SOCIAL
X/Twitter: https://x.com/sarahcuda
LinkedIn: https://www.linkedin.com/in/sarahcuda/
The Best Book Store: https://bestbookstore.com/

Join me as I chat with John Rush, a serial entrepreneur, as we dive deep into how to build and scale directories. John shares his strategies and frameworks to for how to use AI and SEO to build and scale cash flowing directories.

Episode Timestamps: 
00:00 Intro
01:12  Why directories
02:59 How to find directory ideas
08:43 Building your directory
19:47 Promoting your new directory:
23:27  SEO for Directory
29:53 Data/Content for Directory 
34:25 How to monetize Directory 
42:29 What are the multiples for Directory 
45:20 How large can a directory became

1) Why directories are hot right now:
• More content online = higher need for curation
• People trust well-curated directories
• Less SEO competition than other niches

2) How to find directory ideas:
• Use Google Keyword Planner
• Look for high search volume, low competition keywords
• Find available domain names that match or are close to target keywords

3) Building your directory:
• Use no-code tools (like Unicorn Platform) for speed
• Start simple - focus on listing items, not features
• Use AI to generate initial content and structure

4) Promoting your new directory:
• Share on relevant Reddit threads (carefully!)
• List your directory in other directories
• Engage on social media, especially Twitter
• Focus on SEO after initial validation

5) SEO strategy for directories:
• Start with ~10 high-quality articles
• Use tools or AI to generate SEO-optimized content
• Focus on internal linking and site structure
• Add trending items quickly to capture search traffic

6) Monetization strategies:
• B2B sponsorships and featured listings
• Affiliate links (especially for high-ticket items)
• Sell anonymized data or insights
• Charge for premium listings or access
• Brand sponsorships for established directories

7) The power of directories for SaaS:
• Easier to win SEO traffic than direct SaaS marketing
• Use directories to funnel traffic to your main product
• Consider buying relevant directories for instant traffic

8) Realistic expectations:
• $5K MRR achievable as a side project
• Up to $20K MRR with focused effort
• Million-dollar potential exists (but rare)

9) Why start with directories:
• Lower failure rate than SaaS
• Faster dopamine hits (traffic, first sale)
• Great way to learn digital product development

Pro Tip: Don't fall in love with one idea. Launch multiple directories, see what sticks after 30 days, then double down on winners!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers [BoringMarketing.com](http://boringmarketing.com/)

Community Empire - a membership for builders who want to build cash-flowing businesses http://communityempire.co/

FIND ME ON SOCIAL

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Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND JOHN ON SOCIAL

X/Twitter: https://x.com/johnrushx
LinkedIn: https://www.linkedin.com/in/johnrushx/
John’s directory guide: https://johnrush.me/directory-guide/

Join me as I chat with Anu Atluru, startup builder, angel investor, and writer, as we dive deep into how to build and scale premium dating apps, and Anu shares her thoughts on how to leverage status to position and growth hack your startup. 

Episode Timestamps: 
00:00 Intro
01:27  Startup Idea 1: Premium Dating App for Niche Markets
20:51 Startup Idea 2: AI Girlfriends/Boyfriends for Niche Demographics 
27:23 Startup Idea 3: "Riz-maxing" app
30:55 Startup Idea 4: Report cards for life
35:15  Pricing strategy shift
39:10  Content format discussion

1) The League 2.0: Dating app for modern status symbols 
- Original League app sold for $30M+ to Match Group

a) Charged up to $2,499/month (!) for premium memberships
b) New version could filter by:

- YC founders
- Follower counts
- Who follows you

Key insight: Status markers have evolved beyond just education/job

2) Why now for League 2.0? 
- Cheaper than ever to launch dating apps

a) More distribution channels to hack growth
b) People desperate for new ways to find partners
c) Premium/niche dating apps are HOT

Example: Lox Club for Jewish singles crushing it

3) Controversial idea alert: AI girlfriends/boyfriends for niche demographics 
- Huge financial opportunity (but ethically questionable)
- Google Trends shows massive spike in interest
- Could target specific ethnicities, religions, etc.

Opportunity for brave founders, but proceed with caution!

4) "Riz-maxing" app: Charisma coach in your pocket 
- AI listens to your convos & scores social skills
- Gives feedback on awkwardness, charisma, etc.
- People crave honest social feedback

Think: Looksmaxxing app, but for personality

5) Report cards for life: Huge untapped opportunity 
- We're conditioned to want feedback from school days
- Adults still crave knowing how they measure up
- Combine with personality tests, IQ tests, etc.

People LOVE data about themselves!

6) Pricing strategy shift: Death of monthly subscriptions? 
- One-time payments
- Lifetime subscriptions
- Annual plans
- Pay-what-you-want models

Monthly feels like a "situationship" - users want commitment or freedom!

7) Content creation pro tip: Iterate on format until you find your groove 
- Don't get stuck on what you "should" do
- Experiment with:

a) Live vs. async
b) Solo vs. group
c) Short-form vs. long-form
d) Audio vs. video

Find your emotional center & natural aptitude!

8) Challenge: Create more novel content formats! 
Ideas:
- Tech/culture Daily Show
- Startup Cribs (MTV-style home tours)
- Live, unscripted breakdowns
Push to extremes - avoid the crowded middle!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Community Empire - a membership for builders who want to build cash-flowing businesses http://communityempire.co/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND ANU ON SOCIAL
X/Twitter: https://x.com/anuatluru
Newsletter: https://www.workingtheorys.com

Join me as I chat with Andrew Wilkinson, Co-Founder of Tiny, as we explore innovative startup ideas, and his frameworks for finding and building startups

Timestamps
00:00 Intro
01:55 Startup Idea 1: Robot Lawn-mowing Service/Directory
17:54 Startup Idea 2: CPAP alternatives for Sleep Apnea
26:24 Startup Idea 3: Computer Vision for Small Biz 
32:03 Startup Idea 4: Negotiating as a Service 
36:48 Startup Idea 5: Sperm Freezing Made Easy 
42:50 Startup Idea 6: Community Building as a Service 

1) Robot Lawnmower Revolution 
• Buy robot mowers, geofence yards
• Start a mowing company with ZERO labor
• ROI beats solar panels (6-12 month payback)
• Opportunity: Review site for mowers (affiliate $$$)

2) Sleep Apnea Gold Rush 
• Apple Watch can now diagnose sleep apnea
• 80-90% of cases undiagnosed
• Opportunities:
a) Buy sleep clinics
b) DTC alternatives to CPAP
c) App using Apple Watch data
d) Financing for CPAP machines
• Sleep tech is about to EXPLODE

3) Computer Vision for Small Biz 
• Mount an old iPhone in your store
• Get heat maps, customer behavior insights
• Identify repeat vs. new customers
• Enterprise-level tech now accessible to SMBs

4) The Ultimate Negotiator 
• Most employees HATE negotiating
• Idea: Outsourced negotiation for EVERYTHING
• Houses, cars, software, office supplies
• Take a % of savings

5) Sperm Freezing Made Easy 
• Older fathers = higher risk of complications
• Current process is awkward and clinical
• Idea: At-home kit, ship back with dry ice
• ZERO Google Ads competition (for now)

6) Community Building as a Service 
• EO/YPO Forum model: Monthly deep discussions
• Build trust, solve problems, forge friendships
• Opportunities beyond just business groups
• "Secular church" concept

7) Bonus: Undiagnosed Illness Detection 
• Smartwatches can detect more than sleep apnea
• AFib, hypertension, stress/anxiety
• Huge market for early, non-invasive detection
• The future of healthcare is on your wrist

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/

BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/

BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/

Community Empire - a membership for builders who want to build cash-flowing businesses =http://communityempire.co/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND ANDREW ON SOCIAL
X/Twitter: https://x.com/awilkinson
Never Enough: https://www.neverenough.com/
Tiny: https://www.tiny.com/

Join me as I chat with Romain Torres, Co-Founder of Arcads AI, as we discuss his frameworks and strategies for finding and building profitable AI Apps. Learn his step-by-step formula to building and growth hacking apps. 

Episode Timestamps
0:00 Intro
00:49 Introduction to AI Apps and User Acquisition
10:38 Product-Led Growth
13:30 ASO (Apple Search Optimization)
21:13 Organic Social Growth Hacks
33:51  Paid Ads Strategy
40:30 Creating Ads at Scale with AI Tools

1) Three main strategies to grow mobile apps:
• TikTok/Instagram organic growth
• Paid ads (FB, TikTok, Google)
• Apple Search Optimization (ASO)
• Each has its pros and cons.

2) ASO (Apple Search Optimization) 101:
• Find keywords with high volume, low competition
• Put keywords in app title
• Optimize app store page conversion rate
• Get reviews & high initial download velocity
• Pro tip: Use AppFigures to research keywords & opportunities

3) Organic social growth hack:
• Create native-looking content (not ads)
• Integrate app naturally into videos
• Post consistently across platforms
• Leverage micro-influencers for reach
• Example: Travel buddy app crushing it with wanderlust reels 

4) Paid ads strategy:
• Test THOUSANDS of ad variations
• Use AI to scale ad creation (tools like @ArcAdsAI)
• Iterate on winning formats
• Localize ads for different markets
• Key insight: AI makes testing 1000s of ads feasible for small teams

5) Case study: 17yo dev makes $400k/mo with AI calorie tracking app 
• Found trend on Reddit/TikTok
• Built simple AI-powered app
• Leveraged micro-influencers for organic growth
• Iterated on viral formats
• Lesson: Sometimes "overdone" ideas + AI + great marketing = $$$

6) Monetization hack: Niche down existing app ideas
• Examples:
a) Dating apps for specific demographics
b) Bible app for women
c) Plant identifier for specific countries
• Smaller audience, but higher conversion rates & less competition

7) AI is leveling the playing field:
• Easier to build MVP with ChatGPT
• Faster ad creation & testing
• Quick localization for global markets
• You don't need VC $ to compete with big players anymore!

