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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

32 min • 8 oktober 2020

For the latest episode in our Scale series, Dee Reddy caught up with Atlassian's Kristen Habacht to find out how freemium can drive enterprise sales, how it changes the interaction with the customer, and why it fundamentally affects the relationship between sales, marketing, and product teams.

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