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The Tech Strategy Podcast

Two Frameworks for Predicting Tech Disruption (126)

51 min • 24 maj 2022

This week’s podcast is about digital disruption. It's a big and difficult topic for management teams. And it usually leads to discussion about innovation. Here are 2-3 frameworks for how to think about it.

Correction: I said Daily Mail in the podcast. I meant Daily Journal.

You can listen to this podcast here or at iTunes and Google Podcasts.

Andreesen-Horowitz's 4 Stages of Disruption

  1. Disruption of incumbent
  2. Rapid and linear evolution
  3. Appealing convergence
  4. Complete reimagination


My standard disruption questions:

  • Impact: Is the impact on my 6 levels predictable?
  • Probability: How how is it for management to hard to pull off this strategy?


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Related articles:


From the Concept Library, concepts for this article are:

  • Sustaining vs. Disruptive Innovation / Clayton Christensen
  • Andreesen-Horowitz's 4 stages of disruption


From the Company Library, companies for this article are:

  • Barnes and Noble
  • Daily Journal


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I write, speak and consult about digital strategy and transformation.

My book Moats and Marathons details how to measure competitive advantage in digital businesses.

I also host US-Asia Tech Strategy, a podcast and subscription newsletter on the strategies of the best digital companies in the US, China and Asia.

This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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