8) Key takeaway: Success = Product-Market Fit + Execution
• Find proven demand (ASO, trends)
• Add AI "sizzle" to existing concepts
• Execute relentlessly on product & marketing
• Test, iterate, scale

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND ROMAIN ON SOCIAL
X/Twitter: https://x.com/rom1trs 
Arcads AI: https://www.arcads.ai/

Join me as I chat with Samir Chaudry, Co-Founder of Colin and Samir, we dive deep into the evolving landscape of content creation, technology, and the future of media. 

Timestamps: 
00:00 Intro
01:20 AR glasses
10:46 The future of Content in an attention economy
15:15 Samir’s Youtube and content strategy
21:50 Content Formats
29:56 Why it’s hard to standout on Youtube
33:58 Samir’s thoughts on Monetization
45:20 VR vs. AR
50:35 Creators should build software
56:58 Advice from Tim Ferris

1) AR glasses: The next big thing? 
•  Meta's Orion AR glasses left a big impression. Samir thinks they could replace smartphones... but not as soon as Zuckerberg predicts.
•  Greg’s timeline: 2035-2040 for mainstream adoption. Start experimenting NOW.

2) Content creation is evolving FAST 
• YouTube's push for connected TV means:
• 30+ minute videos
• Organized into series
• Netflix-like UI

3) The "Exit Velocity" problem 
• On YouTube, if 70% of viewers are still watching after 5 minutes, you're CRUSHING IT.
• Reality check: Audience retention is harder than ever. Hook them FAST or lose them forever.

4) Monetization strategy: Value Prop Extension 
• Don't just chase any sponsorship. Ask:
• What's my core value proposition?
• Which brands align with that mission?
• How can I extend that value to my audience?
Authenticity = $$$

5) The future might value INEFFICIENCY 🤯
• As AI makes everything hyper-efficient, there will be a premium on verifiably human experiences.
• Example: Paying $$$ for a live concert vs. streaming for free.

6) Events are the next big opportunity for creators 🎉
• Build community
• Create unforgettable experiences
• Solve the "loneliness problem" for your audience

7) VR vs. AR: Place your bets 
• Samir's not sold on VR. He believes AR/mixed reality has a brighter future.
• Why? People still want to be part of the real world, not fully immersed.

8) The creator's dilemma: Opportunity rich, time poor 
• Biggest challenge? Finding operators who can maintain quality as you scale.
• Lesson: Your content is still your #1 product. Everything else comes second.

9) Final wisdom from Tim Ferris
•  Separate the rewards of podcasting:
a) The conversation itself
b) The performance/results
• Enjoy the process, not just the metrics!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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FIND SAMIR ON SOCIAL
X/Twitter: https://x.com/samirchaudry
Youtube: https://www.youtube.com/@ColinandSamir/videos
Workshop: https://courses.colinandsamir.com/50-ideas-in-5-days-waitlist
Publish Press: https://www.thepublishpress.com/

In this episode, we dive deep into my process for naming my startups and businesses. I share my 4-step guide for coming up with memorable names for startups and how you can apply these principles to come up with your own scroll stopping name. 

Timestamps: 
00:00 Intro
01:09 types of names
01:53  Naming Strategy 1: Descriptive 
03:11 Naming Strategy 2: Phrases 
05:39  Naming Strategy 3: Funny
08:17 Bad Name Examples
12:19 Good Name Examples
16:53 Tofu Name Examples
18:10 Hack your way to a novel name
20:25 Use AI for brainstorming
22:22 Greg's personal name list

1) 3 types of names:
• Bad names
• Good names
• "Tofu" names (bland, forgettable)

2) 3 winning name strategies:
• Descriptive (e.g. @somewhereilive)
• Phrases (e.g. Boss Babe)
• Funny (e.g. You Probably Need a Haircut)

3) Bad name examples:
• WhatsApp (fails telephone test)
• GameStop (negative connotation)
• Google Bard (sounds like barf) 

4) Good name examples:
• Perplexity (matches brand promise)
• Bump (action-oriented)
• Autopilot (clear value prop)

5) Hack your way to a novel name:
• Create "Name Game" note on your phone
• Jot down catchy words/phrases
• Check handle availability bi-weekly
• Test with friends/family
• Create logo mockups

6) Use AI for brainstorming:
• Prompt Claude: "I'm brainstorming names around [your topic]. What are some interesting, clear, direct names that speak to this community?"

7) Greg's personal name list sneak peek:
• AfterParty
• PrettyPerfect
• InvitationOnly
• InCred

8) Pro tip: It's okay to have bad names on your list. Keep refining!

9) Remember: A great name can be the difference between viral growth and crickets.

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

Spots are limited.

https://www.communityempire.co/

📬 Join my free newsletter to get weekly startup insights for free:

https://www.gregisenberg.com/

70,000+ people are already subscribed.

To improve your rankings your business on Google and using AI for SEO, sign up to

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FIND ME ON SOCIAL

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Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Chris Josephs, Co-Founder of Autopilot, as we discuss his frameworks and strategies for growth hacking startups. Learn his step-by-step formula to building and converting attention, affinity, and authority into brand loyalty and startup growth. 

Timestamps: 
00:00 Intro
03:20 Chris’s Viral Formula Overview
08:13  Step 1: Build Niche Meme account with Authority 
14:36 Step 2: Find Creative ways to build loyalty and vitality
19:18  Step 3: Getting free press
23:54 UFC Sponsorship Retrospective
28:23 How Chris would build a meme account
40:49 Startup Idea: Twitch for Online Shopping
46:52 SIP success stories 

1) Chris doesn't see himself as a marketer or growth guy. He's a SOCIAL ENGINEER.
•  His focus? Reverse engineering virality and creating formulas for content that EXPLODE on social media. 

2) The Pelosi Tracker origin story:
• Built meme pages with millions of followers
• Focused on politician stock trades
• Translated virality into a real product (Autopilot app)
Key insight: Memes + Authority = Powerful combo 

3) Chris's framework for building viral meme pages:
a) Create an account with a clear, catchy name
b) Engage as a "reply guy" on relevant topics
c) Do deep, investigative journalism to build credibility
• Marry memes with authority to become THE go-to account in your niche. 

4) The UFC sponsorship case study:
• Sponsored the event (base layer of credibility)
• Sent a fake Nancy Pelosi to the fight
• Drove a Cybertruck with "Pelosi 2024" around Vegas
•  Goal: Maximize surface area for virality and build brand loyalty

5) Chris's viral formula:
• Each additional stunt increases chances of going viral:
a) UFC sponsorship alone = 10% chance
b) +Fake Pelosi = 15% chance
c) +Cybertruck stunt = 20% chance
•  Keep adding elements to boost your odds! 

6) Key to monetizing meme pages:
• Don't just post funny content. Mix in authority-building posts to be taken seriously.
• High engagement does not mean High monetization
• Authority + Engagement = winning formula

7) Startup idea alert: Live shopping streams for Gen Z women 
• Imagine: The Twitch of online shopping, where influencers livestream their browsing & purchasing decisions.
• Huge potential here. Who's gonna build it? 

8) Growth hack: Build relationships with journalists
• Create an email list of reporters in your niche
• Regularly send them high-quality, relevant info (no selling!)
• Become their go-to source for stories
• Free press = Priceless marketing 

9) Remember: Consistency is key in building your brand.
• Find your angle (like Autopilot's "Pelosi 2024 - Invest like a politician") and double down on it.
• Create moments, build loyalty, make people LOVE your brand. 

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

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Pelosi Tracker: https://x.com/PelosiTracker_

Join me as I chat with Luke Sophinos, Founder & CEO of CourseKey, as we discuss the frameworks and strategies for building a successful vertical SaaS business. Learn how to find, validate, and launch SaaS opportunities!

Timestamps: 
00:00 Intro
01:51 Why Vertical SaaS?
05:46  How to pick your vertical
11:05 Understand the industry inside-out
19:11 Analyze existing solutions
22:02 Automating the ideation and validation process with AI
35:04 Go-to-market strategy is CRITICAL
40:19 The power of the wedge product
49:35 Pricing framework

1) Why Vertical SaaS?
• Market often overlooked by VCs chasing unicorns
• Opportunity to build enduring businesses with strong retention
• Still massive potential in 2024, even in "boring" industries

2) How to pick your vertical:
• Focus on industry, not idea
• Look for:
a) Large market size ($1B+)
b) Fragmented (many SMBs)
c) Mix of small, mid-market, enterprise

3) Understand the industry inside-out:
• Map end-to-end operations
• Get hands on P&Ls
• Follow the money - where are they spending?
• Identify areas still using pen & paper

4) Analyze existing solutions:
• Look for legacy providers
• Identify where they're using horizontal solutions
• Find gaps where AI/FinTech could add value

5) The power of the wedge product:
• Your "get in the door" offering
• Should be:
a) Easy to implement
b) Solves a critical problem
c) Ideally free or low-cost
• Example: Roofer․com's proposal tool

6) Go-to-market strategy is CRITICAL:
• Many industries require relationship-based sales
• Product-led growth is ideal (but rare)
• Get creative: Industry newsletters, memes, etc.

