409: The Phony Negroni Movement Is Here with St. Agrestis

St. Agrestis has had a couple very big years in the competitive nonalcoholic drinks arena, and it’s long overdue to have the brand’s cofounder Louis Catizone on the show. The Phony Negroni is a near-perfect NA cocktail, and on this episode we talk about how it was born and how NA bottled cocktails are appearing in bars and restaurants at record levels. This is a great talk for anybody interested in hearing the story of an emerging brand in the drinks world.

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MORE FROM ST. AGRESTIS:

• A Nonalcoholic Amaro ‘Falso’ From St. Agrestis [NYT]
• St. Agrestis Debuts the Phony Mezcal Negroni [Appetito]

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