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The Writer Files: Writing, Productivity, Creativity, and Neuroscience

How to Ghostwrite a Bestseller with Author Adam Skolnick: Part One - Redux

33 min • 9 december 2022

We are rebroadcasting this incredible look into the process behind not only how a writer gets paid to ghostwrite a title for a celebrity, but also the writing, research, and indie publishing of a book that sat on top of the Amazon charts for over a year! Did it finally beat Michelle Obama’s competing bestseller? Stay tuned to find out.

We had to get special permission from the incredible human and author, David Goggins, to share this story, but it’s no secret that the book was co-written by my good friend Adam Skolnick.

Adam is an award-winning independent journalist and author covering adventure sports, environmental issues, and civil rights for outlets such as The New York Times, Outside, ESPN, BBC, and Men’s Health, among others. 

He is also the author of One Breath, was the narrator of David Goggins’ bestselling audiobook for Can’t Hurt Me, and co-hosts The Rich Roll Podcast, on the "Roll On" edition.

Adam returns later this month for the next installment of How to Ghostwrite a Bestseller to talk about his journey with David to his latest bestseller Never Finished: Unshackle Your Mind and Win the War Within. A huge thank you to Mr. Goggins.

Stay calm and write on ...

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In this file Adam Skolnick and I discussed:

  • A definition of ghostwriting
  • How Adam got tapped to ghostwrite for author and endurance athlete David Goggins
  • Why Goggins turned down a major book publishing deal and decided to self-publish (with Adam still attached)
  • The Joe Rogan effect for authors
  • How Adam made the decision to help write David's story
  • And the unique research and drafting process that went into a bestseller ...

Show Notes:

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