7) The payments opportunity:
• Owning the transaction can 10x your market size
• Build before/after transaction, then capture it
• Example: Toast in restaurants

8) Pricing framework:
• Understand current spend on problem you're solving
• Price based on ROI you deliver
• Aim for 20-50% of value created

9) Keys to success:
• Only build products that:
• Increase revenue
• Decrease costs
• Prevent churn
• Maintain compliance

10) Validating ideas:
• Don't just Google search
• Talk to actual businesses
• Offer to buy lunch and shadow operations

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

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Luke’s Newsletter: https://www.newsletter.lukesophinos.com
Luke’s vSaaS Bible: https://verticalsaasbible.com

Join me as I chat with Nick Huber, a serial entrepreneur and real estate investor, as we dive into the art of going viral on social media. Nick reveals his proven formula for creating engaging content that’s reached millions and helped him grow a massive following. If you're looking to boost your social media game and learn strategies that truly work, this episode is packed with actionable insights!

Timestamps: 

00:00 Intro
01:36 The mindset
02:39 The structure of a viral tweet / Example 1
08:42 Example 2
11:38 Example 3
15:51 Example 4 (video content) 
16:59 Example 5
17:35 The importance of priming the algorithm
19:28 Example 6
22:37 Example 7

1) The mindset:
• Don't try to make everyone like you
• Be willing to look silly sometimes
• Have thick skin - you can't please everyone

2) The structure:
• Start with a "wow" statement that sounds unique
• Take a hard line on one side - no nuance
• Back it up with strongly written copy

3) The hook:
• You have 1/8 of a second to grab attention
• Make people laugh, strike emotion, or teach something
• Use numbers and specific details for added humor

4) The controversy:
• Say something different than what most people hear
• Take an un-nuanced stance on a debatable topic
• Trigger people who disagree (respectfully)

5) The follow-up:
• Double down in your second tweet
• Add more context or examples
• Don't backpedal or soften your stance

6) The visuals:
• Use video when possible - algorithms favor it
• Catch attention in the first second

7) The mix:
• Blend personal content, entertainment, and value
• Prime the algorithm with high-engagement tweets
• Follow up bangers with business-related content

8) The authenticity:
• Tweet things you actually believe
• It's okay if not everyone agrees
• Spark good conversations and critical thinking

9) The strategy:
• Build a following of smart people and entrepreneurs
• Use the "jab, jab, jab, right hook" approach
• Leverage high-engagement tweets for business asks

10) The lesson: Nuance doesn't go viral. But thoughtful, controversial takes that make people think?

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

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My notes on mr beast's LEAKED 36 page leaked "how to succeed in mr. beast production" document

Timestamps:
00:00 Intro
01:12 Initial Thoughts
02:38 Clarity of the Goal
03:27  YouTube is eating all media:
04:27 A, B, C player framework
05:15 How to go viral
08:21 Why isn’t MrBeast building the Y-Combinator of Creators? 
09:12  He defines his own language. ie: lull, reengagement 
11:26 Startup Idea 1: Audience and Engagement Insights Software for YT 
12:32 Obsession is a prerequisite 
13:13 Bias for Action
14:01 Grounds Himself
15:54 Constraint Fuels Creativity
17:39 Always have a Backup Day
18:54  Communication is key
19:37 Leverage Experts
21:55 "No does not mean no" can get toxic
22:43 Meritocracy 
23:27 His numbers are HUGE
28:02 Keep things simple
27:15 Work Life Balance Debate  
28:20  What is the goal of our “content”
29:37 Ads as Content
30:18 Does his culture scale 
31:12 His incentive structur  
32:28 Final thoughts

1) YouTube is eating all media:
• 99% of TV shows would flop on YouTube
• Platform-specific content is crucial
• MrBeast: "We are not Hollywood"

2) A-player mentality:
• Only hire obsessive, coachable people
• B-players can be trained, C-players must go
• "There's only room for A-players here"

3) Re-engagement strategy:
• Hook viewers at 3-minute mark
• Use spectacles that only MrBeast can do
• Example: Carl watching Josh in prison video

4)  Data-driven content:
• Creators are data scientists, not just entertainers
• 60M views = same as presidential debate
• Obsess over audience retention graphs

5) Constraints fuel creativity:
• Don't rely on big budgets
• Example: Year's supply of Doritos is more engaging than $20k cash
• "Creativity is the answer, not money"

6)  Communication is key:
• Define when to use in-person, email, or text
• No excuses, move on mentality
• "Late" isn't in MrBeast's dictionary

7) Consultants are cheat codes:
• Leverage expert knowledge
• Example: Call previous world record holder
• "Consultants are a gift from God"

8) Brand deal integration:
• Make ads part of the content
• Avoid boring, scripted brand mentions
• Goal: No viewer realizes it's an ad

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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Join me as I sit down with Oren John, the internet's creative director who's worked with major brands like Red Bull, Ciroc, Grey Goose, and YRB. Together, we explore the game-changing potential of TikTok Shop and how creators are using the platform to build thriving businesses. Oren shares his expert insights on the role of luxury, craftsmanship, and storytelling in product design, and how these elements can elevate your brand. If you're curious about using TikTok to grow your business, this conversation is packed with valuable takeaways!

Timestamps: 
00:00 Intro
00:55 Startup Idea 1: Collectible Pokemon iPhone Case
10:22 TikTok Shop is a game-changer
15:10 The power of creator communities
18:38 TikTok Shop success formula
21:40 Oren’s tech stack and tools
24:37 YouTube vs TikTok
26:29 Oren's content creation philosophy

1) Startup Idea 1: Collectible Pokemon iPhone Case
• Combines collectibility and utility
• A product’s utility is the best way to standout on the interet
• Tap into current trends to leverage the zeitgeist

2) TikTok Shop is a game-changer:
• Scale through affiliate creators
• Brands pay $1,500-$2,500/month retainer
• Creators earn 20% commission on sales
"Kids aged 20-25 are making 10-25k/month off these commissions" - Oren

3) The power of creator communities:
• Discord channels like "Your First Dollar"
• Brands recruit creators for TikTok Shop
• Learn video creation, hooks, and editing
Pro tip: Brands can find pre-trained creators here 

4) TikTok Shop success formula:
• Wide demographic reach
• Multiple creators across age/race/gender
• Leverage Amazon for fulfillment
Example: Goalie (gummy brand) offering Rolex, Lamborghini as affiliate incentives 

5) Content creation golden rule:
• Provide saveable, shareable value
• Entertain (replace Netflix experience)
• Or fail
"So many people fall in that third bucket because they go say, I'm going to talk about my brand story" - Oren

6) TikTok vs Youtube:
• TikTok algo allows for hyper-specific targeting
• TikTok has wider reach than YouTube for niche products
• Youtube is a less direct sales driver
• Youtube is great for brand building
• Long-form content still valuable
Hot take: "YouTube as a primary sales driver for most businesses" is outdated

7) Oren's content creation philosophy:
• 1) Value 2)entertainment 3)brand story
• Tell stories, not just facts
• Create content people want to bookmark
• Focus on your area of expertise
"I want your director to drop it in the Slack channel and be like, why aren't we doing this?" - Oren

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

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LinkedIn: https://www.linkedin.com/in/orenj/

I’m joined by Jonathan Courtney, as we deep dive on how to set up million dollar sales funnels. 

1) Startup Idea 1: Paid Ads Agency
• Huge market for one-person ad consulting businesses
• Target specific verticals (e.g., hair salons, female info product owners)
• Take a cut of revenue instead of charging upfront

2) Facebook ads still crush it (for 40+ demo):
• Still effective for 40+ demographics
• AJ&Smart spends $80k/month on FB ads
• 318% ROI in June ($252k revenue from $80k spend)
"Meta ads are only dead for people under 35" - Jonathan

3) Funnel basics:
• Opt-in page → Free training video → Call booking
• Use ClickFunnels for quick tests
• Use Framer for validated funnels
Pro tip: Automate everything possible in your funnel

4)  The book funnel strategy:
• Offer free digital + physical book
• Lose money upfront to get email addresses
• Monetize later with other offers
Example: http://workshopperplaybook.com/

5) Copywriting hacks:
• Focus on increasing status (even for B2B)
• Use pain vs. pleasure framework
• Adjust tone based on economic conditions
Key insight: Status increase drives purchases, even in corporate training

6) Jonathan's funnel philosophy:
• Don't obsess over tracking every conversion source
• Focus on overall company growth
• Prioritize Facebook ad spend ROI
"You have your monthly P&L. You just make sure your company is growing" - Jonathan

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Get access: https://www.gregisenberg.com/30startupideas 

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LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

Episode Timestamps:
0:00 Intro
06:41 Startup Idea 1: Paid Ads Agency
26:19 Funnel Hacking and Conversion Optimization
34:34 AJ & Smart Funnel breakdown
44:27 Copywriting Hacks

I’m joined by Marc Lou, a serial entrepreneur and indie hacker legend, as we explore innovative startup ideas, and his frameworks for content marketing, gamification, and pricing

1) Sell Digital Products
• Create courses/ebooks on what you know
• Focus on life-changing hacks (e.g. better sleep)
• Use gamma.app for slick lead magnets
Pro tip: Share your personal journey, not just advice

2) Document your journey publicly:
• Share what you're working on (Twitter, YouTube, etc.)
• Creates initial traction & builds audience
• Find your authentic voice over time
Key: Use "I" statements, not "you should" when starting out

3) Smart pricing strategies:
• Always use a paywall
• Don't undervalue your work
• Research competitor prices
• Test one-time vs. subscription models
"When it's cheap, people will undervalue the product." - Mark 

4) Harness the power of gamification:
• Inspired by Pokemon Sleep's $100M success
• Apply to habits: sleep, diet, workouts
• Use leaderboards, points, rewards

5) Gamify GitHub commits for devs!
• Combine Github commits with credit card point system
• Create leaderboards and scorecards for commits
• Leverage word of mouth and social for growth

6) Stripe Atlas alternative for indie hackers 
• Legal setup & tax optimization
• Simplify global business setup
• Explore international business structures
• Premium support services
"It's the #1 question I receive on every YouTube video." - Mark on legal advice!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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Youtube: https://www.youtube.com/@marc-lou
Marc Lou: https://marclou.com

Episode Timestamps:
0:00 Intro
03:26 Startup Idea 1: Sell Digital Products
10:32 Framework for Content Marketing
16:21 Framework for Pricing Products
24:07 Framework for Gamifying Apps/Life
30:37 Startup Idea 2: Gamify GitHub commits for devs!
33:07 Startup Idea 3: Stripe Atlas alternative for indie hackers

I’m joined by Jason Fried, Co-founder and CEO of 37signals, as we deep dive on innovative startup ideas, our frameworks to building products people love, and our thoughts on the current software landscape. 

1)  The "Scratch-off Ad" app idea:
• Full-screen ad you scratch off with your finger
• Blow into mic to clear "dust"
• Chance to win prizes/coupons
• Global, once-a-day experience
Potential: Massive user base, high engagement 

2) "Shower Door Sketch" app concept:
• Simulates drawing on steamy shower glass
• Ephemeral canvas that fogs up & clears
• Add shower sounds for immersion
• Screenshot to save ideas
Perfect for creative brainstorming!

3) Key insight: Bring real-world experiences to digital
• Leverage mystery, surprise, uncertainty
• Create moments that can't be replicated
• Tap into universal human experiences
"There's some sort of deeper universal things to tap into here." - Jason

4)  The power of limitations in software:
• Time-based experiences (HQ Trivia)
• Visit-once websites
• Apps with "open hours"
Creates scarcity & increases perceived value 

5) Hobbyist ethos missing in modern software:
• Early internet had more quirky, fun projects
• Less focus on monetization, more on exploration
• Need for "weirder" apps and experiences
Challenge: How can we make the internet weird again? 

6)  Cozy software movement:
• Make apps feel warm, comfortable
• Contrast to clinical, cold modern design
• Focus on user experience & delight
Goal: Create software people genuinely enjoy using 

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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LinkedIn: https://www.linkedin.com/in/jason-fried/
37signals: https://37signals.com/

Episode Timestamps:
0:00 Intro
02:17 Startup Idea 1: The "Scratch-off Ad" app 
18:44 Startup Idea 2: "Shower Door Sketch" app concept:
33:43 Frameworks for building products people love

Join us for an engaging conversation with Brian Dean, Co-Founder of Exploding Topics I, as we explore a wide range of startup ideas and business opportunities

1) AI Content Updater for Publishers 
• Automatically finds & updates outdated content
• Fixes broken links, outdated stats, irrelevant info
• Integrates with CMS for seamless updates
• Target: Large publishers with 1000s of posts
•  Potential: $1k-$10k/month per enterprise client 

2) Uber Black of Meal Delivery 
•  Chef-prepared, high-end meals ($50-$75 per meal)
• Beautifully presented, like an "Apple product"
• Target: Tech cities with high-income professionals
• Potential: Multi-million dollar business in select markets
• Key insight: There's always a market for premium versions

3)ADHD Brand & Community 
• Position ADHD as a potential superpower
• Create content, products, and community
• Start with social media to build audience
• Expand into apps, tools, coaching services
• Opportunity: No clear market leader in ADHD space yet
• Pro tip: Name it after a historical figure with ADHD

4) Content Repurposing Service 
• Turn blog posts into videos, podcasts, newsletters
• Target: Content marketers at larger brands
• Pricing: Per-update model to avoid subscription fatigue
• Potential: 8-figure agency if executed well

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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LinkedIn: https://www.linkedin.com/in/brianedean/

Episode Timestamps:
0:00 Intro
02:11 Startup Idea 1: AI Content Updater for Publishers
08:25 Startup Idea 2: Uber Black of Meal Delivery 
18:08 Startup Idea 3: ADHD Brand & Community 
26:28 Startup Idea 4: Content Repurposing Service

Join us for an engaging conversation with Cody Schneider, Co-Founder and CEO of Swell AI, as we explore a wide range of startup ideas and business opportunities

1) Canva  Agency 
•  Create tutorials on how to use Canva
• Build an audience through YouTube
• Offer design services to viewers
• Hire offshore talent for execution
• Monetize through ads, affiliate links, and services
• Potential: $80K/month with 80% margins 💰

2) AI-Generated Type Beats 
• Use AI to create thousands of "type beats"
• Upload to YouTube with SEO-optimized titles
• Monetize through streaming, licensing, and beat sales
• Top producers making $60K/month
• Distribution strategy: YouTube + beat marketplaces

3) Digital Influencers for DTC Brands 
• Create AI-generated influencers owned by brands
• Craft narratives and drama for engagement
• Cheaper and more controllable than human influencers
• Becomes a digital asset on balance sheets
• Use tools like Midjourney, DALL-E 2, Stable Diffusion

4) AI Email HTML Generator 
• Solve the pain of writing email HTML
• Create an AI-powered tool with visual preview
• Target keywords like "email HTML generator"
• Distribution: AI directories, Google Ads, content marketing
• Potential: $20K MRR, sellable for $1M+

5) Newsletter Service for Short-Form Creators 
•  Help creators monetize through newsletters
• Creator records 30-min video, you create newsletter
• Build targeted B2B email lists
• Monetize through ads and sponsorships
• Potential: $20K/month per newsletter

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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Cody’s startup: https://www.swellai.com/
X/Twitter: https://tinyurl.com/5fjdn8d7
LinkedIn: https://tinyurl.com/28e89f5r

Episode Timestamps:
0:00 Intro
01:44 Startup Idea 1: Canva Agency 
10:53 Startup Idea 2: AI-Generated Type Beats 
19:37 Startup Idea 3: Digital Influencers for DTC Brands
33:44 Startup Idea 4: AI Email HTML Generator 
37:31 Startup Idea 5: Newsletter Service for Short-Form Creators 

I’m joined by Adam Robinson who has bootstrapped startups to millions of dollars in revenue, as we deep dive on how we would validate and grow a startup idea.

1) The Yonder Phone Pouch market is exploding
• Locks phones away to create "phone-free spaces"
• Already in schools, concerts, comedy shows
• Huge potential for innovation (charging, remote unlock, etc.)
• Adam predicts 98% of middle schools will require in 10 years

2) How to validate & launch a Yondr competitor:
• Target affluent customers first (Elon approach)
• Have 100s of conversations before building
• Look for "eyes lighting up" as signal
• Prototype only after strong validation

3) Growth strategy: Micro-influencer UGC
• Outreach to 1000s of relevant micro-influencers
• Send free product, ask for honest posts if they like it
• No monetary incentives needed for authentic content
• Aim for breadth of coverage, not mega-influencers

4) Copywriting Framework
• Study successful brands in similar space (e.g. Jolie)
• Use AI (Claude, ChatGPT) to adapt their style
• Remember: Don't copy, but get inspired and make it your own

5) The "third way" of building startups:
• Combine Rework's bootstrapping principles with Y Combinator's focus on product excellence
• Result: Profitable growth without VC dependency
• If product is truly excellent, word-of-mouth drives growth

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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Episode Timestamps:
0:00 Intro
02:34 Startup Idea 1: Yondr Phone Pouch 2.0
09:53 How to validate & launch a Yondr competitor
18:41 Growth strategy: Micro-influencer UGC
26:28 Copywriting Framework
30:43 The "third way" of building startups:

I’m joined by Chris Koerner who owns 8 RV parks + 7 companies, as we jam on 5 ideas he would start tomorrow:

1) Content Management for underserved platforms 

• Instagram Reels can be cross-posted to Facebook
• FB Reels get massive organic reach (100k+ views/hr)
• Clickable links allowed in comments (unlike IG)
• Opportunity: Build a tool/agency to automate this for creators

2) Programmatic SEO Franchise

• Use tools like Zapier, TagParrot, Whalesync to create 1000s of local landing pages
• Target undersaturated home services niches
• Sell as a "business in a box" for $10k + monthly fee
• Cheaper than a franchise, potentially huge ROI

3) Viral-Content Finder

• Content often goes viral on one platform, unknown on others
• AI could scan for viral content in your niche across platforms
• Automatically repurpose & post to your accounts
• Bonus: Add viral potential prediction feature

4) "Lifetime Warranty" DTC Brand 

• Inspired by Shady Rays ($130M sunglasses brand)
• Offer lifetime replacements, factor cost into pricing
• Apply to other niches: flip flops, accessories, etc.
• Key: High margins + emotional connection to product

5) Shopify Abandoned Cart Call Center 

• Human outreach converts WAY better than automated messages
• Target high AOV Shopify stores (100$+)
• Offer no upfront cost, take % of recovered sales

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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0:00 Intro
02:16 Startup Idea 1: Content Management for underserved platforms 
10:24 Startup Idea 2:  Programmatic SEO Franchise
19:21 Startup Idea 3:  Viral-Content Finder
27:15 Startup Idea 4:  "Lifetime Warranty" DTC Brand 
30:46 Startup Idea 5:  Shopify Abandoned Cart Call Center 
35:09 Most Valuable Platform for Personal Brand Discussion 
39:42 Greg’s Elon Story

In this episode, we dive deep into uncovering validated startup ideas by leveraging anti-trends on Pinterest and Google Trends. I'll walk you through my workflow, showing you exactly how to use these tools to spot emerging trends, identify key problems and solutions, and find creators and websites thriving in these niches. If you're looking for a fresh approach to finding your next big startup idea, this episode is packed with actionable insights you won't want to miss!

1) What are anti-trends and how to spot them
•  Anti-trends = opposite of what's hot right now
• Example: "AI-free" products when EVERYONE is jumping on the AI bandwagon
•  Why it works: Creates a unique moat + appeals to overlooked market segments
•  How to spot anti-trends: Real-world observations, Social media chatter, Consumer studies (e.g. recent study shows AI mentions LOWER purchase intent)
•  Pro tip: Always be on the lookout for what's NOT being talked about

2) Tool: Pinterest deep dive:
• Shows monthly/weekly changes
• Reveals related trends
• Displays popular pins
•  Example: "Slow living" trend analysis gives insights into minimalism, cozy bedrooms, etc.

3) Tool: Google Trends + Glimpse hack:
• 5-year view of trend growth
• Related trends
• Social platform activity
• Topic maps
•  Pro tip: Look for steady, sustainable growth rather than spikes

4) Competitive research workflow:
1. Use Claude AI to list top creators/websites in your niche
2. Analyze their traffic/backlinks with Ahrefs
3. Check creator growth on ViewStats

5) Key questions to ask:
• What products/services can I create for this anti-trend?
• Where's the audience hanging out?
• Any low-hanging fruit in terms of SEO?
• Which geographic markets are underserved?

6) Remember: Anti-trends are about serving overlooked markets
• There's often less competition and more passionate audiences in these niches
• Don't be afraid to go against the grain!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas

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How I use Reddit and AI to find winning startup ideas: https://youtu.be/8vXoI7lUroQ

Episode Timestamps: 
00:00 Intro
00:59 What are anti-trends and how to spot them
03:12 Tool 1: Pinterest
07:40 Tool 2: Google Trends 
08:52 Tool 3: Glimpse
13:07 Tool 4: Claude AI finding top creators/websites
15:23 Tool 5: Ahrefs for analyzing traffic/backlinks 
17:28 Tool 6: ViewStats checking creator growth

In this episode, I share 4 SaaS ideas with massive potential. I'll dissect each concept, revealing its market opportunities and possible pitfalls. Plus, learn the exact strategies and frameworks I'd use to grow these innovative software businesses from the ground up.

1) Legal Jargon Simplifier

• Chrome extension that demystifies complex legal docs
• AI-powered "for dummies" version of Terms of Service
• Highlights red flags and unusual clauses
• $5/month or $50-75/year for premium features

Growth Strategy:
• Viral social media comparing simplified vs. original ToS
• Chrome store optimization
• Referral program: "Protect a friend, get a month free"
• Partner with legal education platforms

2) Micro-Influencer Campaign Manager

• AI-powered tool for small to medium-sized brands
• Vets micro-influencers
• Automates outreach, negotiation, content approval
• Tracks performance across platforms
• $149 for 20 influencers

Growth Strategy:
• Free influencer campaign ROI calculator
• Partner with smaller e-commerce platforms
• Certification program for marketing specialists
• "Campaign of the month" showcase
• Host online speed dating events for brands/influencers

3) AI Writing Coach for Non-Native English Speakers

• Analyzes writing style and common errors
• Real-time suggestions for grammar, style, vocabulary
• Content-specific language usage tips
• Personalized writing exercises

Growth Strategy:
• Free professional English proficiency assessment tool
• Host webinars on effective business writing
• Build a community for non-native speakers
• Showcase success stories of career advancement

4) Micro-Localization Platform

• AI analysis of local cultural nuances and trends
• Adapts content for different localities
• Integrates with CMS and social media platforms
• Real-time performance tracking
• $199-400 per locality

Growth Strategy:
• Free cultural sensitivity reports for top global brands
• Create a "local rank score" for brand adaptation efforts
• Partner with marketing agencies
• Host workshops on micro-localization impact on sales
• Local referral program for marketing consultants

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas)

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

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Episode Timestamps: 
0:00 Intro 
02:27 Startup Idea 1: Legal Jargon Simplifier
07:07 Startup Idea 2: Micro-Influencer Campaign Manager
09:32 Startup Idea 3: AI Writing Coach for Non-Native English Speakers
12:04 Startup Idea 4: Micro-Localization Platform

I’m joined by Justin Welsh, a 7-figure Solopreneur & Creator, where we dive deep into how we would build an AI-powered book empire and the opportunities and challenges that AI brings. 

1) AI-powered book empire 📚

Greg's step-by-step process:
• Use Claude/GPT-4 to brainstorm book concepts
• Analyze Amazon bestsellers with Jungle Scout
• Generate detailed outlines with AI
• Use Grammarly & Hemingway app for editing
• Leverage Bookstat for real-time sales data

2)  The rise of AI brings opportunities AND challenges 
• AI will devalue most content, making it harder to stand out
• Top 1% of creators may earn 100x more due to increased demand for quality
• Early adopters can capitalize on AI-powered content creation
• Long-term success still relies on unique perspectives and staying power

3) Creator-led businesses: The new frontier 
• Example: Midday Squares
• Buying products as a "tip" for valuable content
• Stand out in a world of commoditized products by becoming a person people want to support

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

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https://www.communityempire.co/free-course

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Episode Timestamps: 
0:00 Intro
01:49 Startup Idea 1: AI-powered book empire
05:46 Step 1: Brainstorm book concepts / generate detailed outlines with AI
08:19 The rise of AI brings opportunities AND challenges
18:22 Step 2: Leverage AI to create and edit content
22:03 Step 3: Track the sales of competitors
23:46 Step 4:  AI-powered book formatting
27:09 Step 5: Create the audiobook version of book using AI narration
30:27 Step 6: Self Publish Book
32:02 Startup Idea 2: All-in-one Solution for SaaS Verticals
39:18 Framework: The power of Creator-led businesses

I’m joined by Tibo Louis-Lucas , Founder of Revid.AI, as we explore a wide range of Creator tool ideas and business opportunities

1) Brand & Influencer Matching 2.0
• Passionfruit's success shows there's still room for innovation.
• Idea: Flip the model. Create a "link tree" for brands, not creators.
• Use AI to curate & rank inbound creator applications.
• Brands save time, creators find opps. Win-win. 

2) Framework: Mini-Tools Strategy for Growth
•  Build  small, useful tools related to your core product.
• Example: Taplio's LinkedIn video downloader drove 1M+ monthly visitors.
• Key insight: The simplest ideas often outperform complex ones.
• Let users try core features without signing up. Genius! 

3) SEO Isn't Dead (Despite ChatGPT)
• Action-based queries (e.g., "compress video") will still drive Google traffic.
• Double down on building useful web tools.
• They'll likely remain relevant even as AI search evolves.

4) Content strategy: Humans + AI is the future
• Don't rely 100% on AI for content creation
• Combine AI assistance with genuine human experiences.
• Story-driven content will always stand out. 
• Bonus Insight: Anti-positioning is underrated.

5) "Certified No AI" Product Suite
• As AI-generated content floods the market, there's opportunity in the opposite direction.
• Idea: Build a suite of "certified no AI" tools for content creation.
• Position as the authentic, human-centric alternative.
• Tap into growing AI fatigue. 

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

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Episode Timestamps

0:00 Intro 
01:35 Startup Idea 1: Brand & Influencer Matching 2.0
15:22 Framework: Mini-Tools Strategy for Growth
22:56 Framework: SEO is evolving
28:06 Framework:  Content strategy: Humans + AI is the future
33:54 Startup Idea 2:  "Certified No AI" Product Suite

I’m joined by Danny Postma, Founder and CEO of Headshot Pro, as we explore a wide range of AI startup ideas and business opportunities

1) AI Keyword Generator + Content Creator
• Use Ahrefs to find low-competition keywords
• Generate AI content for each keyword (e.g. AI tattoos)
• Build directories and tools for user-generated content
• Rapidly create 100k+ pieces of content
• Google loves it, traffic pours in

2) Comfy UI Marketplace
• Visual drag-and-drop interface for AI workflows
• YouTubers creating tutorials = market validation
• Build marketplace for Comfy UI templates
• Sell/rent out workflow templates
• Next big wave in AI development

3) Fiverr/Upwork 2.0 (AI-powered)
• Clone freelance platforms, but hire AI bots instead of humans
• Automate repetitive tasks (e.g. translations)
• Make it feel like hiring a person, but it's 100% AI
• Target businesses wanting reliable automations
• Potential acquisition target for Fiverr/Upwork

4) Niche AI Tools for Professionals
• Target specific professions (e.g. veterinarians, nurses)
• Create AI note-taking and workflow tools
• Less competition than broad consumer apps
• Professionals prefer specialized tools

5) AI-Powered Marketing Agency
• Run entire agency on AI without clients knowing
• Example: Headline99 for $99 landing page headlines
• Use questionnaires + AI to generate ideas
• Human in the loop for final selection
• Scale to $1B revenue with minimal staff

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

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Episode Timestamps
0:00 Intro 
01:50 Startup Idea 1: AI Keyword Generator + Content Creator
10:17 Startup Idea 2: Comfy UI Marketplace
18:49 Startup Idea 3: Fiverr/Upwork 2.0 (AI-powered)
28:08 Startup Idea 4: Niche AI Tools for Professionals
35:38 Startup Idea 5: AI-Powered Marketing Agency

In this episode, we explore 8 standout startup ideas from Dani Grant’s list of 139. I’ll break down why each idea has potential or pitfalls and share the frameworks and strategies I’d use to grow these businesses.

Here are the most interesting ones (with my takes):

1) Product Spec Doc SaaS 

• Google Docs for PMs
•  Pricing Potential: $20/mo
• Partner with PM influencers (e.g. Lenny Rachitsky )
• Build MVP, then get creator buy-in
• Solid idea, but needs influencer partner to succeed.

2) Developer Portfolio Site Builder

• Like Format but for devs
• $15/mo avg per user, low churn
• Start by designing for influencer devs
• Build MVP after refining the concept
• Great cash flow biz. Niche website builders still work in 2024!

3) Blog + Newsletter in a Box 

•  Set up blogs like Fred Wilson’s AVC
• Use existing tools (Substack, WordPress)
• One-time fee, cold outreach model
• Good side hustle. Keep it simple, don't try to be Substack 2.0.

4) JSFiddle Meets Twitter 

• Social code sharing + memes
• Devs love to remix and share
• Build on existing dev culture
• Compelling idea. Devs crave better social tools.

5) Shopify for X 

• No-code marketplace builder
• No-code messaging app creator
• No-code Instagram clone maker
• HUGE potential. The unbundling of Shopify is coming!

6) HQ Trivia for Dating 

• Live, gameshow-style dating app
• Start in NYC or LA
• Make it feel like reality TV
• Love this. HQ format will make a comeback in new niches.

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: http://gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

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Links Mentioned:

Dani’s startup ideas: https://thedani.notion.site/Project-Ideas-b598df2c46ac4969af1ac28553d82411

Episode Timestamps: 
0:00 Intro

02:18 Startup Idea 1: Product Spec Doc SaaS

04:17 Startup Idea 2: Developer Portfolio Site Builder

08:32 Startup Idea 3: Blog + Newsletter in a Box

11:16 Startup Idea 4: Virtual Workspaces

12:42 Startup Idea 5: Turntable FM 2.0

13:44 Startup Idea 6: JSFiddle Meets Twitter

14:57 Startup Idea 7: Shopify for X

16:17 Startup Idea 8: HQ Trivia for Dating

I’m joined by Jonathan Courtney, Co-Founder and CEO of AJ&Smart, discuss startup ideas, lifehacks and book recommendations

Startup Idea: "Drip" - AI-powered content resurfacing
• Combats "read it later" syndrome
• Synthesizes bookmarks, saved content
• Delivers curated insights via SMS/email
• Personalizes based on interests & goals

Startup Idea: Entrepreneur Bookmark Newsletter 
•  Weekly newsletter
• Curated Bookmarks from famous entrepreneur
• Partner with famous entrepreneurs

Lifehacks:
• Craft a personal mission statement
• Avoid angry people & curmudgeons
• Chasing generational wealth is overrated
• Show up to meetings with small, thoughtful gifts
• Use social media apps on desktop only
• Use analogies to make ideas stick
• Keep a learning list as your side hustle

Must-Read Books for Entrepreneurs:
• The 4-Hour Workweek by Tim Ferris
• Anything You Want by Derek Sivers
• Double Your Profits by Bob Fifer
• Rework by Jason Fried and David Heinemeier’s Rework

Bonus Book Recs:
• Expert Secrets by Russell Brunson
• Traffic Secrets by Russell Brunson

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: http://gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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Links Mentioned:

Episode Timestamps: 
0:00 Intro
03:58 Startup Idea 1: "Drip" - AI-powered content resurfacing
13:04 Startup Idea 2: Entrepreneur Bookmark Newsletter

18:53 Lifehacks

1:04:40 Book Rec 1: Tim Ferris’s 4-hour Workweek

1:08:53 Book Rec 2: Derek Sivers’ Anything You Want

1:10:39 Book Rec 3: Bob Fifer’s Double Your Profits

1:11:55 Book Rec 4: Jason Fried and David Heinemeier’s Rework

1:16:06 Book Rec 5: Russell Brunson’s Traffic Secrets and Expert Secrets

Join us for an engaging conversation with Dani Grant, Co-Founder and CEO of Jam.Dev, as we explore a wide range of startup ideas and business opportunities

1) K-pop style factories for unicorn startup hires
•  Target: Specialized roles like first growth marketer or dev evangelist
•  Idea: Train people specifically for these high-demand positions
•  Monetization: Startups pay premium for ready-to-go talent
•  Key insight: Flips coding bootcamp model on its head

2) Bounty program for dev evangelism
•  Pre-hire solution for startups
•  Deliverables: Docs, tutorials, starter repos, videos
•  Workers: Junior devs worldwide
•  Edge over Fiverr: Higher quality bar, specialized reviews

3) Let millennials invest in VC funds
•  Create a shadow LP for public access to top VC funds
•  Target: 25-year-olds wanting to invest $100 in A16Z’s fund
•  Caveat: Likely won't work due to VC resistance
•  Food for thought: What else do millennials want to invest in?

4) "So Far Sounds" for X
• Inspired by SoFar Sounds' successful model
• Format: 3 short talks (comedy, science, etc.) in 60 mins
• Key: High-quality, curated experiences
• Insight: Events industry ripe for innovation

5) Dani’s advice for startup founders
• Choose an idea you'll love for 10-20 years
• Ensure it's fascinating enough to discuss constantly
• Have a rough idea of the "idea maze" ahead
• Consider how the business type will shape your lifestyle
• Bonus insight: "Moats are dead. Brand is the only moat."

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

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LinkedIn: https://www.linkedin.com/in/danigrant/

Links Mentioned: 

Dani’s startup ideas: https://www.notion.so/b598df2c46ac4969af1ac28553d82411?pvs=21

Jam.Dev's pitch deck: deck.jam.dev

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Episode Timestamps: 
0:00 Intro
03:21 Startup Idea 1:  K-pop style factories for unicorn startup hires
13:15 Startup Idea 2: Bounty program for dev evangelism
16:36 Startup Idea 3: Let millennials invest in VC funds
19:49 Startup Idea 4: "So Far Sounds" for X
25:11 Dani’s advice for startup founders

Join us for an engaging conversation with Ben Rubin, Co-Founder and CEO of Here Not There Labs, as we explore a wide range of startup ideas and business opportunities

1) Dating app with on-chain reputation:
• Track user behavior (response time, follow-through on dates)
• Use data to predict compatibility
• Reward good actors, discourage bad behavior

2) Luxury watch marketplace:
• Use RFID & blockchain to verify authenticity
• Create NFTs tied to physical watches
• Enable trusted P2P transactions
• Build exclusive communities for watch enthusiasts

3) Tutoring/coaching platform:
• Match students with teachers based on "fit" not just reputation
• Track engagement & retention to measure success
• Create efficient markets for education

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

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Episode Timestamps:

0:00 Intro
02:32 Crypto and Blockchain’s value proposition

12:53 Startup Idea 1: Dating app with on-chain reputation

27:28 Startup Idea 2: Luxury watch marketplace

46:10 Startup Idea 3: Tutoring/coaching platform

I’m joined by Jonathan Courtney, Co-Founder and CEO of AJ&Smart, to explore the growing trend of Faceless YouTube channels 

What are faceless YouTube channels? 
• No visible creator
• Voiceover narration
• Can be high-quality content or "absolute dog shit"
• Huge opportunity for creators who don't want to be on camera

Tools to get started
• ChatGPT/Claude for scripts
• Gummy Search for topic research
• DALL-E 2 for image generation
• Crayo for video creation
• Eleven Labs for AI voiceovers
• vidIQ/ViewStats for optimization

Choosing your niche is crucial
• Target specific lifestyles or communities
• Examples: anti-smartphone, keto diet, video game lore
• Focus on high-impact, underserved areas
• Build products/services for your audience later

 Examples of successful faceless channels
• Lemmino (history & mysteries)
• Internet Historian
• The Infographics Show (14.3M subs!)
• Daily Dose of Internet

Why start a faceless YouTube channel?
•Build an audience without personal exposure
• Learn about AI tools and audience building
• Potential to quit your job if successful
• Create valuable, shareable content

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

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Links Mentioned: 
Faceless Channel Notion Board: https://becomeviral.notion.site/6-Figure-Channel-List-c9c95a3a06ff4ec891093c3fb06f11ae

Episode Timestamps: 

00:00 Intro
02:13 Faceless YouTube Channels Explained
14:50 Framework and Tools for Creating Faceless YouTube Channels
19:58 Choosing a Niche for Faceless YouTube Channels
25:50 Examples of Successful Faceless YouTube Channels
34:15 Benefits of Starting a Faceless YouTube Channel

Join us for an engaging conversation with Jesse Pujji, Founder and CEO of Gateway X, as we explore a wide range of startup ideas and business opportunities

1) Hedge Fund Information Business 

• Sell insights to hedge funds for $100-200k/year
• Use reverse auction: only 20 clients get access
• Potential $10M+ EBITDA business

2) Verticalized Expert Networks 

• Focus on specific industries (e.g., marketing, IT, healthcare)
• Connect experts with businesses needing insights
• Target both Wall Street and industry professionals
• Differentiate through specialization
• Example: Marketing-centric expert network
• Potential $10M+ EBITDA business

3) Demographic-Specific Supplements 

• Create multivitamins for specific ethnic groups
• Target $100/month price point
• Potential 9-figure business with 100k subscribers

4) AI-Generated Kids' Music on Spotify 

• Use AI to create catchy, simple songs for kids
• Mimic successful artists like Parry Gripp
• Create multiple "ghost" Spotify channels
• Potential for passive income stream
• Potential $1M+  business

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas)

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
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LinkedIn: https://www.linkedin.com/in/jessepujji/

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Episode Timestamps: 
0:00 Intro

02:56 Startup Idea 1: Hedge Fund Information Business

06:47 Startup Idea 2: Verticalized Expert Networks

11:54 Jesse’s framework for finding and launching businesses

24:36 Startup Idea 3: Demographic-Specific Supplements

41:36 Startup Idea 4: AI-Generated Kids' Music on Spotify

Neer Sharma shared 6 startup ideas and the frameworks he would use to grow them: 

1) Baby Fund: a JustGiving for parents to raise money that can only be invested into their kid’s future 

• Crowdsource money from family/friends at baby showers
• Invest only in index tracker funds
• Could help solve the "can't afford kids" problem for millennials.

2) Anti-Spend: The app that gamifies saving money 

• Track money you DON'T spend
• Show future value of savings
• Create dopamine hit from NOT buying
• Growth hack: Tap into FIRE and minimalism movements on TikTok

3) Cold Turkey: Gamified app to help people quit vaping 

• Real-time counter shows how long you've been "cold turkey"
• Mini-games to distract during cravings
• Social sharing for accountability
• Potential to expand to other addictions.

4) Gold Stars: Gamification app for parents to motivate kids

• Think: "Starbucks app, but for kids"
• Parents set tasks, kids earn stars
• Unlock rewards at milestones (e.g. 100 stars = $10 Amazon item)

5) Long Live Research Inc: Personalized longevity research summaries 

• Input your health concerns/family history
• Receive summaries of relevant academic papers
• Target the "don't die" community (e.g. Bryan Johnson fans)
• Easiest to start, potentially most profitable.

6) Ayurvedic Products for the West: Rebrand Indian health products
• Create algorithm-breaking packaging and content
• Leverage TikTok Shop and influencer marketing
• Key: Make it VISUALLY scroll-stopping for maximum algo impact!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

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X/Twitter: https://x.com/thisisneer

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Episode Timestamps: 

0:00 Intro

02:07 Startup Idea 1: Baby Fund: JustGiving for Parents

09:54 Startup Idea 2: Anti-Spend: app that gamifies saving money

22:26 Startup Idea 3: Cold Turkey: app to help people quit vaping

32:21 Startup Idea 4: Gold Stars: app for parents to motivate kids

40:22 Startup Idea 5: Personalized longevity research summaries

45:35 Startup Idea 6: Rebrand Indian health products

Cody Schneider the Manic Startup Idea Machine is back. He's full of 7 figure ideas:

1) Blue Collar Startups (Window Cleaning, Power Washing, Lawn Mowing)

• Low start up costs
• Optimize Google My Business listing
• Use AI to write keyword-rich descriptions
• Scale into an agency, then buy portions of other companies
• Potential for $1M-$5M/year business

2) Costco-style Membership Club

• Target growing "Buy It For Life" subreddit (2.3M members)
• Curate high-quality, long-lasting products
• Offer subscription model (like Costco)
• Potential for $5M-$20M/year business

3) Dumb Appliances Brand

• Create simple, long-lasting appliances (no smart features)
• Target people frustrated with over-complicated products
• Focus on reliability and ease of use
• Potential for $1M-$10M/year business

4) AI-Powered Print-on-Demand Mockup Generator

• Use AI to create product mockups for print-on-demand
• Target $6.8B market growing at 18% YoY
• Potential for $1M-$10M/year business

5) AI Grant Finder and Writer

• Tap into $2.5B grant management software market
• Create all-in-one solution for finding and applying for grants
• Automate grant writing proces

6) Programmatic SEO for E-commerce

• Build massive websites with AI-generated content
• Target businesses with large product catalogs
• Create millions of landing pages for long-tail keywords

7) Curated Book Subscription Service

• Use AI to recommend books based on influencers/experts
• Target specific niches or industries
• Include key insights from recommended books
• Monetize through subscriptions and Amazon affiliates

8) Renewable Energy Land Acquisition

• Leverage public data on best locations for wind/solar farms
• Consider starting a fund to buy strategic locations
• Take advantage of government subsidies and tax benefits
• Potential for massive returns over 20-30 year period

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: http://gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

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Cody’s startup: https://www.swellai.com/
X/Twitter: https://tinyurl.com/5fjdn8d7
LinkedIn: https://tinyurl.com/28e89f5r

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Links Mentioned: 
Cody's Recommendation for Google Indexing Service: https://t.me/SpeedyIndexBot?start=5190421326

Episode Timestamps:
0:00 Intro

02:04 Startup Idea 1: Sweaty Startup

14:41 Startup Idea 2: Sweaty Startup HoldCo

27:17 Startup Idea 3: Buy-it-for-life brands Deal Club

33:00 Startup Idea 4: Curated Book Subscription Box

39:10 Startup Idea 5: Dumb Appliances

47:21 Startup Idea 6: AI-Powered Print on Demand Mock up Business

51:43 Startup Idea 7: Dynamic Landing Page Generator Agency

55:31 Startup Idea 7: AI Grant Writer

1:01:15 Startup Idea 8: Solar/Wind Farm

Join us for an insightful conversation with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into the mindset required for entrepreneurial success and we reveal two promising startup ideas. At the beginning of the episode, we discuss strategies to avoid burnout and my productivity system that maximizes efficiency. We explore the challenges of entrepreneurship and why it can be tough, sharing the benefits of being a multipreneur to address some these common stresses. Toward the end, we delve into how to leverage the growing trends of shopping local and the desire for a "third place" to build a couple of great businesses. We outline how to build these businesses and why they are ideal for first-time founders. Whether you're looking to start your first million-dollar business or are curious about entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas)

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

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Episode Timestamps: 
0:00 Intro
02:28 How to deal with Burnout
22:44 When you should hire a CEO
26:23 Benefits of being a HoldCo Entrepreneur

35:59 The most difficult thing about entrepreneurship

39:45 Ideas vs Execution?

42:31 Startup Idea 1: Farmers Market Management Company

52:41 Startup Idea 2: Event Management as a Service

Join us for an engaging conversation with Brett Goldstein, who is currently building a stealth startup. Previously, Brett was the Co-Founder and CEO of Launch House and served as a Senior Product Manager at Clearbit. In this episode, we explore a variety of startup ideas and business opportunities, including a conference event aggregator, vertical SaaS for matchmakers, data enrichment SaaS, and much more. Brett shares his framework for building a billion-dollar startup by disrupting legacy enterprise software companies. We break down how to transform spreadsheets into profitable startups and discuss the tactics and frameworks to build these businesses from idea to cash flow. Whether you're aiming to launch your first million-dollar business or are curious about cutting-edge entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas)

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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X/Twitter: https://x.com/thatguybg
LinkedIn: https://www.linkedin.com/in/bgoldstein3/
Brett’s newsletter: [https://www.homescreen.news](https://www.homescreen.news/)

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Episode Timestamps:
0:00 Intro
02:55 Startup Idea 1: Conference Event Aggregator and Social Platform
17:20 Startup Idea 2: Vertical SaaS for Matchmakers
27:12 Startup Idea 3: Bespoke Dating App
36:22 Startup Idea 4: AI-powered Data Enrichment Startup

45:28 Framework: Enterprise workflow startup idea formula

Join us for an insightful conversation with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into the niche coaching category and explore why living in a big city could be a game-changer for your professional opportunities. In this episode, we discuss how transitioning people from careers they hate to ones they love can be a lucrative coaching business. We delve into why this is a promising opportunity, the strategies we’d use to grow such a business, and much more. Our discussion broadens to career growth and how geography can serve as a powerful growth hack. Whether you're aiming to start your first million-dollar business or are interested in entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas)

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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FIND JONATHAN ON SOCIAL

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LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

Episode Timestamps:

0:00 Intro
02:45 Startup Idea 1: Career Transition Coaching
19:56 Career Advice: Why geography matters

Join us for an engaging conversation with Natalie Ellis, founder of Boss Babe, as we explore a wide range of startup ideas and business opportunities. In this episode, we discuss the huge potential of building an all-in-one health company focused on pregnant women, a social media insurance company, and an AI wealth advisor. Natalie shares her insights on how to build a successful business and why she believes it is still possible to stand out. We dissect how to grow these companies using various tactics, from audience building to cold calling, and provide frameworks behind those strategies so you can apply them to any business. Whether you're aiming to launch your first million-dollar business or are curious about cutting-edge entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas)

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

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Instagram: https://www.instagram.com/iamnatalie/
LinkedIn: https://www.linkedin.com/in/natalieelizabethellis/ 

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Episode Timestamps: 

0:00 Intro
01:39 Startup Idea 1:  Health Tracking Platform for Pregnant Women 
16:00 Startup Idea 2: Social Media Insurance Company
29:45 Startup Idea 3: AI Wealth Advisor

Join us for an engaging conversation with Cody Schneider, Co-founder of Swell AI, as we explore a wide range of startup ideas and business opportunities. In this episode, we dive into the potential of LinkedIn short-form video agencies, SaaS startup opportunities, and why AI graphic designer can be huge. Cody shares his insights on why building an audience is crucial for any founder's success. Whether you're aiming to launch your first million-dollar business or are curious about cutting-edge entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

Spots are limited.

https://www.communityempire.co/

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LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND CODY ON SOCIAL

Cody’s startup: https://www.swellai.com/
X/Twitter: https://tinyurl.com/5fjdn8d7
LinkedIn: https://tinyurl.com/28e89f5r

To scale your revenue faster with conversion-focused creative sign up to https://designscientist.com

Episode Timestamps: 
0:00 Intro
06:17 Startup Idea 1: LinkedIn Short Form Video Agency
16:34 Startup Idea 2: Automation Agency
22:52 Startup Idea 3: AI Graphic Designer
29:32 Startup Idea 4: Newsletter in a Box
36:12 Startup Idea 5: Youtube Thumbnail Builder/Directory
45:34 Startup Idea 6: Content as a Service

50:10 Startup Idea 7: Canva Subtitler

52:59 Startup Idea 8: Airline Deals Aggregator

1:00:05 Startup Idea 9: Quickbooks for specific niche

1:07:47 The Goal of SIP

1:11:50 The Power of the Internet

1:16:26 High level Content Strategy

Join us for a jam session where I break down several innovative startup ideas from the SIP community. I’ll share my insights on why these ideas are either promising or problematic, and reveal the frameworks and strategies I’d use to grow these businesses. In this episode, learn how to capitalize on the micro weddings trend to build multiple service-based businesses. I also discuss my framework for the future of AI-enabled service businesses and how you can leverage it to build a highly profitable enterprise. Additionally, we dive deep into an innovative approach to building a course business and how to position your SaaS business for success. Discover the evaluation techniques and growth strategies that can help you build your next successful startup. Whether you're aiming to launch your first million-dollar business or are interested in entrepreneurial tactics, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a thriving startup!

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: gregisenberg.com/30startupideas

🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:
https://www.communityempire.co/free-course

🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

Spots are limited.

https://www.communityempire.co/

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LinkedIn: https://www.linkedin.com/in/gisenberg/

To scale your revenue faster with conversion-focused creative sign up to https://designscientist.com

Episode Timestamps: 
0:00 Intro
02:53 First business: Lead Generation for Wedding Venues
06:14 Second business: Fractional Wedding Planner
12:55 Framework: AI-enabled Service based businesses
15:22 Third business: Niche Credentialing Business
20:40 Fourth business: UX Analytics SaaS App

Join us for an engaging conversation with serial entrepreneur John Rush as we explore a variety of startup ideas and opportunities centered around directories and Micro-SaaS. In this episode, we delve into the rising indie hacker trend, the power of micro-influencers, and the potential of directories. John shares his proven framework and strategy for validating directories and discusses why micro-influencers are the most underpriced advertising channel in 2024. Whether you're looking to start your first million-dollar business or are curious about entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

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Episode Timestamp: 
00:00 Intro

01:44 First business: Micro-SaaS growth/marketing tools

05:37 Second business: Startup validation as a service

13:49 The influencer marketing landscape

23:49 Why directories are underrated

30:22 Third business: Localized directories

35:35 Framework for finding/validating directory ideas

Join us for a jam session where I break down several startup ideas from the SIP community. I’ll share my insights on why these ideas are promising or problematic, and reveal the frameworks and strategies I’d use to grow these businesses. In this episode, we explore diverse opportunities, including affiliate websites, loyalty programs, DTC brands, and more. Discover the evaluation techniques and growth strategies that can help you build your next successful startup. Whether you're aiming to launch your first million-dollar business or are interested in entrepreneurial tactics, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a thriving startup!

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Episode Timestamps: 

0:00 Intro
01:25 First business: Newsletter focused on summarizing scientific journals
08:38 Second business: Loyalty program for gamers
11:48 Third business: Carnivore snacks DTC brand
15:29 Fourth business: Content website for plugs and adaptors
17:56 Fifth business:  Newsletter focused on QSBS and 83b startups 
19:41 Sixth business: Fantasy League for real-life physical activities

Join us for an engaging conversation with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we explore a variety of startup ideas and opportunities centered around the powerful emotion of nostalgia. In this episode, we dive into the world of video games, collectibles, art, and more. Discover why nostalgia is such a potent tool for entrepreneurs and how you can leverage it to bootstrap successful businesses. We also discuss Palmer Luckey’s innovative company, Modretro, and why its product is a game-changer. Whether you're looking to start your first million-dollar business or are curious about entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

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Episode Timestamps: 

00:00 Intro

01:40 Visualizing Nostalgia

04:54 Palmer Luckey’s Modretro (Gameboy)

06:56 First business: LAN Parties

20:11 Framework for applying nostalgia

25:05 Second business: Millennial Retro Content Creator

32:33 Third business: High-end Nostalgic Art

Join us for an engaging conversation with Matty Mo, “The Most Famous Artist" and founder of Art City, as we explore a variety of startup ideas and opportunities centered around art and virality. In this episode, we dive into mural agencies, art rentals, influencer product partnerships, and even glamping sites. Matty shares his proven framework for creating businesses with inherent viral loops, a powerful method to reduce customer acquisition costs. We also discuss the power of memes, user-generated content, and how entrepreneurs can leverage art to build successful companies and lead more fulfilling lives. Whether you're looking to start your first million-dollar business or are curious about entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

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Art City: https://www.artcity-inc.com

Episode Timestamps: 
00:00 Intro

06:17 First business: Mural Agency

17:07 Second business: Art Rentals

26:54 Third business: Viral Art Kits

33:22 Fourth business: Glamping Site Property Management

42:01 The vision for Art City

Join us for the inaugural Tiny Team Awards with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we celebrate tiny teams who have built amazing businesses. In this episode, we explore how these small teams have created products with outsized impact. Learn the tactics and frameworks these teams used to build impactful and worthwhile products. Discover insights from various industries, including consumer goods, software, and media. This episode is packed with actionable advice and inspiration for entrepreneurs and product builders. Don't miss out on these valuable lessons from successful small teams!

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Episode Timestamps: 
00:00 Intro
02:56 First Tiny Team Award: King Flipchart
12:28 Second Tiny Team Award: Stardew Valley
15:23 Third Tiny Team Award: A Profound Waste of Time
19:51 Fourth Tiny Team Award: Carrd
28:35 Fifth Tiny Team Award: Bobby Fingers

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Join us for an engaging conversation with Cody Schneider, Co-founder of Swell AI, as we explore a variety of business ideas and opportunities ideal for first-time entrepreneurs. In this episode, we cover everything from marketing agencies and SaaS startups to talent management agencies. Cody shares his proven framework for taking any business from 0 to 1, providing valuable insights for aspiring founders. Whether you're looking to start your first million-dollar business or just curious about entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup!

🚀 My FREE 5 day email course to learn how to build a business of the future using the ACP
funnel:https://www.communityempire.co/free-course

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Cody’s Keyword Google Sheet: https://tinyurl.com/4n8wx8th

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Episode Timestamp
00:00 Intro

02:53 First business: Local only marketing agency

20:27 Second business:Influencer marketing as a service

28:40 Third business: Google Ads agency for XYZ

40:28 Fourth business: Quickbooks app development studio

46:01 Fifth business: TikTok SEO as a service

54:35 Sixth business: A&R and talent agency for music artists

1:04:07 Seventh business: Newsletter acquisition

Join us for an insightful discussion with Dickie Bush, Co-Founder of Premium Ghostwriting Academy, and Nicolas Cole, Co-Founder of Ship 30 for 30. We discuss how writing entrepreneurs can leverage Chat-GPT and Kindle Unlimited to build a profitable portfolio of books in underserved niches. We'll explore various career paths for writers and share innovative startup ideas to kickstart your success in the writing industry. Don't miss out on this episode packed with valuable tips and strategies for aspiring authors and entrepreneurs!

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Episode Timestamp
00:00 Intro
02:45 First business idea: LitRPG Series
06:47 Boring Marketing
13:44 Is GenZ Reading Books?
17:24 First business idea: LitRPG Series Part 2
21:18 Partnering with an Operator
24:39 Writer Career Paths
27:08 Second business idea: AI-Powered Publishing House
32:07 Third business idea: Analysis Tools for Niche Marketplaces
33:25 Framework for Structuring Startup Portfolio
35:56 Fourth business idea: Trends for X industry

I’m joined by Jonathan Courtney, Co-Founder and CEO of AJ&Smart, to delve into my proven strategy for meeting anyone. We explore the frameworks and techniques I employ when sending cold DMs, offering you actionable advice on how to effectively use these methods to connect with anyone you wish.

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LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

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Episode Timestamp
00:00 Intro
02:00 Greg’s Framework for Meeting Anyone
07:17 How Jonathan Met NYT Bestselling Author, Jake Knapp
08:13 Boring Marketing
09:08 The Canvas Strategy
12:01 How Greg Met Weezer Frontman, Rivers Cuomo
15:16 The With or Without You Strategy
19:35 Part 2 of the Weezer Story
24:25 The Value-First Mindset
29:29 Step 1 of Greg’s DM Strategy
34:29 Step 2 of Greg’s DM Strategy
36:56 Step 3 of Greg’s DM Strategy
40:42 Remember to Follow Up

Join us for an in-depth conversation with Chris Hutchins, an expert life hacker, financial optimizer, and host of the award-winning podcast, All the Hacks. On this episode, Chris shares his proven strategies on how to launch a million-dollar business in just 48 hours. We also explore the emerging trends of affluent consumers and unveil five transformative startup ideas to inspire your next venture.

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LinkedIn: https://www.linkedin.com/in/chrishutchins/
All the Hacks: https://www.allthehacks.com/

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Episode Timestamps

00:00 First business idea: Premium Tutoring App
14:36 Second business idea: AI-Powered Service Businesses
33:06 Chris’s framework for building a million dollar business
43:30 Chris’s framework for creating media/content
48:07 Third business idea: Content as a Service for Big Creators
54:35 Fourth business idea: Bringing enterprise products/services to consumers
1:01:51 Fifth business idea: Agency for onboarding calls